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Killexams : Oracle Enterprise approach - BingNews https://killexams.com/pass4sure/exam-detail/1Z0-864 Search results Killexams : Oracle Enterprise approach - BingNews https://killexams.com/pass4sure/exam-detail/1Z0-864 https://killexams.com/exam_list/Oracle Killexams : Nextdoor and Oracle Advertising Announce Strategic Collaboration No result found, try new keyword!Heidi Andersen, Chief Revenue Officer at Nextdoor said: "We know that advertisers are seeking more definitive ways to help ensure environments uphold the highest standards. Oracle Moat is a ... Mon, 17 Oct 2022 10:08:00 -0500 en-US text/html https://www.tmcnet.com/usubmit/-nextdoor-oracle-advertising-announce-strategic-collaboration-/2022/10/17/9693887.htm Killexams : Google Cloud Next 2022 – Customers Benefit From Enhanced AI Capabilities

This time of year is always busy with events, and every year Google Cloud Next, Google's annual Cloud event, has many exciting announcements. Usually, there are so many announcements that I could write a book on each.

A show highlight for me was the Six Five "On The Road" podcast with my co-host Daniel Newman joined by Vint Cerf, Chief Internet Evangelist at Google and one of the co-inventors of the internet. This conversation revolves around the journey from the creation of the internet to the development of the cloud. Just such an honor and privilege!

I want to cover some of the announcements that stuck out to me, particularly regarding Google's continued investment in its customers and partners. Let’s dive in.

Open data ecosystem

The digital transformation of businesses has turned data into digital gold, creating new business value in the cloud. Often, the biggest hurdle is data since it resides in multiple formats within a cloud or hybrid cloud system.

Along with Google's continued support of more than 40 data platform partners offering validated integrations through its Google Cloud Read-Big Query initiative, Google has announced its ability to analyze unstructured and streaming data in BigQuery. To put this into perspective, Google reports that up to 90% of all data from an organization is unstructured data.

Google's BigLake now supports all major data formats, including Apache Iceberg, and Linux Foundation Delta Lake, with APachi Hudi on the horizon. Google also announced a new integrated experience in BigQuery for Apache Spark that integrates SQL pipelines into BigQuery procedures. While unifying data becomes increasingly complex, Google makes it easier for organizations to access data.

Google has launched Vertex AI Vision, an extension of Vertex AI that helps data practitioners visualize data better. Google says it helps organizations build and deploy computer vision applications to understand and utilize data. I am curious to see Vertex AI built out in the cloud. As the number of IoT devices increases, I am interested to see what capabilities Vertex AI Vision has on IoT devices with cameras or even sensors for increasing the productivity and efficiency of a company through IoT insights.

I was also very impressed with Translation Hub, a drag and drop tool to translate end deliverables. For instance, I could drop a PDFd research paper into Translation Hub, choose which languages I want, and out pops 24 different white papers, each translated.

When an organization looks at its data and builds out the data ecosystem of applications and tools, the quickest and most efficient path toward business value must be top of mind. Google's ability to make data more accessible and make it easier for the organization to turn data into insights is why many growing businesses have chosen Google Cloud. Eight hundred software companies choose to build products on Google's Data Cloud.

Software Delivery Shield

The supply chain is one of the most challenging roads to navigate in this volatile economy. It is no secret that current events, especially within the last half-decade, have increasingly made it more difficult to predict and manage a supply chain. On top of this difficulty, an organization's supply chain infrastructure and software delivery pipeline are vulnerable to cyber-attacks.

Google announced Software Delivery Shield, which fully manages software supply chain security and offers modular capabilities for building secure cloud applications. What I like about the Software shield is that it is modular and proactive. It is modular for developers to access safe, fast, and customizable development environments. Google has proactively targeted security pain points within a supply chain. Google says it has built-in security measures such as VPC Service Controls, no local source code storage, private ingress/egress, forced image updates, and IAM access policies.

I also want to point out that Google has been working with the developer community, the public sector, and its partners to address these cybersecurity issues within the supply chain. It is part of Google's $10 billion commitment to advancing cybersecurity and has been working to establish industry-wide standards and frameworks for keeping supply chains secure. I believe Google has put much work into its end-to-end Software Delivery Shield with intentionality by listening to those affected by cyber-attacks.

Chronicle Security Operations

Google is also addressing cybersecurity threats concerning digital trends like hybrid work. Hybrid and remote work has made it more difficult for companies to manage and address security threats with assets not connected to a controlled and secure network.

Google announced Chronicle Security Operations, combining Chronicle's security information and event management (SIEM) tech with its security orchestration, automation, and response (SOAR) solutions from Google's exact Siemplify acquisition.

The challenge with addressing remote and hybrid work cyber security is that boundaries are blurred when home environments become work environments. I believe Google is addressing the challenge by keeping within the limits of the cloud and approaching hybrid and remote work from a reactive standpoint. The best approach to proactive cybersecurity is a quick and executable reactive approach. I believe Chronicle Security Operations is equipped with the right tools to quickly and intelligently address cybersecurity threats.


Google announced that it is expanding its partnership with Accenture. Accenture is a consulting firm that offers digital, cloud, and security services. The new partnership investments, according to Google, include:

· Google Cloud Talent Creation: Accenture will expand to 15,000 Google Cloud certifications in application modernization, data analytics and AI, mainframe migration, cybersecurity, and sustainability.

· New Solutions Powered by Google Cloud: Accenture and Google Cloud will also develop solutions and accelerators for specialized industry use cases, such as customer transformation, sales, and marketing optimization, smart analytics, visual inspection, and more.

· New Global Innovation Hubs: Accenture and Google Cloud will invest further in new joint Innovation Hubs in Dublin and other global sites to rapidly iterate, pilot, and deploy innovative solutions on Google Cloud. A joint engineering center of excellence will address specialized technical use cases for data analytics, AI, ML, application modernization, infrastructure, security, and SAP.

