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Exam Code: 820-605 Practice test 2022 by Killexams.com team
820-605 Cisco Customer Success Manager (CSM)

Exam Number: 820-605
Exam Name : Cisco Customer Success Manager (CSM)


The Cisco Customer Success Manager (DTCSM) v2.1 course gives you the confidence and competence to fulfill the Customer Success Manager (CSM) role successfully, helping your customers realize value from their solutions and achieve their business outcomes. The course offers experiential learning through practical exercises using situations based on real-life use cases and case studies. In this highly interactive course, you can practice and gain confidence in fulfilling core tasks using best-practice tools and methodologies while receiving feedback from the facilitator and your peers.

This course is based on the concept of the customer lifecycle and how to optimize that journey, increasing the value realized by the customer, and maximizing your likelihood to maintain their loyalty and renew or expand their business opportunities. The course helps you prepare for the 820-605 Cisco® Customer Success Manager (CSM) exam. By passing this exam, you earn the Cisco Customer Success Manager Specialist certification.

After taking this course, you should be able to:

Describe the role of the Customer Success Manager
Describe the tools that the Customer Success Manager uses to ensure customer experience
Describe the lifecycle approach to customer experience

Transition to Subscription Economy
Customer and Industry Trends
Defining Customer Success and the CSM Role
Impact of Customer Success on Business Practices
Engaging the Customer for Success
Engaging the Customer for Success
Addressing Barriers
Customer Success Management Activities
Success Plan Elements
Customer Success Management Activities
Expand and Renewals

Cisco Customer Success Manager (CSM)
Cisco Customer tricks
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Tue, 02 Aug 2022 23:00:00 -0500 en-US text/html https://www.wsj.com/articles/hate-waiting-on-hold-for-customer-service-try-these-tricks-instead-11659527666
Killexams : What is Cyber Security and Why is it Important?

A student exploring what cyber security is, holding a tablet and standing in front of large machines at his internship.

In accurate years, headlines about cyber security have become increasingly common. Thieves steal customer social security numbers from corporations’ computer systems. Unscrupulous hackers grab passwords and personal information from social media sites or pluck company secrets from the cloud. For companies of all sizes, keeping information safe is a growing concern.

What Is Cyber Security?

Cyber security consists of all the technologies and practices that keep computer systems and electronic data safe. And, in a world where more and more of our business and social lives are online, it’s an enormous and growing field with many types of job roles.

According to the Cyber Security & Infrastructure Security Agency (CISA), "Cyber security is the art of protecting networks, devices and data from unauthorized access or criminal use and the practice of ensuring confidentiality, integrity and availability of information."

What Is Information Security?

Information security is the processes and tools designed and used to protect sensitive business information from modification, disruption, destruction and inspection, according to CISCO.

Information security and cyber security are often confused. According to CISCO, information security is a crucial part of cyber security but is used exclusively to ensure data security.

Everything is connected by computers and the internet now, including communication, entertainment, transportation, shopping, medicine and more. A copious amount of personal information is stored among these various services and apps, which is why information security is critical.

Why Is Cyber Security Increasingly Important?

Getting hacked isn’t just a direct threat to the confidential data companies need. It can also ruin their relationships with customers and even place them in significant legal jeopardy. With new technology, from self-driving cars to internet-enabled home security systems, the dangers of cybercrime become even more serious.

So, it’s no wonder that international research and advisory firm Gartner Inc. predicts worldwide security spending will hit $170 billion in 2022, an 8% increase in just a year.

Jonathan Kamyck with text Jonathan Kamyck“We’re seeing a tremendous demand for cyber security practitioners,” said Jonathan Kamyck, associate dean of cyber security at Southern New Hampshire University (SNHU). “Most businesses, whether they’re large or small, will have an online presence, for example. Some of the things you would do in the old days with a phone call or face-to-face now happen through email or teleconference, and that introduces lots of complicated questions with regard to information.”

These days, the need to protect confidential information is a pressing concern at the highest levels of government and industry. State secrets can be stolen from the other side of the world. Companies whose whole business models depend on control of customer data can find their databases compromised. In just one high-profile 2017 case, personal information for 147.9 million people – about half the United States – was compromised in a breach of credit reporting company Equifax.

What Are Cyber Attacks?

Infographic with the text Common Cyber Attack Threats: Malware, Phising, Ransomware, VirusesA cyber attack is an unwelcomed attempt to steal, expose, alter, disable or destroy information through unauthorized access to computer systems, according to the International Business Machines (IBM).

There are many reasons behind a cyber attack, such as cyber warfare, cyber terrorism and even hacktivists, but these actions fall into three main categories: criminal, political and personal.

