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700-765 Cisco Security Architecture for System Engineers

Test Detail:
The Cisco 700-765 exam, also known as Cisco Security Architecture for System Engineers, is designed to validate the knowledge and skills of system engineers in the field of security architecture. The exam tests candidates' understanding of Cisco security products, solutions, and technologies, as well as their ability to design secure network architectures and provide recommendations for implementing effective security measures.

Course Outline:
The Cisco Security Architecture for System Engineers course provides comprehensive training on Cisco security products, solutions, and architectures. The following is a general outline of the key Topics covered in the course:

1. Introduction to Cisco Security Architecture:
- Overview of Cisco security solutions and technologies.
- Understanding the Cisco Security Framework and architecture principles.
- Exploring the role of system engineers in designing secure network architectures.

2. Security Threats and Vulnerabilities:
- Identifying common security threats and attack vectors.
- Understanding different types of vulnerabilities and their impact.
- Exploring security risk assessment and mitigation strategies.

3. Cisco Security Products and Solutions:
- Overview of Cisco security product portfolio.
- Understanding the features and functionalities of Cisco security solutions.
- Exploring Cisco firewalls, intrusion prevention systems (IPS), and secure access solutions.

4. Network Security Design and Architecture:
- Designing secure network architectures using Cisco security solutions.
- Implementing network segmentation and zoning for enhanced security.
- Exploring secure remote access solutions and virtual private networks (VPNs).

5. Secure Access Control and Authentication:
- Understanding access control principles and methodologies.
- Implementing secure authentication mechanisms and protocols.
- Exploring Cisco Identity Services Engine (ISE) for network access control.

6. Threat Detection and Incident Response:
- Implementing threat detection and prevention mechanisms.
- Understanding security incident response and management.
- Exploring Cisco Security Operations Center (SOC) tools and technologies.

Exam Objectives:
The Cisco 700-765 exam assesses candidates' knowledge and skills in designing secure network architectures using Cisco security solutions. The exam objectives include, but are not limited to:

1. Security Architecture Design:
- Understanding security architecture principles and best practices.
- Identifying security requirements and translating them into design specifications.
- Designing secure network architectures using Cisco security solutions.

2. Security Technologies and Solutions:
- Understanding the features and functionalities of Cisco security products.
- Recommending appropriate security solutions based on customer requirements.
- Integrating Cisco security products into network architectures.

3. Security Risk Assessment and Mitigation:
- Identifying security threats and vulnerabilities.
- Conducting security risk assessments and developing mitigation strategies.
- Implementing security controls and measures to mitigate risks.

4. Access Control and Authentication:
- Designing and implementing secure access control mechanisms.
- Configuring and managing authentication protocols and technologies.
- Ensuring secure network access for users and devices.

5. Threat Detection and Incident Response:
- Implementing threat detection mechanisms and tools.
- Monitoring and analyzing security events and incidents.
- Developing and implementing incident response plans.

Syllabus:
The Cisco Security Architecture for System Engineers course syllabus provides a detailed breakdown of the Topics covered in the training program. It includes specific learning objectives, hands-on labs, case studies, and real-world design scenarios. The syllabus may cover the following areas:

- Introduction to Cisco Security Architecture.
- Security threats and vulnerabilities.
- Cisco security product overview.
- Network security design and architecture.
- Secure access control and authentication.
- Threat detection and incident response.
- exam preparation and practice tests.
- Final Cisco 700-765 Cisco Security Architecture for System Engineers Certification Exam.
Cisco Security Architecture for System Engineers
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700-765
Cisco Security Architecture for System Engineers
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Question: 72 Section 1
Which two attack vectors are protected by NGFW? (Choose two.)
A. Mobile
B. Data Center
C. Cloud
D. Web
E. Email
Answer: BC
Question: 73 Section 1
What are three main solutions areas for Advanced Threat? (Choose three.)
A. NGFW
B. Network Analytics
C. Intrusion Analytics
D. Threat Analytics
E. Malware Protection
F. Threat Defense
Answer: BCD
Question: 74 Section 1
What is a key feature of Application Visibility and Control?
A. Retrospective security
B. Control of protocol-hopping apps that evade traditional firewalls
C. Scalable policy inheritance
D. Automated remediation APIs
Answer: B
Question: 75 Section 1
Which two security areas are part of Cisco's campus & branch solutions? (Choose two.)
A. Network Analytics
B. Behavioral Indication of Compromise
C. Remote Access VPN
D. File Retrospection and Trajectory
E. Mobile Access
Answer: AC
Question: 76 Section 1
On average, how many days elapse before businesses discover that they have been hacked?
A. 50
B. 30
C. 10
D. 70
700-765.html[8/4/2021 2:45:32 PM]
Answer: C
Question: 77 Section 1
What is one of the reasons that customers need a Visibility & Enforcement solution?
A. Storage is moving from on-premises to cloud-based
B. Network traffic is growing at an exponential rate
C. Organizations need the ability to block high-risk websites
D. Businesses can't see or protect devices on their network
Answer: D
Question: 78 Section 1
Which two attack vectors are protected by Cloud Security? (Choose two.)
A. Web
B. Cloud
C. Endpoints
D. Data Center
E. Email
Answer: BC
Question: 79 Section 1
What is used to reduce attack surfaces?
A. Device trust
B. Remediation
C. Segmentation
D. Access
Answer: C
Question: 80 Section 1
What are two areas present a security challenge for customers? (Choose two.)
A. Email
B. Corporate priorities
C. IoT devices
D. IT departments
E. OT environments
Answer: AC
700-765.html[8/4/2021 2:45:32 PM]
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Cisco Architecture benefits - BingNews https://killexams.com/pass4sure/exam-detail/700-765 Search results Cisco Architecture benefits - BingNews https://killexams.com/pass4sure/exam-detail/700-765 https://killexams.com/exam_list/Cisco Cisco On Networking: 'You Get What You Pay For'

architecture networking

It's quite the opposite, argued Cisco: while commodity networking products might seem cheaper on an acquisition cost by acquisition cost basis, its single-vendor network vision is in fact what will preserve companies for the long haul by future-proofing their networks and offering better total cost of ownership (TCO).

In other words, infrastructure that's merely "good enough," Cisco says, won't be able to handle the demands of security, mobility, robustness, video and ROI placed on the networks of the future.

"There's a debate raging about whether the network really matters," said Rob Lloyd, Cisco's executive vice president, worldwide operations, during Cisco's Wednesday Webcast. "One one side, we have many new vendors to the networking industry who believe the value of the network should be determined by the cost of its components and that customers should focus on acquisition costs."

The Webcast -- served up in concert with a viral video and declarative white paper from Cisco -- is a thinly veiled counterattack by Cisco aimed at rival HP and other competitors looking to paint the networking titan as unnecessarily expensive and exclusive.