· ai.RETAIL optimized for Google Cloud: Accenture's integrated retail platform, ai.RETAIL is optimized to harness Google Cloud's Product Discovery and Vertex AI capabilities to help companies Strengthen consumer engagement and conversions and make supply chains more sustainable.

I believe this partnership is beneficial on both ends. For Accenture, this partnership expands the knowledge and skills of its core value proposition within data analytics with one of the world's most advanced cloud, software, AI, and analytics companies. A reported 15,000 Google Cloud certifications and new join innovation Hubs across the globe.

Google, through Accenture, is expanding its reach across Accenture's offerings and deepening its influence on cloud industry standards. On top of this, Accenture and Google are working on new solutions that address industry use cases allowing Google to expand its cloud offerings across more customer needs.

Wrapping up

Google has continued to deepen its AI and analytics capabilities by expanding its open data ecosystem. It has included unstructured and streaming data in its BigQuery offering and added support for majors data formats like Apache Iceberg. The company has done quite well on landing with analytics and AI and then expanding into more “pedestrian” workloads like SAP.

Google has tackled cybersecurity challenges within supply chains with Software Delivery Shield and within hybrid and remote working environments with Chronicle Security Operations. Although I would prefer to see cybersecurity for hybrid and remote working environments addressed proactively, I believe Google Cloud addresses cybersecurity within its boundaries quickly and powerfully. While Google doesn’t talk about it, I will. When’s the last time we heard about a breach at Google? I’ll wait.

Google's strengthened partnership with Accenture is something I see as beneficial for the entire cloud industry. Google much wisdom within the cloud. If the goal is to develop a more innovative cloud industry through new solutions, education, and customer offerings, I believe the partnership enables these goals.

A common theme I saw throughout Google Cloud Next, even in announcements I did not cover, is that Google is investing in technologies that benefit its customers today versus tomorrow. This investment involves intentional partnerships and a focus on addressing the customer's needs. An open data ecosystem, secure supply chain, secure remote and hybrid work environment, and deepened partnership with Accenture are all investments in Google Cloud customers.

Note: Moor Insights & Strategy co-op Jacob Freyman contributed to this article.

Moor Insights & Strategy, like all research and tech industry analyst firms, provides or has provided paid services to technology companies. These services include research, analysis, advising, consulting, benchmarking, acquisition matchmaking, and speaking sponsorships. The company has had or currently has paid business relationships with 8×8, Accenture, A10 Networks, Advanced Micro Devices, Amazon, Amazon Web Services, Ambient Scientific, Anuta Networks, Applied Brain Research, Applied Micro, Apstra, Arm, Aruba Networks (now HPE), Atom Computing, AT&T, Aura, Automation Anywhere, AWS, A-10 Strategies, Bitfusion, Blaize, Box, Broadcom, , C3.AI, Calix, Campfire, Cisco Systems, Clear Software, Cloudera, Clumio, Cognitive Systems, CompuCom, Cradlepoint, CyberArk, Dell, Dell EMC, Dell Technologies, Diablo Technologies, Dialogue Group, Digital Optics, Dreamium Labs, D-Wave, Echelon, Ericsson, Extreme Networks, Five9, Flex, Foundries.io, Foxconn, Frame (now VMware), Fujitsu, Gen Z Consortium, Glue Networks, GlobalFoundries, Revolve (now Google), Google Cloud, Graphcore, Groq, Hiregenics, Hotwire Global, HP Inc., Hewlett Packard Enterprise, Honeywell, Huawei Technologies, IBM, Infinidat, Infosys, Inseego, IonQ, IonVR, Inseego, Infosys, Infiot, Intel, Interdigital, Jabil Circuit, Keysight, Konica Minolta, Lattice Semiconductor, Lenovo, Linux Foundation, Lightbits Labs, LogicMonitor, Luminar, MapBox, Marvell Technology, Mavenir, Marseille Inc, Mayfair Equity, Meraki (Cisco), Merck KGaA, Mesophere, Micron Technology, Microsoft, MiTEL, Mojo Networks, MongoDB, National Instruments, Neat, NetApp, Nightwatch, NOKIA (Alcatel-Lucent), Nortek, Novumind, NVIDIA, Nutanix, Nuvia (now Qualcomm), onsemi, ONUG, OpenStack Foundation, Oracle, Palo Alto Networks, Panasas, Peraso, Pexip, Pixelworks, Plume Design, PlusAI, Poly (formerly Plantronics), Portworx, Pure Storage, Qualcomm, Quantinuum, Rackspace, Rambus, Rayvolt E-Bikes, Red Hat, Renesas, Residio, Samsung Electronics, Samsung Semi, SAP, SAS, Scale Computing, Schneider Electric, SiFive, Silver Peak (now Aruba-HPE), SkyWorks, SONY Optical Storage, Splunk, Springpath (now Cisco), Spirent, Splunk, Sprint (now T-Mobile), Stratus Technologies, Symantec, Synaptics, Syniverse, Synopsys, Tanium, Telesign,TE Connectivity, TensTorrent, Tobii Technology, Teradata,T-Mobile, Treasure Data, Twitter, Unity Technologies, UiPath, Verizon Communications, VAST Data, Ventana Micro Systems, Vidyo, VMware, Wave Computing, Wellsmith, Xilinx, Zayo, Zebra, Zededa, Zendesk, Zoho, Zoom, and Zscaler.

Moor Insights & Strategy founder, CEO, and Chief Analyst Patrick Moorhead is an investor in dMY Technology Group Inc. VI, Dreamium Labs, Groq, Luminar Technologies, MemryX, and Movandi.