Attackers motivated by crime typically seek financial gain through money theft, data theft or business disruption. Similarly, personal attackers include disgruntled current or former employees who will take money or data in an attempt to attack a company's systems.  Socio-political motivated attackers desire attention for their cause, resulting in their attacks being known to the public, and this is a form of hacktivism. Other forms of cyber attacks include espionage, or spying to gain an unfair advantage over the competition, and intellectual challenging.

According to CISA, as of 2021, there is a ransomware attack every 11 seconds – a dramatic rise from every 39 seconds in 2019 (CISA PDF Source). In addition, small businesses are the target of nearly 43% of all cyber attacks, which is up 400%.

The Small Business Association (SBA) reports that small businesses make attractive targets and are typically attacked due to their lack of security infrastructure. The SBA also reports that a majority of small business owners felt their business was vulnerable to an attack. This is because many of these businesses:

  • Can't afford professional IT solutions
  • Have limited time to devote to cyber security
  • Don't know where to begin

What Are Types of Cyber Attacks and Threats?

Here are some of the most common threats among cyber attacks:

  • Malware: Malware, also known as malicious software, is intrusive software developed by cyber criminals to steal data or to damage and destroy computers and computer systems, according to CISCO. Malware has the capability of exfiltrating massive amounts of data. Examples of common malware are viruses, worms, trojan viruses, spyware, adware and ransomware.
  • Phishing: Phishing attacks are the practice of sending fraudulent communications while appearing to be a reputable source, according to CISCO. This is typically performed via email or on the phone. The goal is to steal sensitive information such as financial or login information – or to install malware onto a target's device.
  • Ransomware: Ransomware is a form of malware designed to encrypt files on a target device, rendering those files and the systems they rely on unusable, according to the CISA. Once the system has been encrypted, actors demand ransom in exchange for decryption.
  • Viruses: A virus is a harmful program intended to spread from computer to computer, as well as other connected devices, according to the SBA. The object of a virus is to deliver the attacker access to the infected systems. Many viruses pretend to be legitimate applications but then cause damage to the systems, steal data, interrupt services or obtain additional malware, according to Proofpoint.

Who Is Behind Cyber Attacks?

Attacks against enterprises can come from a variety of sources such as criminal organizations, state actors and private persons, according to IBM. An easy way to classify these attacks is by outsider versus insider threats.

Outsider or external threats include organized criminals, professional hackers and amateur hackers (like hacktivists).

Insider threats are typically those who have authorized access to a company's assets and abuse them deliberately or accidentally. These threats include employees who are careless of security procedures, disgruntled current or former employees and business partners or clients with system access.

Developing Cyber Awareness

Infographic with the text Good Security Measures: Downloading the latest patches and software updates, Ensuring data is secure, Make sure employees use strong passwordsCyber security awareness month takes place every October and encourages individuals and organizations to own their role in protecting their cyberspace, according to Forbes, although anyone can practice being mindful of cyber security at any time. Awareness of the dangers of browsing the web, checking emails and interacting online in general are all part of developing cyber security awareness.

Cyber security awareness can mean different things to different people depending on their technical knowledge. Ensuring appropriate training is available to individuals is a great way to motivate lasting behavioral changes.

While cyber security awareness is the first step, employees and individuals must embrace and proactively use effective practices both professionally and personally for it to truly be effective, according to Forbes.

Getting started with cyber security awareness is easy, and many resources are readily available on the CISA government website based on your needs. Whether you need formal training or a monthly email with cyber security tips and tricks, any awareness and training can impact behavior and create a positive change in how you view cyber security.

What Are the Types of Cyber Security?

Here are the most common types of cyber security available:

  • Application Security: Application security describes security used by applications to prevent data or code within the app from being stolen or hijacked. These security systems are implemented during application development but are designed to protect the application after deployment, according to VMWare.
  • Cloud Security: Cloud security involves the technology and procedures that secure cloud computing environments against internal and external threats. These security systems are designed to prevent unauthorized access and keep data and applications in the cloud secure from cyber security threats, according to McAfee.
  • Infrastructure Security: Critical infrastructure security describes the physical and cyber systems that are so vital to society that their incapacity would have a debilitating impact on our physical, economic or public health and safety, according to CISA.
  • Internet of Things (IoT) Security: IoT is the concept of connecting any device to the Internet and other connected devices. The IoT is a network of connected things and people, all of which share data about the way they are used and their environments, according to IBM. These devices include appliances, sensors, televisions, routers, printers and countless other home network devices. Securing these devices is important, and according to a study by Bloomberg, security is one of the biggest barriers to widespread IoT adaption.
  • Network Security: Network security is the protection of network infrastructure from unauthorized access, abuse or theft. These security systems involve creating a secure infrastructure for devices, applications and users to work together, according to CISCO.