Criticism of Cisco's approach has also stepped up in the industry as it's experienced declines in its core networking technology businesses and taken lumps from a number of latest public relations headaches, from an ongoing executive exodus to its restructured consumer unit.

HP has emerged as Cisco's most frequent public haranguer. But Cisco's single-vendor networking approach has been challenged by researchers like Gartner, which took Cisco to task in a Nov. 2010 report that declared that multivendor networks are more cost-effective for businesses overall.

Opting for Cisco's architectural vision instead of "commodity competitors" was the key message from Lloyd to partners at this year's Cisco Partner Summit. In the Webcast, Lloyd and Cisco executives and partners sought to portray Cisco as the network innovator -- whose ideas are the building blocks for enabling next-generation technologies like cloud computing -- rather than something assembled with commodity sales.

"The real cost," Lloyd argued Wednesday, "is in project deployment and ongoing support," not equipment sales.

Multivendor networks are one way to do it, added Mike Rau, vice president and chief technology officer for Cisco Borderless Networks, but looking at network costs that way distracts from a broader view of total cost of ownership. He cited the "large amount of test and integration work we do" at Cisco to make various technologies, from switches to security, work seamlessly.

Another way to look at it, Cisco said, is whereas a "good enough network" might allow for things like single purpose networking, bolt-on security and basic quality of service, the ideas that those things are "enough" to future-proof businesses are myths. In contrast, executives argued, Cisco architecture provides innovations like integrated security, application intelligence with optimization, a unified computing platform, and better long-term ROI and investment protection because of those things.

Rau insisted that customers need mission-critical security and application support built into networking products instead of cumbersomely managed in a multi-vendor environment. He also railed against the idea that basic warranty is sufficient for network protection -- that's "one of the biggest myths out there," he said.

"You get what you pay for," argued Rau.

One place where the heated Cisco debate is playing out dramatically is in the channel, where partners are asked to build behind Cisco's end-to-end vision and convert their Cisco sales from technology-led to architecture-inspired.

Bob Cagnazzi, president and CEO of BlueWater Communications Group, a New York-based Cisco Gold partner, joined Lloyd and Rau during the Webcast and declared his support for Cisco's vision of networking sales.

"I think it's simple when you start to [see] all the elements that can impact the network," Cagnazzi said during the webcast. "It's more than just acquisition cost. You don't have to go out very far long-term to see the benefits."

Sun, 10 Dec 2023 08:44:00 -0600 text/html https://www.crn.com/news/networking/229402373/cisco-on-networking-you-get-what-you-pay-for
11 real benefits of microservices

The proliferation of microservices is a beautiful example of a situation where the trend magically aligns with the interests of users, vendors, management and consumers alike.

Replacing monolithic architectures with microservices presents some challenges, to be sure. These include the following:

  • Increased topological complexity.
  • Integration overhead and dependency hell.
  • Data translation and incompatibilities.
  • Network congestion and decreased performance.
  • More complex testing, debugging, logging and tracing.
  • Organizational inertia.

Nevertheless, committed organizations can overcome these drawbacks and successfully implement a microservices strategy, and embrace a cloud-native future built upon technologies such as containers and Kubernetes.

Benefits of microservices

Here are some of the key benefits of microservices adoption. Use these to inspire your team, or sell leaders in the organization on your microservices strategy:

  1. Architecture- and language-neutral.
  2. Software component best practices, such as domain-driven design and event-driven architecture.
  3. Agile team alignment.
  4. Open source and community driven.
  5. Scalable on cheap commodity hardware.
  6. Reduced startup times.
  7. Usage pattern alignment.
  8. Hardware resource mapping.
  9. Release schedule flexibility.
  10. Isolated updates and deployments.
  11. Independent revisions.

Architecture-neutral

The deployment model for microservices is to package components in containers and manage those containers with an orchestration tool, typically Kubernetes.

Because every cloud vendor in the world supports container-based deployment, a Docker or Podman packaged microservice can run in anybody's cloud.

Furthermore, the installation of Docker and Kubernetes in private data center is a standard task these days, so container packaged microservices have full privileges in on-premises architectures.

The architecture-neutral deployment model is one of the key benefits of microservices, and it benefits vendors and users equally well.

Language-neutral

Microservices communicate with each other through RESTful APIs that operate over the ubiquitous HTTP protocol.

As long as a microservice exchanges information via this common communication pattern, how it is implemented under the covers is of no concern to its consumers. This means a microservice can be written in any of the following languages, and more:

  • Java.
  • Python.
  • C++.
  • Rust.
  • Mojo.
  • COBOL.

The ability for development teams to pick the programming language best suited to the task is a giant benefit of microservices. Consider the following scenarios:

  • Need a quick script that interacts with a machine learning model? Use Python.
  • Need enterprise connectivity to relational databases and message queues? Use Java.
  • Want to use the skills of a team that also builds Android apps? Use Kotlin.

In the past, organizations were either locked into Java EE-based deployments or development with Microsoft .NET components. Removing this lock-in and creating a more egalitarian development and deployment ecosystem is one of the key benefits of microservices.

Design patterns and best practices

Roll the clock back 15 years, and you'll hear technology evangelists encouraging developers to embrace all the same design patterns that microservices embody today, including the following:

  • Loose coupling with high cohesion.
  • Event-driven architectures.
  • Externalized configuration.
  • Easily accessible service registries.
  • Domain-driven design.

These design concepts are foundational with microservices, but they aren't new. The technology simply didn't exist 15 or 20 years ago to make these ideas a reality.

It's one thing to talk about domain-driven design and loose coupling, but it's extremely difficult to implement when the deployment targets reward teams that develop tightly coupled, architecture-driven monolithic applications.

One of the biggest microservices benefits is that software developers and application designers can finally create software components that embrace the ideals and standards the community has always recognized as best practices and optimal designs.

Domain-driven design

The benefits of domain-driven design, introduced in Eric Evans' 2004 book of the same name, have long been championed by the software development community. Essentially, these describe how a cohesive slice of functionality, such as billing, invoicing, marketing or streaming, is self-contained within a single, logical component.

However, traditional monolithic architectures do not blend well with this software development approach. In monoliths, every domain accesses a common, centralized, relational database through a common data layer and set of middle-tier services.

One of the key benefits of microservices is that they can incorporate technologies such as lightweight, dedicated NoSQL databases that can scale in tandem with the domain they support, which enables the creation of domain-driven architectures.

A graphic showing monolithic vs. microservices architectures.
The differences between monolithic and microservices architectural designs.

Agile team alignment

The domain-driven approach to the development of smaller, highly cohesive components maps neatly into the tenets of the most popular Agile frameworks and methodologies, including Scrum, Kanban and extreme programming.

Effective Agile teams must be small and focused. For example, Scrum limits the size of a team to 10 people, including the Scrum master and product owner. When teams get larger than that, the human dynamics are difficult to manage.

Microservices break down monolithic applications into smaller, more manageable components. This aligns more closely with small-team assignments than does the development of larger, monolithic systems.

