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Exam Code: ADM-261 Practice test 2022 by team
Service Cloud Administration (SU21)
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Killexams : Salesforce Administration approach - BingNews Search results Killexams : Salesforce Administration approach - BingNews Killexams : Eagle First Investments: “Salesforce (CRM) is a Big-Tent Approach to Value Investing”

Eagle First Investments, an investment management company, recently published its second-quarter 2022 investor letter. The same can be downloaded here. The firm believes in value investing. The firm’s philosophy is open to growth, but only if the growth creates intrinsic value. It relies on the fact that value investing will generate long-term positive returns across all business cycles.  You can view the top 5 holdings of the fund to know its best picks in 2022.

In the second quarter investor letter 2022, Eagle First Investments discussed companies like Salesforce, Inc. (NYSE:CRM). It is a customer relationship management technology company, headquartered in San Francisco, California. The stock of  Salesforce, Inc. (NYSE:CRM) closed at $191.27 per share on August 4, 2022, and it has a market capitalization of $190.314 billion. On a monthly time frame, Salesforce, Inc. (NYSE:CRM)  had a return of 8.99%, whereas its 12-month return dropped to -23.67%.

Here is what Eagle First Investments specifically mentioned about Salesforce, Inc. (NYSE:CRM) in its Q2 2022 investor letter:

"Salesforce, Inc. (NYSE:CRM) is a prime example of our big-tent approach to value investing. Though the US-based provider of cloud-based customer-relationship management (CRM) software would be considered a growth stock by many metrics, we believe its profile is suggestive of a business with unrecognized franchise value that may make for an attractive investment opportunity at an appropriate “margin of safety.” Salesforce has a dominant market position in the CRM space, especially in a cloud segment that by our estimate has been growing at approximately 20% per year as enterprises increasingly embrace the benefits of software-as-a-service. latest years have seen the company prudently adapt its offerings through organic product extensions and expand into adjacent verticals through acquisition while migrating toward an integrated CRM platform model. Salesforce’s mature, durable market position, track record of cash flow generation and well-aligned management team gives us confidence that it possesses identifiable franchise value—in contrast with many of its peers in the technology space, whose investors often are paying for unrealized earnings and early-stage business development strategies."

Pixabay/Public Domain

Salesforce, Inc. (NYSE:CRM) is in 10th position on our list of 30 Most Popular Stocks Among Hedge Funds. As per our database, 114 hedge fund portfolios held Salesforce, Inc. (NYSE:CRM) at the end of the first quarter which was 110 in the previous quarter.

We discussed Salesforce, Inc. (NYSE:CRM) in another article, published in May, that shared Vulcan Value Partners’ views on the company. In addition, please check out our hedge fund investor letters Q2 2022 page for more investor letters from hedge funds and other leading investors.

Disclosure: None. This article is originally published at Insider Monkey.

Mon, 08 Aug 2022 01:01:00 -0500 en-US text/html
Killexams : Deliver Maximum Business Agility with a Modern Approach to Cloud Data Backup

By Michael Ambruso & Thomas Mohr 

As businesses increasingly move to hybrid and multi-cloud, the cost and complexity of traditional data management has become untenable. To enable innovation and provide businesses the agility they need to succeed in a dynamic digital world, IT must find better ways to effectively manage and protect data while leveraging the power, scalability and flexibility of public cloud. Specifically, IT needs to simplify and Boost how they consume and deliver IT services. And of course, this must be done securely and cost-effectively. 

One of the key lessons organizations learned from the pandemic was that they need to focus more on improving business and operational efficiency in order to drive better business outcomes and customer satisfaction–which requires investing in digital infrastructure, according to IDC (1).  When it comes to data management and backup, businesses can choose from a large menu of approaches and solutions, running the gamut from traditional to bleeding edge.  

Many technology vendors offer variations on a service offering fabric covering the entire landscape, from on-premises to the cloud. These solutions sometimes combine traditional hardware with IT services, and offer consumption-based pricing and cloud-based management interfaces.  

Among the most effective offerings are Software-as-a-Service (SaaS) models, such as Dell's APEX Backup Services, which helps you protect your data while reducing cost and complexity, taking advantage of the flexibility of the cloud to enable you to respond to key business initiatives with agility. APEX Backup Services leverages an offering via public cloud to minimize time to value and provide cloud-based management with consumption-based licensing models.  