Do You Need a Degree To Be a Cyber Security Professional?

A cyber security degree provides an opportunity for students to develop skills and a mindset that empowers them to begin a career in securing systems, protecting information assets and managing organizational risks.

Alex Pettito with the text Alex PettitoAlex Petitto ’21 earned his bachelor’s in cyber security. Petitto always wanted to work within the IT sector, and he chose cyber security because it’s an exponentially growing field. He transferred credits from a community college through a U.S. Air Force program and finished his bachelor's in under two years. "It was much quicker than I thought it would be,” he said.

It didn't take long for Petitto to begin exploring his career options. "Even before finishing (my) degree, I … received multiple invites to interview for entry-level positions within the industry and received three job offers," said Petitto. He decided to remain within the Air Force and transfer to a cyber security unit as opposed to joining the private sector.

Petitto said his cyber security degree opened doors for him in the field – “a monumental goal for me," he said. "This degree was a critical first step for breaking into the industry."

Your cyber security degree program can also connect you with experiential learning opportunities to further your growth as a cyber security professional. For example, the annual National Cyber League (NCL) has a competition wherein students from across the U.S. practice real-world cyber security tasks and skills. SNHU recently placed 9th out of over 500 colleges participating in the NCL competition.

Career Opportunity and Salary Potential in Cyber Security

As companies large and small scramble to respond to the growing threats, jobs in the cyber security field are growing fast. The U.S. Bureau of Labor Statistics (BLS) predicts that employment for information security analysts will grow by 33% through 2030. That’s more than twice as fast as the average computer-related occupation and four times as fast as American jobs in general.

To help fill the need for more professionals in the cyber security world, CyberSeek, a project funded by the federal government and supported by industry partners, provides detailed information on the demand for these workers by state. The tool shows that, across the country, there were 180,000 job openings for information security analysts between May 2021 and April 2022, with only 141,000 professionals holding jobs in the role, reflecting an unfilled demand of 39,000 workers.

“There’s a huge shortfall right now in entry-level and midlevel cyber security roles,” Kamyck said. “You’re looking at demand across all business sectors, with companies of all sizes.

CyberSeek lists the following entry-mid-and advanced-level roles available in the field. Average salaries are based on job openings posted between May 2021 and April 2022.

Entry-level Cyber Security Roles

  • Cyber Crime Analyst: Cyber crime analysts make an average salary of $100,000, and common skills necessary for the role include computer forensics, information security and malware engineering.
  • Cyber Security Specialist: Cyber security specialists make an average salary of $104,482, and important skills for the role include information security, network security and information assurance.
  • Incident and Intrusion Analyst: Incident analysts make an average salary of $88,226, and common skills needed include project management, network security and intrusion detection.
  • IT Auditor: Information technology auditors make an average salary of $110,000, and common skills for the role include internal auditing and audit planning, accounting and risk assessment.

Mid-level Cyber Security Roles

  • Cyber Security Analyst: Cybersecurity analysts make an average of $107,500, and the top skills required include information security and systems, network security and threat analysis.
  • Cyber Security Consultant: Consultants in cyber security make an average salary of $92,504 and need skills in information security and surveillance, asset protection and security operations.
  • Penetration and Vulnerability Tester: Penetration testers make an average salary of $101,091 and need skills in penetration testing, Java, vulnerability assessment and software development.

Advanced-level Cyber Security Roles

  • Cyber Security Architect: Cyber security architects make an average salary of $159,752, and top skills for the role include software development, network and information security and authentication.
  • Cyber Security Engineer: Cyber security engineers make an average of $117,510 a year and need cryptography, authentication and network security skills.
  • Cyber Security Manager:  Managers in this field earn an average salary of $130,000, and top skills include project management, network security and risk management.

What Does a Cyber Security Professional Do?

Infographic with the text Types of Cyber Security: Application security, cloud security, infastructure security, internet of things (IOT) security, network securityKamyck said cyber security professionals could play a wide range of roles in a modern company. For example, some small businesses may hire a single person to handle all kinds of work protecting data. Others contract with consultants who can offer a variety of targeted services. Meanwhile, larger firms may have whole departments dedicated to protecting information and chasing down threats.

While companies define roles related to information security in a variety of ways, Kamyck said there are some specific tasks that these employees are commonly called on to do. In many cases, they must analyze threats and gather information from a company’s servers, cloud services and employee computers and mobile devices.

“An analyst’s job is to find meaning in all of that data, see what’s concerning,” he said. “Is there a breach? Is someone violating a policy?”