A key benefit of microservices is that they help teams be more aligned with Agile and less like Waterfall development.

Open source and community driven

The key technologies that have driven the proliferation of microservices are all open source and community driven, notably the following:

  • Kubernetes.
  • Docker.
  • Fluentd.
  • Helm.
  • Linux.

However, don't think for a minute that these open source projects are maintained by a bunch of teenage hackers from their parent's basements.

In fact, the biggest contributors to these open source projects include some well-known companies:

  • IBM.
  • Intel.
  • Google.
  • Microsoft.

The biggest vendors understand that supporting, maintaining and contributing to free, open source software is a great way to attract users to their profitable products and services.

Scalable on cheap commodity hardware

The technologies that support microservices at runtime, such as Docker and Kubernetes, were designed to run on cheap, off-the-shelf, commodity hardware.

With a microservice deployed into a Kubernetes cluster, you can build your own SaaS offering or enterprise hosting environment with nothing more than a used Lenovo laptop and a dedicated internet connection. As your app's popularity increases, just add another used computer to your cluster or invest in a few discount PCs.

The microservices runtime environment makes it possible for individuals and small startups with big dreams to slowly build powerful compute environments that are effective, reliable and cheap.

Microservices, along with orchestration tools like Kubernetes and Docker Swarm, snatch the power of high-capacity computing out of the hands of the big vendors that sell supercomputers, and put it in the hands of the everyday user who wants to affordably scale up runtime capacity over time.

Isolated updates and deployments

One of the biggest benefits of microservices is the ability to patch, update, enhance and restart individual parts of the runtime environment without bringing down the entire system.

Imagine an online moving service in which billing, streaming, marketing and invoicing systems are implemented as separate, but loosely coupled microservices.

One could patch, update and redeploy the billing system with no impact to the streaming service.

Nobody will cancel their Netflix account if their bill arrives a few hours later than usual. But if users can't watch Game of Thrones on demand, they'll badmouth their provider all over social media.

Three-tiered monolithic architectures often require all applications deployed to them to temporarily go offline for a redeployment of just a small part of the system.

Updates to many popular online services happen without any disruption in service. That's one of the big benefits of microservices that all of us can appreciate.

Reduced startup times

A well-designed microservice is domain-driven, singularly focused and maintains a relatively small footprint compared to microservices of the past.

The benefit? When they go down, are redeployed or just need to be restarted, the process is fast and efficient.

Throw in a few other best practices such as lazy loading and rolled-out deployments and users likely won't know that the application they're using ever went offline.

Usage pattern alignment

Not all parts of an enterprise system experience the same usage patterns. Consider the following examples:

  • Streaming services tend to be very busy in the evening when people come home from work.
  • Billings systems are very busy at the end of the month.
  • Transactional systems that support purchases are busy around Christmas.

Traditional monolithic architectures employ an all-or-nothing type of scaling strategy. If the billing system must scale to four nodes or six JVMs, then every system must scale to four nodes or six JVMs. That's just how it works.

With a microservices-based architecture, you can scale any individual component without the need to involve other services. Need 10 more containers to handle a sudden rush of online customers clamoring to purchase products? Just spin up more instances of your product-purchasing microservices.

That's a big benefit of microservices -- you will spend money to scale only the components that need to be scaled.

Hardware resource mapping

One of the beneficial features of microservices deployment architectures is the ability to peg a microservice to a specific piece of hardware.

For example, imagine you have a microservice specialized for blockchain transactions and smart contract processing, and it requires a server with a high-powered GPU. When you deploy that microservice, you can configure the environment to deploy that microservice only to servers with enhanced GPU hardware.

From a single administrative interface, microservices deployment architectures enable DevOps teams to manage complex deployment architectures made up of servers with disparate hardware compositions.

A key benefit of microservices is that the components that need specialized hardware can elastically and dynamically access it when it's available. A monolithic architecture could never support such a runtime pattern.

A graphic listing ways to tackle microservices performance issues, which include using distributed tracing tools and integrated telemetry, as well as conducting contingency-planning exercises.
Microservices performance management strategies include tools and automation to analyze performance and enable in situ monitoring, and regular testing and training to prepare for bottlenecks or failures.

Release schedule flexibility

Another benefit of a microservices architecture hinges on the independent operation of the microservice components.

A given microservice has a good deal of flexibility around its release schedule. If its public interface is unchanged, or additions to an interface don't affect existing entry points, the microservice in question can be revised and released at its own pace.

Independent revision

A microservice is an independent unit that carries its own data and acts independently of other microservices. A properly designed, well-encapsulated microservice can be revised independently from other services.

This benefit of a microservices architecture works in exactly the opposite way of a monolithic application. Monolithic applications depend on the revision cycles of all the constituent services -- they cannot be released faster than the component that is slowest to revise.

On the other hand, microservices are independent and thus can revise on their own schedule if their public interface remains intact.

Microservices benefits are real

Software development isn't immune to fads and trends that quickly come and go. But the microservices revolution is here to stay, and it will remain the dominant software development strategy for the near future.

There will be challenges to deal with, but the benefits of a microservices architecture frequently outweigh them and enable many enterprises to modernize their application strategies.

Thu, 30 Nov 2023 10:00:00 -0600 en text/html https://www.theserverside.com/answer/What-are-some-benefits-of-a-microservices-architecture
Best IT Certifications for 2024

Earning specialized certifications is a surefire way to advance your career in the IT field, regardless of industry or current career level. The right certification validates your skills and knowledge, which makes you more desirable to future employers who want to attract and retain the best employees. Below, we’ll explore the top IT certifications and share how to examine your goals to choose the right path forward. 

We’ve narrowed IT certifications into specific categories to help IT professionals assess what’s available and pursue the best certifications to show their willingness to learn and develop the in-demand career skills employers want.

Best database certifications 

Database platforms have changed greatly over the years, but database technology remains important for various applications and computing tasks. Available certifications for IT professionals include those for database administrators (DBAs), database developers, data analysts and architects, business intelligence, and data warehousing specialists, and other data professionals.

Obtaining database certifications demonstrates an understanding of database concepts, design, implementation, administration and security. This can boost your credibility in the job market and show potential employers that you have the skills needed to work with databases. The best database certifications include the following:

Best SAS certifications 

SAS is one of the world’s leading firms for business analytics, data warehousing and data mining. Today, the SAS Global Certification Program offers 23 credentials across categories including foundation tools, advanced analytics, business intelligence, data management and administration.

SAS programmers remain in high demand, with a quick search of job boards showing thousands of open positions. Obtaining SAS certification shows employers that you are proficient in the company’s popular suite of tools. Some of SAS’s certification programs include the following: 

Many professionals earn certifications to help navigate their career paths. According to the IT Salary Report, 92 percent of information technology professionals have at least one certification.