Mon, 17 Oct 2022 09:29:00 -0500 Patrick Moorhead en text/html https://www.forbes.com/sites/patrickmoorhead/2022/10/17/google-cloud-next-2022--customers-benefit-from-enhanced-ai-capabilities/
Killexams : Oracle’s ‘Swiss Army knife’ approach to DBaaS continues to pay off with MySQL HeatWave ML

Open MySQL databases are the workhorse of data processing and analytics, with performance and cost benefits rivaling all the major cloud platforms.

But while traditional MySQL databases offer reliability and cost-savings, they suffer from limited reporting and analytics capabilities, low automation potential and zero machine learning ability. Database administrators have overcome this by adding on separate services in a “right tool for the right job” approach. It’s a method certainly employed by other cloud giants, where a smorgasbord of database options is fast becoming the norm.

Oracle Corp. chose a different path. With the popularity of its market-leading Oracle Database showing a very slow, but steady, decline as cloud databases started to pick up share, the company challenged convention by converging all database functionality in its MySQL HeatWave fully managed database service.

“We see Oracle, which is taking the Swiss Army Knife approach, converging database functionality, enabling analytic and transactional workloads to run in the same data store, eliminating the need to ETL, at the same time adding capabilities into its platform like automation and machine learning,” stated theCUBE industry analyst Dave Vellante in a CUBE Power Panel on the database market.

Vellante dug into MySQL Heatwave’s rapid evolution during a CUBE Conversation this week with Nipun Agarwal (pictured), senior vice president of MySQL Database & HeatWave at Oracle, and Kumaran Siva, corporate vice president of strategic business development at Advanced Micro Devices Inc. They discussed how in-database machine learning is becoming essential to provide the performance levels that modern analytics demand.

Automated training removes need for ML specialists

There are multiple reasons that Oracle chose to integrate ML into MySQL HeatWave rather than take the specialized database approach chosen by AWS and other competitors, according to Agarwal. First is security.

“Customers don’t need to move the data. And if they don’t need to move the data, it is more secure because it’s protected by the same access-controlled mechanisms as the rest of the data,” he explained.

Also, a single database is faster and let’s users avoid dealing with multiple services. Plus, they don’t have to pay for external ML services, according to Agarwal. Another differentiator is that Oracle has automated the ML training process within MySQL HeatWave. This removes the need to hire ML experts, as no specific parameters need to be provided, just the source data and the task on which the ML is to train.

“This is something which is very important to database users, very important to MySQL users,” Agarwal said. “They don’t really want to hire data scientists or specialists for doing training.”

Automating ML training speeds up the process, which makes more frequent retraining possible and enables models to be kept up-to-date.

“And, as a result of the models being up to date, the accuracy of the prediction is high,” Agarwal added.

Customers can then run inference to obtain actionable insights from the models. And, in what Agarwal said is “the most sought-after request,” they can obtain explanations for any model generated or trained by MySQL HeatWave ML.

How does MySQL HeatWave ML beat the competition?

MySQL HeatWave’s impressive performance statistics were discussed by Agarwal and Siva in a previous CUBE Conversation. And when it comes to MySQL HeatWave’s ML performance, Oracle provides numbers that come with bragging rights. Citing a comparison between MySQL HeatWave and AWS Redshift ML, the aggregate performance of HeatWave ML on 12 data sets for classification and six data sets on regression was 25 times faster than Redshift ML at 1% of the cost, according to Agarwal.

Research conducted for Wikibon, SiliconANGLE Media’s sister market research firm, by analyst Marc Staimer put MySQL HeatWave ML up against the competition. Results showed that in the total cost of ownership/performance, MySQL HeatWave beat Amazon Redshift ML by 82x, Azure SynapseML by 85x and GCP BigQuery ML by 88x.

“There are many techniques that we have developed specifically for machine learning,” Agarwal stated. “[These] provide us the better performance, better price performance, and also better scalability.”

This performance comes not from the more powerful Graphics Processing Units, as most would assume, by the less-energy-intensive Central Processing Units. This is enabled by AMD’s EPYC processors that power the Oracle Cloud Infrastructure.

“What you see in the AMD architecture for EPYC for this use case is the balance and the fact that you are able to do the pre-processing, the AI, and then the post-processing all seamlessly together — that has a huge value,” Siva said.

With MySQL HeatWave ML, inference, explanation and training all use the CPU in the same OCI infrastructure. Using the same infrastructure results in better TCO, as well as better performance because “you’re bringing the data to the computation,” according to Siva.

“The in-database HeatWave ML puts Redshift ML and Snowflake on notice,” Ron Westfall, senior analyst and research director at Futurum, said in the CUBE Power Panel. “Are these solutions more like yesterday’s tech in terms of engineering, performance and cost? Because they’re slower and more expensive, chances are the answer is yes.”

Here’s the complete video interview, one of many CUBE Conversations from SiliconANGLE and theCUBE, and be sure to check out more of SiliconANGLE’s and theCUBE’s coverage of enterprise technology, digital transformation, and cultures of innovation:

Photo: SiliconANGLE

Show your support for our mission by joining our Cube Club and Cube Event Community of experts. Join the community that includes Amazon Web Services and Amazon.com CEO Andy Jassy, Dell Technologies founder and CEO Michael Dell, Intel CEO Pat Gelsinger and many more luminaries and experts.

Fri, 23 Sep 2022 04:08:00 -0500 en-US text/html https://siliconangle.com/2022/09/23/oracles-swiss-army-knife-approach-dbaas-continues-pay-off-mysql-heatwave-ml-cubeconversations/
Killexams : Oracle verifies Java licensing tools from Flexera and Lime Software © Provided by The Register

While one vendor says they help prepare for audit, expert warns they don't defend compliance

Oracle has begun to verify software tools from third-party vendors designed to monitor the licensing of Java products in enterprise environments, prompting a warning from one expert.…

In March, the omnipresent software giant began to include Java tools in its software licensing audits, often feared by users who can get caught out by the small print if not the spirit of the contract.