In many cases, Kamyck said, security specialists work with other information technology professionals to ensure a company’s systems are secure. That involves not just technical know-how but also people-oriented skills.

But breaches don’t just take the form of someone hacking into a server. They can also involve customer lists sent through unencrypted email, a password written on a sticky note in a cubicle or a company laptop stolen from an employee’s car.

Depending on their specific role, cyber security professionals must also think strategically. In many industries, companies rely on employees having quick access to highly sensitive data, such as medical records or bank account information.

“The goal is to balance the needs of the company or the organization you’re working for with the need to protect the confidentiality of customer data and trade secrets,” Kamyck said.

Kamyck said people who do well in these jobs tend to be curious, competitive and willing to keep learning to stay up to date with rapidly changing technology. The work draws on multidisciplinary knowledge, and people who continue with the work find there are a variety of directions they can take in their careers.

For example, Kamyck said, if you're interested in the business side, you might become a manager or run audits that let companies know where they need to Boost to meet compliance. If you love the adversarial part of the job, you might become a penetration tester, essentially an “ethical hacker” who tests for system vulnerabilities by trying to get through them.

How To Get Into Cyber Security

If you’re wondering how to get into cyber security, it’s clear there are many positions out there. The question is how to make sure you’re a good fit for them. According to BLS, most information security analyst jobs require at least a bachelor’s degree in computer science, information assurance, programming or another related field.

In some cases, the work calls for a Master of Business Administration (MBA) in Information Systems. That degree typically takes an additional two years of study and involves both technical and business management courses.

Cyber security job requirements also sometimes include related work experience. Rather than jumping right into the security side of information technology, you can start as a network or computer systems administrator. Depending on the specific cyber security position, employers may have other job requirements. For instance, keeping databases secure might be an ideal job for someone who’s spent time as a database administrator and is also well-versed in security issues.

Aside from work experience and college degrees, some employers also prefer job candidates who have received certifications demonstrating their understanding of best practices in the field. For example, the Certified Information Systems Security Professional (CISSP) credential validates a professional’s general knowledge and abilities in information security. There are also more specific certificates, which can highlight specialized knowledge of computer architecture, engineering or management.

Whatever path new employees in cyber security want to follow, Kamyck said, those who are willing to make an effort to learn the field will find abundant opportunities.

“There’s needs in government. There’s needs in finance. There’s needs in education,” Kamyck said. “There’s a tremendous unfilled need.”

Discover more about SNHU's online cyber security degree: Find out what courses you'll take, skills you'll learn and how to request information about the program.

Nicholas Patterson is a writer at Southern New Hampshire University. Connect with him on LinkedIn.

Wed, 20 Jul 2022 12:00:00 -0500 en text/html https://www.snhu.edu/about-us/newsroom/stem/what-is-cyber-security
Killexams : Hidden iPhone Tricks That Will Make Your Life Easier

Starting in iOS 16, when it’s released later in 2022, the Hidden and Recently Deleted photo albums will prompt for your passcode to view the contents.

Delete Old Screenshots

While tapping on the Albums section in the Photos app and scrolling down to get to Hidden, you may have noticed other types of media that the app automatically separates out for you. Cleaning out old screenshots or screen recordings by tapping on those sections may be a simple way to free up some more storage. It’s also a quick way to remove random junk from cluttering up a library of memories.

Remove Apps From the Home Screen (Without Deleting Them)

I’m a minimalist with an app problem. I love trying new apps, especially writing and to-do ones, but I quickly find myself with dozens of home screens or needing to manage dozens of folders full of apps. Instead, I’ve taken to deleting them from sight.

If you long-press on an app and then select Remove App, a dialog box will deliver you the option to Delete App or Remove From Home Screen. If you remove the icon from your home screen it will still appear in the App Library (swipe left until you reach your App Library). You can always add it back to a home screen later by doing the reverse. Find the app in the App Library, press and hold on it, and then select Add to Home Screen.

Rearrange the Home Screen in Seconds, not Hours

Similarly, if you want to organize your home screen layouts, you can move whole screens of apps without moving individual icons. On the Home Screen, tap and hold the dots along the bottom that represent the number of screens you have. The icons will jiggle for a moment and then you will see all your home screens. You can uncheck ones you no longer want to see or you can move each rectangle around to reorder them.

Pin Messages From Friends So They Don’t Get Lost

Within Messages, if you tap and hold on a group or individual message a few choices will pop up, including Pin. Select that and that message thread will get stuck on the top, above all the other messages, including new, incoming ones. You can do this with several people or groups, and it makes it much easier to find the people you talk to the most.