How do you decide which of these offerings is ideal for your organization?  To select the most fitting approach for your organization, you need to do the following:

1. Develop a clearly defined strategy of where applications and data will live. 

In order to choose the correct data protection solution, you first need to have a clearly defined strategy of where applications and data will live. If your strategy is shifting or ambiguous, take the time to refine and complete it. It will be worth it in the end. 

2. Understand your organization's strategic approach to financial expenditure. 

Your choice will be impacted by your business's preference for the traditional capital expenditure (CAPEX) spending or the currently trending "pay by the drip" operating expense model (OPEX). Which strategy works to meet your organization's financial needs? The answer is not always clear, especially in volatile times.  

If you do choose a consumption-based model, make sure you fully understand the specifics for the service you choose, as different SaaS offerings have slight but impactful differences in how they are structured by the various manufacturers.   

If your business prefers OPEX to CAPEX, SaaS models typically cost less and enable you to pay on a consumption basis.  

3. Determine the importance of time-to-value. 

More and more, it's becoming increasingly important for your business to quickly realize the value of your backup approach. Because of this growing immediacy, cloud-based services are demonstrating themselves as a viable approach, as opposed to traditional infrastructure solutions. You don't have to worry about navigating supply chain issues; purchasing, building, integrating or maintaining infrastructure; or finding people with the right skills to manage it, which is getting increasingly difficult with the growing IT skills gap. 

SaaS models get backups up and running much faster, bringing true reality to time-to-value. As an example, Dell's APEX Backup Services not only deploys in minutes, but also enables you to scale infinitely, with virtually unlimited on-demand capacity to ensure growing data volumes are always protected, without requiring any capacity planning. Very few, if any, other offerings can provide this level of scalability. 

4. Make sure the offering provides simplicity and consistent experiences.  

Ideally, your data protection solution would offer a simple, engaging and consistent user experience, with complete, centralized visibility at all times. With APEX Backup Services, customers have complete visibility and a consistent management experience through a single console across all of their applications, endpoints and hybrid workloads. For example, a single dashboard provides complete visibility across Microsoft 365, Google Workspace and Salesforce.  

5. Make sure the solution comes with access to expert consultants. 

Regardless of the approach you select, your organization will undoubtedly benefit from the insight and experience of strategic, business-minded consultants who can fully comprehend your present and future business needs, your current environment and how to most effectively close the gap between where you are and your desired end state. Engage these consultants from the beginning and ensure that they have the capabilities to help you throughout the process, from strategy to execution. 

Choose consultants who are experts in all the various technologies and approaches, and who have deep and broad experience helping organizations develop their backup and data protection and management strategies, as well as implementing solutions and adopting services. Consultants who are independent–not tied to a specific technology or solution–can provide you with an unbiased assessment of the best offering or offerings for your specific needs.  Contact a World Wide Technology expert to assist in your decision-making process 

6. Validate that it has end-to-end security, including ransomware detection and protection. 

One of the main reasons many companies choose SaaS backup services is their inability or reticence to combat the increase in frequency and severity of ransomware and cyber attacks using their own systems. A strong, effective backup solution must include all-in-one secure protection with backup, disaster recovery and long-term retention. 

APEX Backup Services allows you to enforce data governance and simplify disaster recovery, delivering high performance and secure backup, long-term retention and automated compliance. It allows cloud-to-cloud backup, a multi-cloud approach to back up data that is stored in one cloud to another cloud, which provides an additional layer of protection. APEX Backup Services for SaaS apps delivers unified data protection, management, and information governance, including automated compliance and legal hold.  

In Gartner's 2021 Magic Quadrant for Enterprise Backup and Recovery Software Solutions, Gartner highlighted Dell's anti-ransomware solutions as one of its strengths, saying it "offers comprehensive ransomware detection and recovery capabilities both on-premises and in the public cloud. The solution supports an immutable and air-gapped architecture, and meets Sheltered Harbor recommendations."(2) 

7. Make sure you are relying on a proven leader. 

Protecting your data and ensuring business resiliency are key responsibilities that can make or break your brand. Although a variety of companies provide SaaS offerings for data protection and management, it makes sense to turn to and rely on established industry leaders, especially those with modern, proven technologies and deep innovation capabilities like Dell Technologies. You want a company that will be there with you for the long haul, with the resources, expertise and ingenuity you need to help your business succeed well into the future. 