Big Red first introduced two new licensing models for its commercial Java platform, Standard Edition (Java SE), in April 2019 when it began charging license fees for previously free Java. This requires users to purchase an annual subscription for commercial Java SE products in order to receive patches and updates.

By September 2021, when Oracle released Java 17, it began to offer a no-fee license with free quarterly updates for three years – but only for that iteration, not earlier releases such as Java 7, 8 and 11.

Oracle has now Tested vendors who offer product tools to help monitor licensing and usage data of Oracle database, Fusion middleware, and Java. The two approved vendors are Flexera and Lime Software.

Oracle has an approved set of licensing tools for its broader set of application and infrastructure software, and experts have warned that, while they can be useful, they do not secure the user organization a cast-iron license position in defense of an aggressive audit. In fact, Oracle is free to use the data from the tools to inform its case in the audit.

In March, Garrick Brivkalns, program manager for Oracle Global Licensing and Advisory Services, told a webinar that Oracle only Tested raw usage data on these tools. It was "not working to verify any other aspects that the tool might possess such as entitlements tracking, matching entitlements, the usage, and compliance position determinations," he said.

Craig Guarente, founder and CEO of Oracle licensing advisory firm Palisade Compliance, told The Register this week that the new Java audit tools should come with a similar health warning.

"None of these tools can provide you a compliance position," he said. "These Tested tools, whether they are for Java or other products, just mean that Oracle verifies that the tools bring in all the information Oracle would need to conduct an audit. For example, if the tools say you are using 100 licenses, that does not mean that Oracle will agree you are using 100 licenses. It just means that Oracle will be able to take the raw data and do their own analysis and come up with their number."

Although the tools could make it easier for Oracle to audit a user, they were useful at least in the sense they provided a data point. "That's better than nothing," Guarente said.

Palisade has a Java licensing tool which would never be Tested by Oracle because "that is not in the best interests of our clients," Guarente said

However, Lime Software argued that since 2010, Oracle had accepted the data collected by various tool vendors.

"Tool [verified] vendors should bring back the same data Oracle would," director Alex Andrew told The Register. "When we build our products, we break down each licensed component, build test scenarios for usage of each product, and demonstrate that across all platforms and versions we were collecting the right data."

He said the tools were safer to use than Oracle scripts themselves because they are not supported by Oracle for production environments. "I'm not saying that I have ever seen a case where the scripts failed or caused production issues. It's just one of those things that makes the management team nervous," he said.

Use of Tested licensing tools was "a great way to defend against an Oracle audit," Andrew said.

"Forewarned is forearmed, especially in the case of Oracle Java. There has been a lot of misleading advice about Java licensing given it is a fairly new and extensively wide-scale problem hitting C Level procurement and software asset management teams."

But there are exceptions where versions and environments do not need licensing, Andrew said. The Lime Software was designed to reveal that information, but it should be used in isolation, he said.

A more complete approach to compliance involves tools, people, and processes to get most out of their agreements without becoming non-compliant. "The tools should be identifying the risks, the consultants should be managing those risks, the processes should mean that the risks don't recur," he said. ®

Sun, 25 Sep 2022 21:34:07 -0500 en-US text/html https://www.msn.com/en-us/money/technologyinvesting/oracle-verifies-java-licensing-tools-from-flexera-and-lime-software/ar-AA12fnGB
Killexams : FourthSquare Welcomes Joe Tolod as Sr. Vice President, Sales

Joe brings over three decades of transformative experience in earning customer trust in sales, consulting, delivery and developing strategic partnerships.

IRVING, Texas, Oct. 17, 2022 /PRNewswire-PRWeb/ -- FourthSquare, a boutique global, digital, and enterprise services company, welcomes Joe Tolod as its Sr. Vice President, Sales. Joe is an accomplished industry veteran with over 30 years of earning customers' trust working in sales, consulting, delivery, customer success, strategic partnerships, and systems & software management.

"I am thrilled to have Joe step into the role to transform the way we provide a 360-degree perspective to drive customer-centric digital transformation services," said Venkatash Kovela, President & CEO of FourthSquare. "I'm also looking forward to helping our customers utilize key partner software products from on-premise licenses to IaaS, PaaS, and SaaS subscriptions."

Mr. Tolod stated, "I'm so looking forward to stepping into this role at FourthSquare and helping guide customers of all sizes from enterprise, midmarket, SMB, and public sector to focus on a services-led approach to address their immediate digital needs."

Joe earned a bachelor's degree in Economics from Boston University. He has worked for, partnered with, and sold to notable companies like Oracle, Hitachi, Fujitsu, Dell, Microsoft, and the State of Oregon. Joe is based in the San Francisco Bay Area. Life is busy with his four boys and his wife's daughter and son.

"The addition of Joe to the FourthSquare leadership team cements our commitment to our clients and a renewed emphasis on building lasting relationships that thrive," said Venkatash Kovela, President & CEO.

About FourthSquare
FourthSquare is a fast-growing, boutique Oracle global partner providing end-to-end solutions for the entire Oracle stack, from applications to infrastructure. Headquartered in Irving, TX, FourthSquare has multiple offices in the U.S. The Company also has global delivery centers in India. With its bespoke engagement model, FourthSquare delivers transformational value to its clients across industry verticals.