Quickly Lock Your Phone for More Security

If you’re thinking about being compelled by authorities to unlock your phone with biometrics, there is a way to disable Face ID and Touch ID quickly. For iPhone 8 and later, press and hold the button on the right and either of the volume buttons at the same time for about two seconds.

Doing this will bring up a screen to power off the phone, see Medical ID or get to Emergency SOS. Bringing up this screen will also disable biometrics so that your passcode needs to be reentered to get into the phone.

Sat, 06 Aug 2022 00:00:00 -0500 en-US text/html https://www.wired.com/story/hidden-iphone-tips-tricks/
Killexams : Services & Software

E-mail marketers merge

Expression Engines and Bigfoot Interactive, two e-mail marketing companies, said Thursday that they agreed to merge. Financial terms of the deal were not disclosed. The new company, based in New York, will combine Expression Engines' digital marketing technology with Bigfoot's professional services. The combined company employs about 100 people. Expression Engines Chief Executive Al DiGuido will become CEO of the combined company, called Bigfoot Interactive. Jim Hoffman, co-founder and former CEO of Bigfoot Interactive, which was founded in 1997, will serve as chief strategy officer. Fred Wilson from Flatiron Partners, one of Expression Engines backers, was named chairman.

Wed, 15 Dec 2021 09:53:00 -0600 en text/html https://www.cnet.com/tech/services-and-software/2293/
Killexams : Cisco Rival Extreme Networks Reveals New Certs, Program Benefits For Cloud-Minded Partners

Networking News

Gina Narcisi

‘Now, with the new team we have in place, the new programs we have in place, and how we organize to support the customer, it’s like everything is positioned to really emphasize channel,’ Extreme CEO Ed Meyercord tells CRN.


Channel-led Extreme Networks has revealed a series of new partner program updates that are leading with cloud-based networking and security solutions.

The company took to its Ignite Partner conference in Boston on Tuesday to share the new elements of the partner program, which includes badges and certifications, expanded training options, grant writing support and customer success programs. Extreme’s partners are watching the company win with its cloud-first solution that inspires networking simplicity, and as a result, Extreme is taking share from its competitors, like Cisco Systems, according to the company’s CEO, Ed Meyercord.

“We’re the right size company to work with. People feel like when they work with Extreme they can make a difference and they can influence our decision making. I’m not sure that’s true with our competitors,” he told CRN ahead of the conference.


Extreme on Tuesday introduced three new partner certification badges to designate solution providers versed in these areas or verticals. The new State and Local Government Partners Badge will highlight preferred partners for state and local government customer solution delivery in their region. It will also deliver these partners access to specialized collateral including webinars, as well as market development funds in specific cases. The Sports and Entertainment Delivery Partner Badge will approve partners for stadium solution installations for sports and entertainment customer solution delivery in their region. This badge also qualifies partners to participate in sponsorship opportunities as they are available. Finally, the Diversity, Equity and Inclusion Badge will deliver partners the chance to work with Extreme on community-based initiatives and help these solution providers stand out in the marketplace.

The updated partner program includes new training materials, including technical training on Extreme Fabric Connect, bonus sales content and a product-focused livestream series. Extreme will launch the Extreme Certified Professional Program, an expanded and modular curriculum through a new video portal in 0223. Current Extreme Certified Specialist badge holders will be able to up-level their training through new courses to qualify as an Extreme Certified Professional later this year, the company said.

San Jose, Calif.-based Extreme is also extending its customer success programs to help partners and customers ensure sustainable value through the lifecycle of Extreme subscriptions by encouraging adoption and usage via hands-on tutorials. End customers will benefit from accelerated activation and onboarding, documented success plans and quicker implementations, while partners can Boost customer loyalty and better identify new cross-sell and upsell opportunities, Extreme said.

Lastly, the company is introducing grant writing services to help eligible customers tap into and secure potentially millions of dollars of grant funds that are available each year for networking projects. The team will help customers and partners identify funding opportunities for global projects and create proposal and grant narratives and provide management and assistance throughout the grant award process, including successful project implementation plans once grants are awarded.

Partners As Force Multipliers

“One of the things that we had was the number of customers that we had transacting with Extreme — doing over a million dollars in business — grew 30 percent over the course of this past year, and that is a direct result of the work we’re doing with the channel,” Meyercord said.

Extreme during its final fiscal quarter of 2022, which ended June 30, landed a couple of very big customer deals, including LG Electronics and SK Telecom. Those wins, according to Meyercord, were the result of Extreme embracing the channel with these large customers for the first time, rather than working directly with customers of this size.