Best Cisco certifications 

Cisco Systems is a market leader not only in networking and communications products, but also storage networking and solutions for data centers. Cisco offers a variety of certifications for IT professionals, ranging from entry level credentials to expert-level exams. 

These certifications prepare professionals for Cisco-related careers. A search of job boards reveals thousands of open positions for Cisco experts, underscoring the continued relevance of these skills. Some of Cisco’s certifications include the following:

Best Dell certifications 

Dell Technologies remains one of the world’s leading computing companies. In addition to its well-known hardware lineup, Dell also offers solutions for networks, storage, servers, gateways and embedded computing, as well as a broad range of IT and business services.

Becoming certified in Dell products can help make IT professionals competitive in engineering roles for server, virtualization, networking, systems, integration and data security. Additional roles include consultants, account executives, system administrators, IT managers and deployment managers.

Best mobility certifications 

In the mobile era, it has become increasingly important for network engineers to support local, remote and mobile users, as well as provide proper infrastructure. The focus on application and app development now leans more toward mobile environments, requiring security professionals to thoroughly address mobility from all perspectives.

Due to the fast-changing nature of mobile technology, not many mobility certifications have become widely adopted. However, a few of the top mobility certifications can help IT professionals stand out in this rapidly evolving field. 

If part of your job includes selling and implementing an IT solution, you may want to pursue the best sales certifications. You’ll show your organization that you’re willing to go above and beyond to reach sales targets.

Best computer hardware certifications 

As remote and computer-based work has become more common, it’s more important than ever that businesses and individuals be able to maintain their hardware. While discussions about potential computer-related jobs often revolve around software work and coding, jumping into the IT field by becoming a computer technician is an excellent starting point.

Today, thousands of hardware technician jobs are available across the country. Entering this industry becomes more accessible for those who acquire computer hardware certifications. These certifications can showcase your expertise and proficiency in the upkeep of computers, mobile devices, printers and other hardware components.

Best Google Cloud certifications 

IT pros with solid cloud computing skills continue to be in high demand as more companies adopt cloud technologies. Today, Google Cloud is one of the market leaders in the cloud computing space. 

Regardless of where you are in your IT career, engaging with certification programs can demonstrate your willingness to keep on top of rapidly evolving cloud technologies. To that end, Google has introduced a host of certifications for its cloud platform, including the following: 

Best evergreen IT certifications

In the fast-changing world of technology, it can help to focus on certifications that have stood the test of time. “Evergreen” refers to certifications that remain popular year after year. 

The top evergreen certifications are based on latest pay surveys in IT, reports from IT professionals about certifications they want or pursue the most, and those that appear most frequently in online job postings. Obtaining these credentials is one step toward ensuring that your skills remain relevant for a long time: 

Best IT governance certifications 

IT governance provides structure for aligning a company’s IT with its business strategies. Organizations faced with compliance rigors always need experienced IT pros who can see the big picture and understand technology risks. This means certified IT governance professionals are likely to remain in high demand.

Earning one of the following certifications proves a commitment to understanding the role of IT governance and its position in a company’s current and future success. Getting certified can validate your expert knowledge and lead to advanced career opportunities.

Best system administrator certifications 

An IT system administrator is responsible for managing and maintaining the information technology infrastructure within an organization. The position demands sought-after career skills, ranging from configuring and maintaining servers and clients to managing access controls, network services, and addressing application resource requirements.

If you’re in charge of managing modern servers, there’s a long list of tools and technologies that system administrators must master. Obtaining some of the most prominent system administrator certifications can demonstrate your mastery to potential employers. 

Best ITIL certifications 

ITIL, or Information Technology Infrastructure Library, was developed to establish standardized best practices for IT services within government agencies. Over the ensuing four decades, businesses of all types embraced, modified, and extended ITIL, shaping it into a comprehensive framework for managing IT service delivery. 

The ITIL framework remains the benchmark for best practices in IT service and delivery management, offering certification programs that cater to IT professionals at all levels. These training and certification courses ensure that IT professionals stay well-prepared for the ongoing evolution in IT service delivery management. There are four certifications in the ITIL certification program:

Best enterprise architect certifications 

An IT enterprise architect is responsible for designing and managing the overall structure and framework of an organization’s information technology system. Enterprise architect certifications are among the highest that an IT professional can achieve; fewer than 1 percent ultimately reach this level. 

Enterprise architects are among the highest-paid employees and consultants in the tech industry. These certifications can put IT professionals on a path to many lucrative positions. The average worker earns over six figures annually. Some top enterprise architect certifications are listed below:

To become an enterprise IT architect, you’ll need knowledge of systems deployment, design and architecture, as well as a strong business foundation.

Best CompTIA certifications

CompTIA is a nonprofit trade association made up of more than 2,000 member organizations and 3,000 business partners. The organization’s vendor-neutral certification program is one of the best recognized in the IT industry. Since CompTIA developed its A+ credential in 1993, it has issued more than two million certifications.

CompTIA certifications are grouped by skill set and focus on the real-world skills IT professionals need. Armed with these credentials, you can demonstrate that you know how to manage and support IT infrastructure. 

Best Oracle certifications 

A longtime leader in database software, Oracle also offers cloud solutions, servers, engineered systems, storage, and more. The company has more than 430,000 customers in 175 countries. 

Today, Oracle’s training program offers six certification levels that span 16 product categories with more than 200 individual credentials. Considering the depth and breadth of this program — and the number of Oracle customers — it’s no surprise that Oracle certifications are highly sought after. 

Vendor-specific certifications address a particular vendor’s hardware and software. For example, you can pursue Oracle certifications and Dell certifications to become an expert in those companies’ environments.

Best business continuity and disaster recovery certifications

Business continuity and disaster recovery keep systems running and data available in the event of interruptions or faults. These programs bring systems back to normal operation after a disaster has occurred.

Business continuity and disaster recovery certifications are seeing a healthy uptrend as new cloud-based tools grow in popularity. While business continuity planning and disaster recovery planning have always been essential, they’re becoming more critical than ever — and IT certifications are following suit.

Tue, 02 Jan 2024 09:59:00 -0600 en text/html https://www.businessnewsdaily.com/10953-best-it-certifications.html
NetApp, Cisco Intro Entry-Level FlexPod Reference Architecture

NetApp and Cisco expanded their FlexPod converged infrastructure reference architecture with the addition of a new entry-level version targeting midsize and larger enterprises with relatively small workloads.

The new reference architecture is based around NetApp's FAS2240 storage appliance that the company introduced in November.

FlexPod is not a product, but is instead an architecture that provides a large degree of flexibility in configuring storage solutions based on NetApp storage and Cisco networking and UCS server technology.

[Related: EMC, NetApp Present Competing Visions For Storage-Server Infrastructure ]

FlexPod is a series of pre-validated configurations based on various NetApp storage appliances, and it can be modified by solution providers to meet customer requirements.