FourthSquare delivers, with a gold standard, concierge customer service. We are scaled to be your 24/7/365 trusted partner with a 360-degree approach to ensure every engagement exceeds expectations.
For further information, visit
Media Contact:
Venkatash Kovela
Ph: 972-919-6135

Media Contact

Venkatash Kovela, FourthSquare, LLC, 1 972-919-6135, Info_us@fourthsquare.com

SOURCE FourthSquare, LLC

© 2022 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

Mon, 17 Oct 2022 05:55:00 -0500 text/html https://www.benzinga.com/pressreleases/22/10/n29293971/fourthsquare-welcomes-joe-tolod-as-sr-vice-president-sales Killexams : Imperva Meets Enterprise and Public Sector Data Security Needs for Critical and Sensitive Workloads on Oracle Cloud Infrastructure

Powered by Oracle Cloud, Imperva Data Security Fabric Helps Secure and Accelerate Migrations to the Cloud

Imperva, Inc., (@Imperva) a cybersecurity leader whose mission is to protect data and all paths to it, announces that Imperva is extending its award-winning, hybrid data security platform to Oracle Cloud Infrastructure (OCI) to help customers simplify migration, and automate compliance monitoring of cloud data instances. Imperva Data Security Fabric (DSF) has achieved Powered by Oracle Cloud Expertise status and is now available on Oracle Cloud Marketplace, offering added value to Oracle Cloud customers.

Imperva DSF provides unified data-centric security controls across the entire data estate offering scalability and simpler infrastructure. Through a single interface, Imperva Data Security Fabric helps discover and protect sensitive data types, including structured, semi-structured, and unstructured data, as enterprise customers migrate from globally dispersed data centers to Oracle Cloud Infrastructure. In addition, Imperva DSF supports several Oracle Database versions including Oracle Database 19c, and Oracle Database 21c, as well as Oracle Autonomous Transaction Processing (ATP) and Oracle Autonomous Data Warehouse (ADW). Imperva is also a member of Oracle Partner Network (OPN).

"The cloud represents a huge opportunity for our partner community," said David Hicks, group vice president, Worldwide ISV Cloud Business Development, Oracle. "Imperva's commitment to innovation with Oracle Cloud along with knowledgeable execution can help our mutual customers deploy cloud-enabled cybersecurity solutions optimized to meet critical business needs."

"Improving the customer experience is a top business priority driving digital transformation. With customers becoming more attuned to the value of their data and the risks present as a result, organizations need to consider security and data protection as part of this transformation," said Jennifer Glenn, Research Director for the IDC Security and Trust Group. "For Oracle customers considering moving to Oracle Cloud Infrastructure, Imperva Data Security Fabric can provide visibility and automation across each environment, helping protect critical data at each stage of the migration."

"Imperva and Oracle have collaborated for years, helping mutual customers monitor and secure their sensitive data," says Dan Neault, SVP and GM, Data Security, Imperva. "We are excited to share that we have extended our platform to customers migrating their data to OCI with Imperva Data Security Fabric, now available in the Oracle Cloud marketplace."

Security complexity has hindered cloud agility

The cloud has revolutionized IT, offering organizations a strategic accelerator to rapidly pursue new market initiatives and adapt their operations in the face of new business challenges and opportunities. However, uncertainty about how best to overcome security risks and ensure regulatory compliance has slowed cloud adoption historically.

Significant differences between on-premises and cloud database environments have led organizations to try extending traditional database security tools to their cloud environments. Often they encounter unavoidable limitations, from the technical impossibility of installing agents on database as a service (DBaaS) deployments, to the practical limitations of directing all cloud database traffic through a proxy service. This has resulted in organizations using a patchwork of individual tools. This approach raises the likelihood of human error, unnecessarily increasing the risk of a breach or compliance failure.

Automation for many data security and regulatory compliance tasks reduces, and in some cases, may eliminate the burden placed on data security teams to manually keep compliance updates, records, and audit trails. Imperva DSF can help save time and reduce the cost of securing data by unifying security tasks including data activity monitoring, sensitive data discovery, classification, compliance, risk analytics, and threat detection.

Powered by Oracle Cloud, Imperva DSF provides information security leaders with an approach for enabling security, compliance and governance outcomes. Security teams can benefit by simplifying the protection of the organization's diverse data ecosystem, with single-pane-of-glass administration, integration with other IT security investments, and broad database coverage.

About Powered by Oracle Cloud Expertise

Powered by Oracle Cloud Expertise recognizes OPN members with solutions that run on Oracle Cloud. For partners earning the Powered by Oracle Cloud Expertise, this achievement offers customers confidence that the partner's application is supported by the Oracle Cloud Infrastructure SLA, enabling full access and control over their cloud infrastructure services as well as consistent performance.

Additional Information

About Imperva

Imperva is the comprehensive digital security leader on a mission to help organizations protect their data and all paths to it. Only Imperva protects all digital experiences, from business logic to APIs, microservices, and the data layer, and from vulnerable, legacy environments to cloud-first organizations. Customers around the world trust Imperva to protect their applications, data, and websites from cyber attacks. With an integrated approach combining edge, application security, and data security, Imperva protects companies ranging from cloud-native start-ups to global multi-nationals with hybrid infrastructure. Imperva Threat Research and our global intelligence community keep Imperva ahead of the threat landscape and seamlessly integrate the latest security, privacy, and compliance expertise into our solutions.

About Oracle PartnerNetwork

Oracle PartnerNetwork (OPN) is Oracle's partner program designed to enable partners to accelerate the transition to cloud and drive superior customer business outcomes. The OPN program allows partners to engage with Oracle through track(s) aligned to how they go to market: Cloud Build for partners that provide products or services built on or integrated with Oracle Cloud; Cloud Sell for partners that resell Oracle Cloud technology; Cloud Service for partners that implement, deploy and manage Oracle Cloud Services; and License & Hardware for partners that build, service or sell Oracle software licenses or hardware products. Customers can expedite their business objectives with OPN partners who have achieved Expertise in a product family or cloud service. To learn more visit: http://www.oracle.com/partnernetwork.


Oracle, Java and MySQL are registered trademarks of Oracle Corporation.

© 2022 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

Thu, 13 Oct 2022 06:29:00 -0500 text/html https://www.benzinga.com/pressreleases/22/10/b29258725/imperva-meets-enterprise-and-public-sector-data-security-needs-for-critical-and-sensitive-workload
Killexams : How JetBlue’s integrated use of Snowflake and Fivetran is a model for the modern data stack

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Commercial airline company, JetBlue, is using the integrated Snowflake data stack to power insights into its customer services and operational activities. 