“We’ve seen a huge number of new logo wins that are outside the traditional business. Why? Because of the channel. It’s kind of another proof point. The evidence is really overwhelming that it’s really time for us to go take share,” he said of the company’s record growth and high-profile customer wins in the last quarter of the year.

The vendor also made important investments in channel headcount in 2022, including Scott Peterson, who joined in January as the company’s channel chief. Peterson formerly served as UC provider Mitel’s chief revenue officer after spending more than ten years at Verizon, most recently as vice president and general manager overseeing the carrier’s small business customer segment. Jennifer Orr, Extreme’s new vice president of Americas Channels, joined the company in June. No stranger to the channel, she previously served as vice president of master agents for Mitel.

Extreme at IGNITE also announced three product leaders that have been promoted to new executive positions. The company’s Senior Vice President of Operations Cristian Mircea has been named chief development officer; Markus Nispel, vice president of International markets, has been crowned chief technology officer for EMEA; and Extreme’s vice president of product management and engineering, Dan DeBacker, has been promoted to senior vice president of products.

“Now, with the new team we have in place, the new programs we have in place, and how we organize to support the customer, it’s like everything is positioned to really emphasize channel,” Meyercord said.

Gina Narcisi

Gina Narcisi is a senior editor covering the networking and telecom markets for CRN.com. Prior to joining CRN, she covered the networking, unified communications and cloud space for TechTarget. She can be reached at gnarcisi@thechannelcompany.com.

Mon, 01 Aug 2022 23:05:00 -0500 en text/html https://www.crn.com/news/networking/cisco-rival-extreme-networks-reveals-new-certs-program-benefits-for-cloud-minded-partners
Killexams : Dirty tricks in Kansas via text: Does yes actually mean no?

In the thick of Kansas' contentious debate over abortion rights, the anonymous text messages arriving on the eve of the big referendum this week seemed clear enough. “Voting YES on the Amendment will deliver women a choice.”

The only problem: It was a lie, transmitted by text message Monday, a day before voters were to decide a ballot amendment seen as the first test of voter sentiment after the U.S. Supreme Court’s decision to overturn Roe vs. Wade. Voters in the conservative state with deep ties to the anti-abortion movement ended up rejecting the measure.

“We’ve certainly seen dirty tricks, but never this level of deception aimed to make people vote the opposite way than they intend to,” said Davis Hammet, president of Loud Light, a youth voter registration and engagement organization in Kansas.

The misleading texts sent to Kansas Democrats highlights the growing problem of political disinformation sent by automated text message, a ubiquitous communication system that presents new opportunities for those who would attempt to deceive voters.

To be sure, ballot initiatives are often confounding — sometimes by design, so voters will support a measure they actually oppose.

But text messages are emerging as an increasingly popular means of spreading disinformation about voting and elections. That reflects a broader embrace of texting by political campaigns and organizations, a trend that accelerated when the pandemic forced campaigns to find new ways to engage with voters.

People in the United States received nearly 6 billion political texts in 2021, according to an analysis by RoboKiller, a mobile phone app that lets users block text and voice spam. That's after a steady rise throughout the 2020 election that saw political spam texts increase by 20% a month.

“There's been an explosion of political text messages since 2020 and since then the political messages have stuck around," said RoboKiller's vice president, Giulia Porter.

Two days after the 2020 election, thousands of anonymous texts were sent to supporters of then-President Donald Trump, stating that election officials in Philadelphia were rigging the vote. The text urged the recipients to show up where ballots were being counted to “show their support” for Trump.

The anonymous texts were later linked to a texting company run by one of Trump’s top campaign officials.

The same year, someone used text messages to spread false rumors of a national COVID-19 lockdown. Federal officials later blamed a foreign government for trying to stoke fear and division.

Text messages can offer specific advantages over social media when it comes to disseminating misinformation without leaving tracks, according to Darren Linvill, a Clemson University professor who researches disinformation techniques.

People also view text messages in a different way than social media, Linvill said. Social media is designed to reach the widest audience possible, but text messages are sent to particular phone numbers. That suggests the sender knows the recipient in some way and is specifically targeting that person.

“People aren’t as used to distrusting information on a text message,” Linvill said. “It’s more personal. Someone out there has your phone number and they’re reaching out to touch you with this information.”

Thu, 04 Aug 2022 02:04:00 -0500 en-US text/html https://www.houstonchronicle.com/news/article/Dirty-tricks-in-Kansas-via-text-Does-yes-17351010.php
Killexams : Finally, A Venture Capital Fund Just For Minorities, Women And Veterans

While startups have a multitude of venture funding options in this economy - minorities, women and veterans (MW&V) have been largely left out. Great companies founded by this group include: Fed Ex (Frederick Smith, veteran), TRX training tools (Randy Hetrick, veteran), Cisco, (Sandra ‘Sandy’ Lerner, co-founder) and World Wide Technology  (David L. Steward, founder).