The existing version of FlexPod, based on the FAS2240, is targeting smaller workloads than previous versions, but it is not for small business users, said Todd Palmer, vice president for Americas channel sales at NetApp.

"It's not for SMBs," Palmer said. "It's for smaller workloads, such as for a department in a larger company."

The new FlexPod is targeted at business applications with between 500 and 1,000 users, and scales via additional capacity as customers' business needs change, said Brian Allison, director of go-to-market data center solutions at Cisco.

It combines the FAS2240 with Cisco UCS C-Series blade servers, Cisco Nexus 5000 switches, Cisco Nexus 2232 Fabric Extender, and Cisco UCS 6200 Series Fabric Interconnects.

The FAS2240-2 expands to up to 374 TBs in a 2U rack mount enclosure with eight Gbit Ethernet ports and four 6-Gbps SATA ports. It also supports an additional I/O card which offers either four 8-Gbps Fibre Channel or four 10-Gbps Ethernet ports.

It is the first FlexPod to include iSCSI boot across the servers and storage, Allison said. "Others use SAN boot," he said. "iSCSI boot is more applicable for this part of the market."

The new FlexPod includes help from strategic partners for customers looking to use it as a stepping stone towards cloud computing, Allison said.

This includes Cisco, which is including its Cisco Intelligent Automation for Cloud, a self-service provisioning and orchestration software solution for cloud computing and data center automation that provides automated IT operations for both virtual and physical infrastructure across compute, network, storage, and applications.

NetApp and Cisco are also working with ISVs who provide automated workflows to help mid-sized and small enterprise customers build clouds, including CA, Cloupia, and Gale Technologies, he said.

Next: Working With The Channel

Currently, over 500 solution providers are supporting about 850 customers worldwide in deploying FlexPod solutions, Palmer said.

Advanced Systems Group has found FlexPod to be a great way to help customers move to the cloud, especially after FlexPod was recently expanded to include Microsoft Hyper-V in addition to VMware for the virtualization layer, said Mark Teter, CTO of the Denver-based solution provider.

"FlexPod is not really a product, but instead is a reference architecture for configuring solutions," Teter said. "We really want to ramp up with FlexPod to help customers transition to cloud-based infrastructures."

The addition of a FlexPod architecture based on the FAS2240 will help grow Advanced Systems Group's customer base, Teter said.

"This move expands the customer base for converged IT infrastructures," he said. "A big part of our customer base doesn't have the capacity needs of an enterprise, but still wants the benefits of a converged infrastructure."

Tue, 10 Apr 2012 11:48:00 -0500 text/html https://www.crn.com/news/storage/232900075/netapp-cisco-intro-entry-level-flexpod-reference-architecture
2023: The Year Generative AI Transformed Enterprise Data Management

As we transition from one year to the next, it's a season of reflection and looking forward. As an analyst, the end of the year is a time to learn from past work, analyze its outcomes and consider its potential impact on the future.

In 2023, enterprise data management (EDT) solutions underwent significant changes due to the influx of generative AI technologies. These technologies have fundamentally altered how businesses approach data management, analysis and usage. In this post, I’ll review some of 2023’s highlights in this field.

How Different Areas Of EDT Are Evolving

Over the past year, there have been promising developments in EDT across several key areas. These include data management itself, where the focus has been on using AI to Strengthen how data is organized and accessed. The data cloud sector has also experienced growth, with more businesses adopting cloud-based solutions because of their flexibility, scalability and facility for integrating tools that handle unstructured data.

In data protection and governance, there has been a continuous effort to enhance security measures to safeguard sensitive information. Database technologies have also improved, particularly in handling and processing large data volumes more efficiently by incorporating generative AI.

Recent advancements in data integration and intelligent platforms have been geared towards better aggregating data from multiple sources, allowing for more comprehensive data analysis. The integration of AI and ML has further enhanced the capabilities of these platforms, improving data analysis interpretation and offering more profound and insightful analytical outcomes.

Full disclosure: Amazon Web Services, Cisco Systems, Cloudera, Cohesity, Commvault, Google Cloud, IBM, LogicMonitor, Microsoft, MongoDB, Oracle, Rubrik, Salesforce, Software AG, Splunk, and Veeam are clients of Moor Insights & Strategy, but this article reflects my independent viewpoint, and no one at any client company has been given editorial input on this piece.

Bringing AI To Data Management—And Vice Versa

“In a way, this AI revolution is actually a data revolution,” Salesforce cofounder and CTO Parker Harris said during his part of this year’s Dreamforce keynote, “because the AI revolution wouldn't exist without the power of all that data.” Harris's statement emphasizes the vital role of data in businesses and points to the increasing necessity for effective data management strategies in 2024.

As data becomes more central, the demand for scalable and secure EDT solutions is rising. My latest series of articles focusing on EDT began with an introductory piece outlining its fundamental aspects and implications for business operations. This was followed by a more in-depth exploration of EDT, particularly highlighting how it can benefit businesses in data utilization. These articles elaborated on the practical uses and benefits of EDT and its importance in guiding the strategies and operations of modern businesses.

As businesses continue to leverage generative AI for deeper insights, the greater accessibility of data is set to revolutionize how they manage information. This development means enterprises can now utilize data that was previously inaccessible—a move that highlights the importance of data integration for both business operations and strategic decision-making. For instance, untapped social media data could offer valuable customer sentiment insights, while neglected sensor data from manufacturing processes might reveal efficiency improvements. In both cases, not using this data equates to a missed opportunity to use an asset, similar to unsold inventory that takes up space and resources without providing any return.

Revolutionizing Data Cloud Platforms

Incorporating AI into data cloud platforms has revolutionized processing and analyzing data. These AI models can handle vast datasets more efficiently, extracting previously unattainable insights due to the limitations of traditional data analysis methods.

Over the year, my own collaborations with multiple companies suggested the range of technological progressions. As I highlighted in a few of my articles, Google notably improved its data cloud platform and focused on generative AI with projects including Gemini, Duet AI and Vertex AI, reflecting its solid commitment to AI innovation. Salesforce introduced the Einstein 1 Platform and later expanded its offerings with the Data Cloud Vector Database, providing users with access to their unstructured enterprise data, thus broadening the scope of their data intelligence. IBM also launched watsonx, a platform dedicated to AI development and data management. These moves from major tech firms reflect a trend towards advanced AI applications and more sophisticated data management solutions.

At the AWS re:Invent conference, I observed several notable launches. Amazon Q is a new AI assistant designed for business customization. Amazon DataZone was enhanced with AI features to Strengthen the handling of organizational data. The AWS Supply Chain service received updates to help with forecasting, inventory management and supplier communications. Amazon Bedrock, released earlier in the year, now includes access to advanced AI models from leading AI companies. A new storage class, Amazon S3 Express One Zone, was introduced for rapid data access needs. Additionally, Amazon Redshift received upgrades to Strengthen query performance. These developments reflect AWS's focus on integrating AI and optimizing data management and storage capabilities.