Ashley Van Name, general manager of data engineering at JetBlue, recently explained how a tight grip on the vast amounts of data it holds is crucial for the airline. Her team turns information into insight by using a combination of Snowflake’s Data Cloud and Fivetran’s data integration service.

This combination represents the modern data stack. Data management is a complex challenge, and information comes from multiple directions and myriad sources. So, any attempt to turn both structured and unstructured data into useful insight requires a broad collection of techniques and technologies.

For the past few years, Van Name’s work has centered on a massive data consolidation effort. By using an integrated data stack that draws on a combination of systems and services, JetBlue decision-makers benefit from powerful insights that create a competitive advantage.


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“We believe that data should be looked at as a product,” said Van Name. “If you lead a product team, and you build a software tool that is consumed by an end user, then you need to ensure you are meeting their needs and building something that can make lives easier.” 

Generating valuable insights

JetBlue’s three-year journey to a modern data stack has involved careful integration work. Snowflake sits at the center of the stack and stores enterprise information as it would in a data warehouse. However, this cloud-based technology also integrates with a range of other services to build the reports that power decision-making processes.

JetBlue uses a variety of software-as-a-service (SaaS) applications, with data streaming into the data warehouse from ServiceNow, Qualtrics, JIRA and Salesforce. The company also uses third-party SQL servers and Oracle databases.

Van Name notes that the key to creating a single view of this information is to ensure raw data enters the Snowflake Data Cloud. That’s where Fivetran then plays a crucial facilitating role, helping the data engineers to ensure JetBlue’s data is centralized rather than siloed. 

Fivetran provides a pipeline-as-a-service, which combines data from multiple sources for analysis. The service provides more than 200 source connectors that replicate information sources directly to the Snowflake Data Cloud. 

From this consolidated location, JetBlue’s data engineers get to work. Van Name explained that the combination of Fivetran and Snowflake ensures employees are focused on generating insight from information rather than tinkering with the technology.

“We believe that data engineers should spend time making their data useful rather than just moving it around,” she said. “Fivetran creates this world where gone are the days of sitting and laboring over building a custom data pipeline. Instead, you can reap the benefits of the output of that pipeline with just a few button-clicks.” 

Building the modern data stack

JetBlue’s tactical use of Fivetran is illustrative of a new phase in the data stack. While Snowflake aims to provide a one-stop shop for executives that want to manage the large volumes of information their businesses collect, the enterprise software giant also recognizes it can’t meet this objective in isolation.

Snowflake CEO Frank Slootman explained in a talk earlier this summer how his company has goals that reach far beyond running databases in the cloud. Either through developing its own tools or — even more crucially — by working with trusted partners like Fivetran — Snowflake wants to create an integrated data stack.

“From the standpoint of the business model, it doesn’t really matter to us whether we own the tool or somebody else does,” Slootman said. “We have a very different strategy than public cloud providers who want to check every box and be able to say to customers, ‘ere’s the whole kit and caboodle.’ We’re a best-of-breed company.”

Take security, which is one of the key areas where Snowflake is investing in. Here, the aim — by working with partners such as HuntersPanther Labs, and Securonix — is to ensure customers can pick best-of-breed applications that meet their business requirements and which run securely on the Snowflake platform.

In short, Snowflake’s vision of a modern, integrated data stack is one that uses tools to help executives at companies like JetBlue make the most of their information, regardless of who creates the tool. 

As Snowflake cofounder Benoît Dageville told to VentureBeat, his company believes the key to delivering an integrated data stack in the longer term will be allowing external developers to build and run their own applications on the Snowflake platform. 

“Snowflake will be mostly not be built by our employees – that’s the vision,” Dageville said. “We’re all about removing friction and democratizing things so that everyone can be an application builder.”

Reaping the rewards

Back at JetBlue, Van Name said the ability to work with a specialist pipeline provider to help push data quickly to Snowflake is already paying dividends. 

She noted that  it is not uncommon for data engineers at other firms to spend around 40% of their time building and testing the ingestion part of the data pipeline. Since implementing Fivetran, Van Name estimates just 10% of a JetBlue data engineer’s time is spent testing, validating and making sure the data is being pushed into the warehouse.

That shift in effort means engineers can now spend 90% of their time focused on how data is consumed in useful products. 

“You get the most bang for your buck from your data engineers because you can allocate them to harder, more complex data problems,” she said. 

One area where JetBlue is using data to create a competitive advantage is in customer experiences. Van Name pointed to the analysis of a post-flight email survey that is sent out by its partner, Qualtrics. Once customers have entered their survey answers, the responses are logged back in Qualtrics before Fivetran’s pipeline pushes the data into Snowflake. 

“This process allows us to replicate the responses very easily and quickly from our customers directly into our Snowflake Data Cloud in their raw form, so that analysts can access the information and derive insights from it,” said Van Name, who also noted the data has sponsored improvements in areas such as in-flight entertainment experiences and digital interactions.

JetBlue is also using data to boost operations maintenance. The airline runs a computerized maintenance management system via an on-premises Oracle database. It uses Fivetran’s HVR technology to replicate the mission-critical operations database in real time. Employees can then use insights from this data to make timely interventions.

“That approach decreases the amount of time it takes analysts to build reports because they have one place to go and pull the information they need,” Van Name said. “It also empowers more consistent reporting; you’re getting closer and closer to that source of truth of a certain set of information that your company cares about.”