With venture funding options for MW&V remaining stubbornly low, a San Diego based company, Founders First Capital Partners (FFCP) recently announced the launch of an ambitious new program that focuses on assisting business owners in underrepresented and underfunded demographics.  

“We target business founders from underrepresented, underfunded groups; women, veterans and ethnic minorities,” says FFCP founding partner Kim Folsom. “These businesses are independent, privately held companies headquartered in the United States and have revenues of $250,000 to $2 million, and are seeking growth capital to expand and grow their businesses.”

Kim Folsom (center in pink) at a networking event in Washington DC.

One such company is Urban Translations, the world's leading provider of digital menus to the hospitality industry, founded by Samantha Urban.

"The most compelling part of FFCP's model to an entrepreneur is their focus on partnering with the company's founder,” says Urban. “Partnering to help them develop a playbook for exponential growth by including valuable services like fiscal management, lead generation, and digital marketing, all as part of their investment."

Folsom claims the financing is non-dilutive and is based on revenue so that founders like Urban retain ownership of their small businesses, allowing them the freedom to independently run their businesses. Unlike typical venture investments, FFCP focuses on providing financial leverage and experience to take each invested business to the next stage of their development, with the end goal of growing each investment’s value of up to four times or more its initial value.

Urban first developed the idea for her company, Urban Translations, while on vacation with her friends in Brazil. While at a local restaurant, she looked down at a menu she could not read or understand. She realized this if she was having this problem, millions of others must be as well. This epiphany gave her the idea to solve the problem with her mobile based, translating, ordering system for restaurants and resorts.

Today, Urban Translations digital menus enables resorts and restaurants the ability to make ordering easy for customers by changing the menu to a customer’s native language. It took Urban about two years to develop the product and another two years to complete extensive beta testing with a series of restaurants and resorts. Today Urban has grown her customer base considerably, including several large resorts like Treasure Island.

When Urban was looking to expand her business she knew she needed more than just capital, she needed an expert that could help her grow but that also had her business interests and values aligned.

That’s when Urban met Folsom. By chance, they were both speakers on a panel discussing the limited funding options of women entrepreneurs. And today, Urban is in discussions with Founders First Capital Partners to receive revenue based financing.

Urban told us, “the most compelling part of FFCP's model to an entrepreneur is their focus on partnering with the company's founder to help them with developing a playbook for exponential growth by including valuable services like fiscal management, lead generation, and digital marketing as part of their investment."

Kevin O’Leary, the seasoned entrepreneur, founder of O’Leary Financial Group and an investor best known as “Mr. Wonderful” on ABC’s “Shark Tank,” supports the notion that there is a benefit in investing in underserved demographics.

One such demographic is women, receiving only 2.7% of, venture capital funding between 2011 and 2013 according to the 2014 Diana Report.

According to O'Leary, “FFCP combines two practices I believe in and have had strong success: revenue based financing and funding underserved groups. Revenue based financing is simple to implement and execute and ensures all stakeholders interests are aligned. Some of my best returns and successful portfolio companies, at O’Leary Funds, have been women led companies.”

O’Leary further states that “women lead all of his companies that are showing returns. “All the cash in the last two quarters is coming from companies run by women,” he told Business Insider. "I don't have a single company run by a man right now that's outperformed the ones run by women."

Also on Forbes:

Fri, 22 Jul 2022 05:15:00 -0500 Mark Fidelman en text/html https://www.forbes.com/sites/markfidelman/2015/11/30/finally-a-venture-capital-fund-just-for-minorities-women-and-veterans/
Killexams : Kinetic by Windstream Deploys Cisco and Qwilt's Open Caching Solution to Elevate Streaming Experience in North America

Cisco and Qwilt today announced the deployment of their unique content delivery solution across the North American network of Kinetic by Windstream, to enable superior streaming performance to its customers throughout the United States. The adoption of Cisco and Qwilt's open caching solution considerably improves the quality and efficiency of live and on-demand video delivery while increasing Kinetic's network capacity for other forms of media.

Kinetic will deploy Qwilt's open caching technology across its 170,000 miles of fiber network across the US. The deployment helps Kinetic address the growing number of live streaming events and other media consumption, as households increasingly turn to streaming services and expect broadcast quality to the home. Cisco's edge compute and networking infrastructure, combined with Qwilt's Open Edge Cloud for Content Delivery Solution, makes this possible by preparing Kinetic's network to support increasing data volumes and improving the streaming experience.