Recent articles have highlighted Microsoft's role in the AI renaissance, one focusing on the launch of Copilot as covered by my colleagues at Moor Insights & Strategy, and another analyzing the competitive dynamics in the AI industry. Additionally, Microsoft has expanded its data platform capabilities by integrating AI into Fabric, a comprehensive analytics solution. This suite includes a range of services including a data lake, data engineering and data integration, all conveniently centralized in one location. In collaboration, Oracle and Microsoft have partnered to make Oracle Database available on the Azure platform, showcasing a strategic move in cloud computing and database management.

Automating Data Protection And Governance

With the growing importance of data privacy and security, AI increasingly enables the automation of data governance, compliance and cybersecurity processes, reducing the need for manual oversight and intervention. This trend comes in response to the rise in incidents of data breaches and cyberattacks. AI-driven systems have become more proficient at monitoring data usage, ensuring adherence to legal standards and identifying potential security or compliance issues. This makes them a better option than traditional manual approaches for ensuring data safety and compliance.

Security is not only about protecting data but also about ensuring it can recover quickly from any disruptions, a quality known as data resilience. This resilience has become a key part of security strategies for forward-thinking businesses. Veeam emphasized “Radical Resilience” when it rolled out a new data protection initiative focused on better products, improved service and testing, continuous releases and greater accountability. Meanwhile, Rubrik introduced its security cloud, which focuses on data protection, threat analytics, security posture and cyber recovery. Cohesity, which specializes in AI-powered data security and management, is now offering features such as immutable backup snapshots and AI-driven threat detection; in 2023, it also unveiled a top-flight CEO advisory council to influence strategic decisions. Commvault has incorporated AI into its services, offering a new product that combines its SaaS and software data protection into one platform.

LogicMonitor upgraded its platform for monitoring and observability to include support for hybrid IT infrastructures. This enhancement allows for better monitoring across an organization's diverse IT environments. Additionally, Cisco has announced its intention to acquire Splunk. This acquisition will integrate Splunk's expertise in areas such as security information and event management, ransomware tools, industrial IoT vulnerability alerting, user behavior analytics and orchestration and digital experience monitoring that includes visibility into the performance of the underlying infrastructure.

Key Changes for Database Technology

Advancements in AI and ML integration are making database technology more intuitive and efficient. Oracle Database 23c features AI Vector Search, which simplifies interactions with data by using ML to identify similar objects in datasets. Oracle also introduced the Fusion Data Intelligence Platform, which combines data, analytics, AI models and apps to provide a comprehensive view of various business aspects. The platform also employs AI/ML models to automate tasks including data categorization, anomaly detection, predictive analytics for forecasting and customer segmentation, workflow optimization and robotic process automation.

In my previous discussion about IBM's partnership with AWS, a major highlight is the integration of Amazon Relational Database Service with IBM Db2. This collaboration brings a fully managed Db2 database engine to AWS's infrastructure, offering scalability and various storage options. The partnership between AWS and IBM will likely grow as the trend of companies forming more integrated and significant ecosystems continues.

Database technology also evolved with MongoDB queryable encryption features for continuous data content concealment. MongoDB Atlas Vector Search now also integrates with Amazon Bedrock, which enables developers to deploy generative AI applications on AWS more effectively. It’s also notable that Couchbase announced Capella iQ, which integrates generative AI technologies that exploit natural language processing to automatically create sample code, data sets and even unit tests. By doing this, the tool is streamlining the development process, enabling developers to focus more on high-level tasks rather than the nitty-gritty of code writing.

Leveraging Data Integration Platforms

Generative AI technologies have also improved data integration capabilities by using historical data, analyses of trends, customer behaviors and market dynamics. This advancement is particularly influential in the finance, retail and healthcare sectors, where predictive insights are critical for strategic and operational decisions. There's been a shift towards adopting data lake house architectures, which combine the features of data lakes and data warehouses to help meet the challenges of handling large, varied data types and formats, providing both scalability and efficient management. This evolution in data architecture caters to the growing complexity and volume of data in various industries.

Integrating various data sources is crucial for many companies to enhance their business operations. Software AG has introduced Super iPaaS, an evolution of the traditional integration platform as a service (iPaaS). This advanced platform is AI-enabled and designed to integrate hybrid environments, offering expansive integration capabilities. Cloudera has also made strides with new data management features that incorporate generative AI, enabling the use of unstructured data both on-premises and in cloud environments. Its hybrid approach effectively consolidates client data for better management. Informatica's intelligent data management cloud platform integrates AI and automation tools, streamlining the process of collecting, integrating, cleaning and analyzing data from diverse sources and formats. This creates an accessible data repository that benefits business intelligence and analytics.

That’s a Wrap!

In my collaborations throughout the year with various companies, one key theme has emerged in this AI-driven era – data has become even more fundamentally important for businesses. It's clear that the success of AI heavily relies on the quality of the data it uses, and AI models are effective only when the data they process is accurate, relevant and unbiased.

For example, in applications such as CRM or supply chain optimization, outcomes are directly influenced by the data’s integrity. Instances where AI failed to meet expectations could often be traced to poor data quality, whether it was incomplete, outdated or biased. This year has highlighted the necessity of not just collecting large amounts of data but ensuring its quality and relevance. Real-world experience underscores the need for strict data governance and the implementation of systems that ensure data accuracy and fairness, all of which are essential for the effective use of AI in business.

As AI technology advances and data quality improves, the use of generative AI in understanding and engaging with customers is becoming ever more prominent. Backed by good data management, this enhances the customer experience by making the customer journey more personalized and informative. It allows businesses to gain valuable insights from customer interactions, helping them continuously refine and Strengthen their offerings and customer relations. I expect this trend to grow, further emphasizing the role of AI in customer engagement and shaping business strategies. In fact, this symbiotic relationship between AI-driven personalization and customer engagement is becoming a cornerstone of not only data management strategy but modern business strategy overall, significantly impacting how companies connect with their customers.

Wrapping up, it's evident that the emphasis on data quality is critical for improving AI's performance. Data management, cloud services, data protection and governance, databases, data integration and intelligent platforms have all significantly contributed to the advancement of AI. In 2024, I expect we’ll see even more emphasis on ensuring the accuracy and relevance of data so that AI can provide dependable insights.

Sun, 31 Dec 2023 09:37:00 -0600 Robert Kramer en text/html https://www.forbes.com/sites/moorinsights/2023/12/31/2023-the-year-generative-ai-transformed-enterprise-data-management/
Cisco Expands Learning Portfolio with New Business Architecture Training and Certifications

Cisco announced it is expanding its learning portfolio with new business architecture training and certifications designed to accelerate the pace of business transformation, innovation and growth. Providing professionals with the latest skills, tools and best practices enables them to build and strengthen the bridge between technology solutions and business needs. These new offerings mark the second latest addition to Cisco’s business transformation-focused learning portfolio.