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Mon, 10 Oct 2022 14:10:00 -0500 Mark Samuel en-US text/html https://venturebeat.com/data-infrastructure/how-jetblues-integrated-use-of-snowflake-and-fivetran-is-a-model-for-the-modern-data-stack/
Killexams : CloudWorld 2022 - learn what’s new and next in Fusion Apps

Tech conferences are back! And my team and I are looking forward to hosting our Fusion Applications community at Oracle CloudWorld in Las Vegas – our first live event in three years!  It’s going to be a fantastic opportunity to reconnect, learn from each other, discuss what’s new in our solutions, and, most importantly, work to solve some of the hardest business challenges together.

So much has changed since we last got to be together in person. We are all navigating our lives and our businesses through what suddenly feels like a very uncertain terrain. It’s impacting everything from who we decide to trust to international trade, and while we all steer through this complex web of challenges, stakeholders are holding organizations to higher standards on everything from the experiences they offer to their environmental and social impact.

Unlocking opportunities

Faced with all this change, customers need an integrated approach that is complete, unified, and open across every element of the value chain, but that’s just not possible with outdated and disparate systems that suffer from siloed processes and data.

We believe that there is a better way. At CloudWorld 2022, we’ll showcase how organizations can solve their most complex and strategic business and industry challenges and unlock new opportunities, with stories from partners and customers like JP Morgan, FedEx, Heathrow Airport, and many others. We also look forward to sharing all the latest from Fusion Apps, including announcements about B2B commerce, new tools for enterprise developers, healthcare innovations, and other new enhancements across the Fusion Cloud Applications Suite.

Solving today’s challenges in the cloud

Everything you need. Not all clouds are created equal. We believe a complete cloud solution spans both the applications and infrastructure to optimize business. With our apps running on Oracle Cloud Infrastructure, we believe this is a combination that delivers the performance, security, and reliability customers need for mission critical business operations, along with the monitoring required to continually Strengthen the performance of systems.

Perhaps that’s why almost 14,000 customers, in every industry and region of the world, run their critical business operations on Fusion Applications, spanning every business function from finance, HR, supply chain and manufacturing to sales, service, and marketing.

Innovation that matters. We’ll be showing off innovation that we believe matters to our customers and to the world at large – not just innovation for the sake of innovation. Whether it’s healthcare solutions managing inventory or scheduling critical staff, transforming B2B commerce, focusing on hybrid work environments to increase worker engagement, or helping sales teams hit their numbers with a re-engineered B2B selling experience, our goal is to help customers transform their business in ways that make an impact.

Committed to customer success. At Oracle, we know that our success is built on our customers’ success. We work to earn, and re-earn, our customers’ trust through every step of the cloud journey—from onboarding, implementation, adoption, through to success. We’re fostering a community of cloud advocates that can influence our product and their peers, many of whom will reconnect next week at CloudWorld 2022. Oracle Cloud Customer Connect is a community of more than 348,000 members representing customers and partners sharing best practices and highlighting Oracle expertise in more than 200 topic-specific discussion forums. 

Join us at Oracle CloudWorld to learn more. We are living in challenging times and our vision is built on an understanding that there will always be disruption, and that organizations need applications that are designed for change. We believe our complete suite of cloud applications and infrastructure provides a strong foundation to be successful in this changing world. I hope you are able to join us at CloudWorld – either in person or online – to meet the people that build and use them.

Join us at CloudWorld!

Thu, 13 Oct 2022 21:42:00 -0500 BRAINSUM en text/html https://diginomica.com/cloudworld-2022-learn-whats-new-and-next-fusion-apps
Killexams : 4 Tech Giant Executives Resolve Four Major AI/ML Adoption Obstacles in the Enterprise No result found, try new keyword!Yet, AI adoption is not straightforward. What are some major obstacles keeping firms from utilizing the enormous potential of this new technology? Four AI executives from large tech corporations sat ... Mon, 10 Oct 2022 01:34:00 -0500 en-US text/html https://technews.tmcnet.com/news/2022/10/10/9689038.htm Killexams : Is TikTok Owned by the Chinese Communist Party?

China's viral video-sharing site TikTok has long been dogged by claims the social media app has close ties to the country's Communist government, sparking fears in the U.S. and beyond.

Concerns have focused on allegations the tech could prove to be a national security threat, or that the Chinese state may be seeking to peddle influence or gather intelligence and data, even though it does not own the app itself or its parent company.

So what exactly is the app, who owns it, and who is suspicious about its motives?

What is TikTok?

TikTok is a video-sharing app, that lets users upload footage on any Topic they wish. Many of the clips feature music and can be slowed down or sped up to produce different effects. Popular accounts post jokes, pranks, or stunts. Originally, the clips had to be just 15 seconds long, but users can now post videos of up to 10 minutes.

The Chinese version of the app, Douyin, was launched in China in 2016, with the international version TikTok launched the following year. Then a $1 billion merger with another video-sharing site called Musical.ly in 2018 made it available globally and it has grown exponentially since then to become the fourth most popular social media platform after Facebook, YouTube, and Instagram, according to Influencer Marketing Hub.

How Many Users Does TikTok Have Around the World?

TikTok has more than 2 billion users.

According to data compiled by statistics site Statista, the U.S. made up the largest base of TikTok users as of April 2022, with some 136.5 million Americans engaging with the app. Indonesia had the second-largest audience with around 99 million TikTok users, while Brazil came in third with 74 million users.

Although TikTok is Chinese-owned, it is not available in China. Instead, an almost identical sister app called Douyin, owned by the same company, is used there and has more than 300 million users, according to Influencer Marketing Hub.

Who Owns TikTok?

TikTok is owned by its Chinese parent company ByteDance, which is headquartered in Beijing. Although ByteDance and TikTok both have offices in China, neither is owned by the ruling Communist party and both insist they are not controlled by the government.

TikTok has offices around the world, with its largest in Los Angeles, California, but whistleblower ex-employees told CNBC that ByteDance was heavily involved in the day-to-day running of the firm, to the extent that American employees had email addresses for both companies.

In November last year, the chair of ByteDance stepped down—a move the Guardian said came as the Chinese government tightened its control of China's tech sector and ramped up pressure on its entrepreneur bosses to support the party line.