Gary Cooke, Senior Vice President of Engineering for Kinetic, said: "We tell our customers 'High Speed for Here' - whether live, on-demand, or other forms of media content. By partnering with Qwilt and Cisco, we're ensuring our fiber-backed network has the scalability and capacity needed to handle the growth in demand for all forms of streaming content. By integrating innovative edge technologies across our network, we're bringing high quality content closer to our customers than ever before."

Open caching, an open architecture developed and endorsed by the Streaming Video Alliance, offers a platform that federates content delivery infrastructure deployed deep inside service provider networks. It provides open APIs, protection, and security mechanisms for content publishers. The open caching approach helps service providers quickly deploy an edge delivery footprint and addresses the needs of global and regional content providers for more capacity, consistency in content delivery, and performance assurance. The deployment also creates a telco cloud foundation for future use cases, such as website delivery and edge computing.

Theodore Tzevelekis, Vice President and Head of Business Development, Mass-scale Infrastructure Group, Cisco, said: "Streaming is the future of content delivery, but it doesn't have to mark the end of great quality content experiences. By embracing content delivery at the edge through open aching technology, service providers are embracing a new model to manage their network capacity. Working alongside Qwilt, we're equipping Kinetic by Windstream with the tools needed to bring fantastic experiences to its customers across North America and in doing so, democratize capacity across its nationwide infrastructure."

Alon Maor, CEO and Co-Founder of Qwilt, said: "Soaring demand for streamed content brings an urgent need for service providers to scale their networks for the future. Through Cisco and Qwilt's united vision, we empower service providers like Kinetic by Windstream to do more with their assets while accelerating their digital transformations. We look forward to helping modernize the way Kinetic delivers content and ready their growing network for the future of content experiences."


About Qwilt

Qwilt's mission is to deliver connected experiences at the quality they were imagined. Its model is built on partnerships with service providers and content publishers, globally, to create a fabric that powers high-performance delivery of media and applications at the very edge of neighborhoods, big and small.

Qwilt's open architecture and inclusive business model make local edge delivery more accessible than ever before, unlocking more reliable, higher quality-of-experience at greater scale than previously possible. A growing number of the world's leading content publishers and cable, telco, and mobile service providers rely on Qwilt for Edge Cloud services, including BT, Telecom Argentina, Telecom Italia, and Verizon.

Founded in 2010, Qwilt is a leader of the Open Caching movement and a founding member of the Streaming Video Alliance. Qwilt is backed by Accel Partners, Bessemer Venture Partners, Cisco Ventures, Disruptive, Innovation Endeavors, Marker, and Redpoint Ventures. For more information, visit www.qwilt.com.


About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in technology that powers the Internet. Cisco inspires new possibilities by reimagining your applications, securing your data, transforming your infrastructure, and empowering your teams for a global and inclusive future. Discover more on The Newsroom and follow us on Twitter.

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.


About Kinetic

Kinetic by Windstream is a business unit of Windstream Holdings, a privately held FORTUNE 1000 communications and software company. Kinetic provides premium broadband, entertainment and security services through an enhanced fiber network to consumers and businesses primarily in rural areas in 18 states. The company also offers managed communications services, including SD-WAN and UCaaS, and high-capacity bandwidth and transport services to businesses across the U.S. Additional information is available at GoKinetic.com. Follow us on Twitter at @GoKineticHome.

From Fortune. ©2021 Fortune Media IP Limited. All rights reserved. Used under license. Fortune and Fortune 1000 are registered trademarks of Fortune Media IP Limited and are used under license. Fortune is not affiliated with, and does not endorse products or services of, Windstream.

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Killexams : Cisco launches new tool for SMBs to assess their cybersecurity readiness No result found, try new keyword!74 per cent SMBs also reported 85 per cent of customer information loss in cyber incidents. According to Cisco, inadequate cybersecurity solution was the biggest reason for such incidents. Wed, 25 May 2022 19:34:00 -0500 en-in text/html https://www.msn.com/en-in/money/news/cisco-launches-new-tool-for-smbs-to-assess-their-cybersecurity-readiness/ar-AAXKeM5 Killexams : How apps can unlock the potential of e-commerce in mobile-first economies No result found, try new keyword!Going by a Cisco study, India will be home to more than 800 million smartphone users this year with these devices driving 44 per cent of its total internet traffic. Moreover, the proliferation of ... Thu, 14 Jul 2022 16:57:00 -0500 en-in text/html https://www.msn.com/en-in/money/news/how-apps-can-unlock-the-potential-of-e-commerce-in-mobile-first-economies/ar-AAZApYR
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