“The relationship between customer and vendor is being significantly disrupted by digital transformation, with the long-term result being a closer relationship, spanning more than the deal,” said Shadi Salama, Channel Leader – East Region, Cisco Middle East. “As the industry transforms and companies try to evolve their businesses, new talent gaps are forming. Our new Business Architecture training and certification offerings target the business skills that go hand in hand in conjunction with the technology skills to address the growing talent needs brought forth by business transformation.”

According to a latest analyst report, only about 15 percent of organizations feel they have the right talent in place for digital transformation. Cisco is addressing this skill gap by expanding its training, certification and enablement programs. Three new specialist certifications and related training courses have been designed to progressively build and validate expertise in business architecture:

  • Cisco Business Architecture Analyst Certification
    • Equips professionals with a general awareness of business architecture principles and provides a methodology for uncovering a company’s business goals. These desired outcomes could then be bridged to the technology solutions required to achieve them, thus building credibility and rapport with customers or key internal stakeholders.
  • Cisco Business Architecture Specialist Certification
    • Builds on the foundational skills and knowledge assessed at the Analyst level with a focus on change management and the creation of a customized transformation roadmap.
  • Cisco Business Architecture Practitioner Certification
    • Expands upon the Specialist level by validating a candidate’s mastery in leveraging tools, methodologies and best practices to bridge IT solutions with the organization’s business goals. Participants will be assessed for their ability to create and map the customer engagement journey to deliver tangible business outcomes and value.

Training courses supporting each of these certifications, respectively, include:

  • Adopting the Cisco Business Architecture Approach
  • Applying Cisco Business Architecture Techniques
  • Mastering the Cisco Business Architecture Discipline

These new offerings broaden Cisco’s Business Transformation portfolio initiatives, launched in April 2017, with the introduction of the Customer Success Manager certification. Cisco continues to develop a pipeline of additional training and certifications that will further advance skills in this area.

Tejas Vashi, senior director, product strategy and marketing, Cisco Services: “As Cisco helps customers transform their businesses, we’re leveraging our expertise and leadership to address both technology and talent concerns across the industry. Understanding business architecture is key as business transformation continues, because successful organizations will increasingly rely on professionals who can foster flexibility and cross-functional collaboration to deliver optimal business outcomes.”

Mon, 04 Dec 2023 10:00:00 -0600 en text/html https://www.albawaba.com/business/pr/cisco-expands-learning-portfolio-new-business-architecture-training-and-certifications-1
Embracing sustainability in architecture: The benefits of R&D tax relief
The benefits of R&D tax relief

In today's world, sustainability has become a paramount concern for architects. The integration of sustainable practices and technologies in architectural design not only helps protect the environment but also contributes to the creation of healthier, more energy-efficient buildings. Recognising the importance of sustainability and the significant investments architects make in research and development (R&D), our RIBA Business partner Beavis Morgan offers valuable expertise to architects seeking to leverage R&D tax relief. In this article, we explore the benefits of sustainability in architecture and how Beavis Morgan R&D can assist architects in maximising their financial benefits.

The importance of sustainability in architecture

Architecture plays a vital role in addressing the environmental challenges we face. Sustainable architecture aims to minimise the negative impact on the planet, conserve natural resources, reduce carbon emissions, and create healthy and comfortable spaces for occupants. Architects have embraced sustainability by incorporating eco-friendly design principles, energy-efficient systems, renewable materials, and innovative technologies into their projects. However, the pursuit of sustainability often involves extensive research, experimentation, and prototyping, leading to substantial investments in R&D.

The role of R&D tax relief in architecture

R&D tax relief serves as a catalyst for innovation in the architecture industry. It allows architects to recoup a portion of their R&D expenditures through tax incentives, enabling them to reinvest those savings into further research and development. This financial support empowers architects to push boundaries, explore new sustainable practices, and develop groundbreaking solutions to tackle the challenges of the built environment.

Examples of sustainable projects in architecture which may qualify for R&D tax relief

There are numerous sustainable projects in architecture that may qualify for R&D tax relief, as they involve technical advancements, innovative solutions, and the integration of new materials and technologies. Here are some examples:

1. Zero-Energy Buildings

Projects focused on achieving zero-net energy consumption through efficient design, renewable energy systems, and advanced energy storage technologies could qualify for R&D tax relief. These projects often involve extensive research and experimentation to develop innovative strategies for energy generation, storage, and distribution.

2. Passive House (Passivhaus) Design

Architects aiming to create high-performance, ultra-energy-efficient buildings following the Passive House standard may be eligible for R&D tax relief. The integration of advanced insulation, airtightness, ventilation systems, and thermal modelling requires substantial R&D efforts to achieve optimal energy efficiency and occupant comfort.

3. Green Infrastructure

Projects that involve the integration of green roofs, living walls, rainwater harvesting systems, and sustainable drainage solutions to mitigate environmental impact and Strengthen urban sustainability may qualify for R&D tax relief. The development of new techniques and materials to enhance the performance and longevity of green infrastructure elements can be eligible for R&D tax relief.

4. Smart Buildings and IoT Integration

Architects incorporating advanced technologies and Internet of Things (IoT) devices to optimise energy consumption, monitor building performance, and enhance occupant comfort may be eligible for R&D tax relief. Research and experimentation conducted to integrate different systems, develop innovative control mechanisms, and ensure seamless interoperability could qualify for tax relief.

5. Sustainable Materials and Construction Techniques

Projects that involve the use of innovative sustainable materials, such as recycled or bio-based materials, and the adoption of construction techniques that minimise waste and carbon footprint could be eligible for R&D tax relief. The development and testing of new materials and construction methodologies that contribute to sustainable practices can qualify for tax relief.

6. Circular Economy Design

Architects embracing the principles of the circular economy by designing buildings with a focus on reducing waste, recycling materials, and enabling future adaptability may qualify for R&D tax relief. The development of innovative design approaches, material reuse strategies, and life cycle assessment methods to create circular buildings can be eligible for tax relief.

It's important to note that the eligibility for R&D tax relief depends on various factors, including the specific nature of the R&D activities conducted within each project. Consulting with experts, such as Beavis Morgan R&D, can help architects determine the potential eligibility of their sustainable projects for R&D tax relief and guide them through the process of making successful claims.

Beavis Morgan R&D's expertise

Beavis Morgan R&D specialises in assisting architects in navigating the complexities of the R&D tax relief system. Their team of experts possesses extensive knowledge of both the architectural industry and the intricacies of the R&D tax regime. This unique combination of expertise enables them to guide architects through the process seamlessly, ensuring they maximise their R&D tax relief benefits while focusing on creating sustainable and innovative designs.

Collaborative approach

Beavis Morgan R&D takes a collaborative approach, working closely with architects to identify eligible R&D activities within their projects. They analyse project documentation, conduct detailed consultations, and understand the intricacies of each architectural design to pinpoint areas where sustainability and innovation intersect. By leveraging their expertise, Beavis Morgan R&D helps architects uncover the hidden value of their R&D investments and supports them in claiming the deserved tax relief.