ByteDance created a new unit in May this year called the Beijing Douyin Information Service Ltd to run Douyin—the Chinese version of TikTok—and the company has admitted that the Chinese Communist Party (CCP) does indeed own a share of that business.

The company tweeted that claims ByteDance itself is owned by the CCP "is mistaken... a Chinese state-owned enterprise has a 1% stake in a different ByteDance subsidiary called Beijing Douyin Information Service Limited, not in TikTok's parent company."

What Are the Concerns About China's Influence Through TikTok?

Leaked internal documents seen by the Guardian in September 2019 showed that TikTok moderators were told to censor videos that mentioned Tiananmen Square and Tibetan independence—topics considered sensitive to Chinese authorities. It sparked fears the state could push its own worldview outside of its own borders.

But a ByteDance spokesperson told the British newspaper: "In TikTok's early days we took a blunt approach to minimising conflict on the platform... As TikTok began to take off globally last year, we recognised that this was not the correct approach... The old guidelines in question are outdated and no longer in use. Today we take localised approaches, including local moderators, local content and moderation policies, local refinement of global policies, and more."

Attendees head to the TikTok booth at the Tokyo Game Show on September 15 in Chiba, Japan. Tomohiro Ohsumi/Getty Images © Tomohiro Ohsumi/Getty Images Attendees head to the TikTok booth at the Tokyo Game Show on September 15 in Chiba, Japan. Tomohiro Ohsumi/Getty Images

Besides censorship, TikTok critics fear that the site could gather private data, which could be used to target individuals and influence them in some way, such as during election campaigns.

In August, the U.K. Parliament deleted its own TikTok account, just days after its launch, when lawmakers raised concerns about the potential security risks of data being passed to the Chinese government. A TikTok spokesperson told the BBC it was "disappointing" that Parliament would no longer connect with users, adding that the company would be happy to clear up "any inaccuracies about our platform."

Meanwhile, India actually banned TikTok altogether—along with more than 50 other Chinese-owned apps back in 2020—with an Indian government spokesperson saying the sites were outlawed because "they are engaged in activities which [are] prejudicial to [the] sovereignty and integrity of India, defense of India, security of state and public order."

TikTok denied the allegations and the head of TikTok in India, Nikhil Gandhi, released a statement challenging the ruling, saying: "TikTok continues to comply with all data privacy and security requirements under Indian law and has not shared any information of our users in India with any foreign government, including the Chinese government."

Before the ban, India had represented the app's largest user base, with more than 611 million of TikTok's over 2 billion users, according to India Today.

But the U.K. and India are not the only countries concerned about TikTok.

In 2020, then-President Donald Trump also flirted with the idea of banning TikTok, citing security fears. But despite threatening to outlaw the site, ultimately that never happened.

However, U.S. officials' concerns remain undiminished and the flames were fanned in June this year, when leaked audio of internal TikTok meetings revealed that Americans' data had been repeatedly accessed by Chinese ByteDance employees, according to a Buzzfeed report.

The following month, TikTok said it had rejected an attempt by the Chinese government to open a secret account on the platform for the purpose of spreading propaganda, claiming the incident proved its independence.

Nevertheless, U.S. senators quizzed TikTok Chief Operating Officer Vanessa Pappas about the firm's ties to Chinese government officials during a hearing last month.

Pappas admitted that Chinese employees do have access to U.S. users' data. But she insisted TikTok would not pass this sensitive information to China, although she avoided stating whether TikTok's owner ByteDance could be compelled to hand over American data to the Chinese government.

Sen. Rob Portman, an Ohio Republican, then asked Pappas to commit TikTok to "cutting off all data and metadata flows to China," but Pappas would not be drawn on that explicitly and instead promised that "our final agreement with the U.S. government will satisfy all national security concerns."

TikTok moved its U.S. users' information to new servers at Oracle Corp in a move that could address American concerns over data protection, the company confirmed to Reuters in June.

The New York Times reported last month that the Biden administration and TikTok have hammered out the foundations of a deal in which TikTok would make changes to its data security and governance without ByteDance being required to sell it.

What Do Analysts Say?

The information collected by TikTok is similar to what's already gathered by other social media sites, according to security researcher Patrick Jackson. The chief technology officer of a security app called Disconnect says that Facebook's scale in the worldwide market make it a far more concerning entity than TikTok.

"The sheer volume of what's collected can't be compared [to TikTok]," he told USA Today. And referring to the Cambridge Analytica scandal, where users' Facebook data was accessed by political campaigns, he added: "What's bigger than using your data to influence an election?" Facebook founder Mark Zuckerberg, now head of parent company Meta, addressed the scandal in 2018, vowing that users' data would be protected in future.

But Michael Lammbrau, the managing director of cyber security company Internet 2.0 USA and a former professor in intelligence, described TikTok as a "Trojan horse," referring to the legend about an enemy that hid inside a gift in order to safely pass through a city's defenses.

He told Newsweek in August: "If the U.S. government, as a matter of national security, does not ban TikTok from the U.S. market and U.S. devices, the United States Department of Defense and other U.S. departments need to pick up where it left off and ban the use of TikTok on government and personal devices. TikTok is proving itself to be more than an application.

"TikTok has the capability for surveillance and influence line-of-effort funded and supported by the Chinese government (and its friends). If U.S. leadership is concerned with influence operations, botnets, misinformation and disinformation campaigns by other foreign governments, why wouldn't they remove the Trojan horse that can allow an enemy in the front door?"

Newsweek has reached out for comment to TikTok, which has always denied links to the Chinese government and has said users' data is safe.

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Mon, 17 Oct 2022 05:31:52 -0500 en-US text/html https://www.msn.com/en-us/news/world/is-tiktok-owned-by-the-chinese-communist-party/ar-AA133Y8u
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