Financial benefits and growth opportunities

By successfully claiming R&D tax relief, architects can enjoy substantial financial benefits. The savings can be reinvested into future sustainable research, allowing firms to enhance their knowledge, develop innovative design solutions, and refine their sustainable practices. Moreover, the financial benefits can open doors to new growth opportunities, enabling architects to undertake more ambitious projects, expand their client base, and contribute to a greener and more sustainable built environment.

Conclusion

As sustainability takes centre stage in architecture, architects are encouraged to explore the benefits of R&D tax relief. By partnering with experts like Beavis Morgan R&D, architects can unlock the financial support they need to drive innovation, enhance sustainable practices, and create buildings that contribute positively to the environment. Beavis Morgan R&D's deep understanding of the architectural industry and the R&D tax regime positions them as valuable partners for architects seeking to maximise their financial benefits while embracing sustainability.

For assistance or guidance please contact the RIBA Business team on business@riba.org

Mon, 12 Jun 2023 04:12:00 -0500 en text/html https://www.architecture.com/business-services/embracing-sustainability-in-architecture-the-benefits-of-rd-tax-relief
Why successful SASE implementations rely on consultants and professional services

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Wed, 03 Jan 2024 10:00:00 -0600 en-US text/html https://www.sdxcentral.com/articles/feature/why-successful-sase-implementations-rely-on-consultants-and-professional-services/2024/01/
Jobless Benefits, Cisco, Oil Prices - 5 Things You Must Know Thursday No result found, try new keyword!Stock futures are lower; economists expect 2.5 million Americans to have applied for unemployment benefits in the latest week; Cisco beats earnings estimates. Stock futures pointed to a weaker ... Wed, 13 May 2020 23:38:00 -0500 text/html https://www.thestreet.com/markets/5-things-you-must-know-before-the-market-opens-thursday-051420 What Are The Extraordinary Inflatables Used At Various Events? An Overview of Innovative Event Attractions

In the dynamic world of event planning, the use of custom-designed inflatables for events has reshaped the landscape of visual attractions. These modern marvels are not just elements of childhood nostalgia; they are strategic tools wielded by corporate event planners and marketers to ensure their brand or message stands out. From towering replicas of products to interactive games, these creative structures offer both aesthetic appeal and functional benefits, scoring high in visibility and audience interaction.

Significantly, inflatables at events bridge the gap between mere advertising and immersive experience. Tailor-made to align with event themes or corporate identities, they act as beacon points in crowded venues, drawing attendees in and encouraging interaction. By strategically incorporating elements like brand colors, logos, and key messaging, these inflatables become impactful touchpoints that enhance brand recognition and memory retention among audiences.

Key Takeaways

  • Inflatables serve as attention-grabbing visual tools at events.
  • They are customizable to reflect brand identity and themes.
  • Inflatables increase audience interaction and engagement.

Types and Uses of Inflatables at Events

In the sphere of events, inflatables have revolutionized the way brands engage with their audience and how entertainment is delivered. From towering branded arches to captivating obstacle courses, inflatables provide a diverse range of applications to suit various event types.

Advertising Inflatables and Branding

Advertising inflatables serve as dynamic marketing tools that capture attention instantly. They come in various sizes and can be entirely custom inflatables, featuring logos and brand colors to create memorable experiences at a corporate event, trade show, or community festival. These installations range from simple branded balloons to intricate designs like product replicas and intriguing characters that add a unique touch to the brand's presence.

  • Arches: Often placed at the entrance of events, creating a visually striking gateway that can be customized with the event theme or sponsor logos.
  • Tunnels: Designed to enhance the experience, such as a grand entrance at sporting events or to build suspense during the event, while also offering branding opportunities.
  • Versatile Decoration: For seasonal events like Christmas, inflatables transform into themed decorations that resonate with guests and enhance the visual appeal.

Entertainment-Focused Inflatables

Entertainment-focused inflatables, like bounce houses, water slides, and obstacle courses, add an element of fun and are pivotal for engagement at festivals, school events, and community gatherings. Designed for enjoyment, these inflatables often become the highlight of the event, providing memorable experiences.

  • Inflatable Games: Engaging activities that draw in participants of all ages, promoting interactive play and physical activity.
  • Slides and Water Slides: Essential for hot summer events, these inflatables bring a cool and refreshing element to the occasion.
  • Obstacle Courses: Offer challenging and fun-filled courses that encourage competition and teamwork, becoming a central feature at many events.

By utilizing inflatables, event planners can not only enhance the visual landscape but also provide interactive and branding opportunities that resonate well with attendees and can be shared on social media for broader digital engagement.

Technical Aspects of Inflatables

Inflatables used at events are intricately designed considering safety, installation methods, and the ease of maintenance and storage. These aspects ensure they are both striking and durable, providing a good return on investment.

Safety and Installation

Inflatables must adhere to strict safety standards to ensure the well-being of attendees. Air pressure is critically monitored, using precise fans and valves, to maintain structural integrity and prevent collapses or sudden deflation. The installation process involves carefully securing the inflatable to prevent accidents and ensure it remains in place throughout the event. Materials like PVC-coated nylons are often utilized for their combination of lightweight properties and durability. Custom-crafted inflatables are designed to be eye-catching symbols or mascots, which are not only aesthetically pleasing but also portable and easy to install.

  • Securing the inflatable: Requires anchoring with stakes or weights and checking for nearby hazards.
  • Monitoring air pressure: Involves constant regulation by fans to keep the structure stable and safe.

Maintenance, Storage, and Adaptability

Maintenance is crucial for the longevity of inflatables, often involving regular cleaning and checks for punctures or wear. Efficient storage solutions are important, as inflatables must be kept in a clean, dry environment to prevent mold and mildew. Adaptability is a key feature; inflatables are designed for reusability across various events. Manufacturers offer customized inflatable options that cater to different themes and purposes, allowing for a lasting impression among eventgoers.

  • Cleaning: Must be performed with appropriate cleaning agents to keep the material intact and durable.
  • Storage: Should be in a dry, controlled environment to avoid damage and ensure durability.

In summary, the technical aspects of inflatables cover a spectrum from the choice of materials to considerations for public safety and the practicalities of maintaining and adapting these communal spirit enhancers for repeated use.

Conclusion

Custom-crafted inflatables have demonstrated their versatility and effectiveness in a variety of event settings, from product launches to entertainment venues. Their ability to enhance brand identity and increase audience engagement through tailor-made designs is clear. Incorporating inflatables into an event strategy can lead to memorable experiences that resonate with attendees long after the event concludes.

Thu, 04 Jan 2024 18:45:00 -0600 en text/html https://thesiliconreview.com/2024/01/extraordinary-inflatables-used-at-various-events-an-overview




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