Keeping these key considerations in mind will help you simplify your data protection, enabling you to deliver the agility your business both needs and deserves. 

About the authors 
Michael Ambruso, Solutions Architect, World Wide Technology 
Michael Ambruso is a 30-year IT veteran with experience in server administration, backup architecture & administration and over ten years of enterprise technical sales experience. He specializes in Data Protection and Cyber Resilience. 

"I help customers protect their data from bad actors, natural disasters and good old-fashioned human error." 

Thomas Mohr, National Account Manager, Data Protection Solutions, Dell Technologies 
Thomas Mohr has more than 21 years of experience in the Technology Marketplace including both sales and integration. He has a continuous and successful track record leading various teams in different business verticals. 

About WWT & Dell Technologies 
As Dell Tech's first-ever Titanium Black partner, WWT leverages more than 25 years of partnership expertise to design, test and deliver best-in-class, integrated solutions that accelerate digital transformation and drive our customers' businesses forward. Together, WWT and Dell Technologies (formerly Dell EMC) help businesses become industry leaders by harnessing the key drivers of transformation and innovation across solution areas that include IT infrastructure, Digital Workforce and Security. 

(1) The Business Value of Dell Technologies APEX as-a-Service Solutions,  IDC, 2021. 
(2) Gartner 2021 Magic Quadrant for Enterprise Backup and Recovery Software Solutions, Gartner, 2021.  

Sun, 24 Jul 2022 17:00:00 -0500 en text/html
Killexams : Dentsu adds Salesforce expertise with majority stake in Extentia

Credit: Charles Deluvio via Unsplash

Dentsu is taking a majority stake in Extentia, a global technology and services firm with a focus on enterprise mobility, cloud engineering, and user experiences.

Commercial details haven't been released.

Extentia, with nearly 800 staff in Pune and Bangalore, India, will join Merkle,a data-driven customer experience management (CXM) company within Dentsu International.

The acquisition will further bolsters Merkle's existing Salesforce capabilities.  Extentia is a Salesforce Crest Partner and one of the nine Salesforce product development outsourcers globally, 

Dentsu has more than 1,300 Salesforce trained staff and 3,500 Salesforce certifications.

"As one of Salesforce's largest partners and its top agency partner, we owe it to our customers to deliver world-class, cross-functional, cross-platform expertise," said Michael Komasinski, global CEO, Merkle.

"Extentia differentiates itself through a design-first approach to its cloud-native technical and engineering product solutions, This strategic acquisition will allow Merkle and dentsu to meet the growing market demand for support our clients in driving complex architecture integrations."

The company will be known as Extentia, a Merkle Company.

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at

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Thu, 04 Aug 2022 09:51:00 -0500 en text/html
Killexams : Raises $1M for its Salesforce Native Events Management App and Payment Processing Solution

Events have become an effective way for businesses to connect with customers (both existing and potential), showcase products and services more intimately to drive brand conversion, and have a two-way dialogue instead of one-sided push marketing.  However, event management becomes complex with an increase in events and specific key objectives that may vary from event to event. offers versatile Salesforce-native solutions that help event managers, from organizations large and small, seamlessly manage registration, data collection, and payments for any event type.  Available on the Salesforce Appexchange, users can enjoy the automation features of Salesforce while tailoring the solution to their specific needs without the need for drawn-out custom development.  As the economy shrinks, the return on marketing spend across all departments will be scrutinized, events included. Blackthorn offers a number of preset reports to assess the efficacy of events and all the event data is securely stored in Salesforce without the need to expend effort post-event inputting attendee details.  The company serves a wide array of customers and powers events for companies like Ford, The Boys and Girls Club, Audi, Yamaha, and the USA Swimming Foundation.

AlleyWatch caught up with CEO Chris Federspiel to learn more about the business, the company’s strategic plans, latest round of funding, which brings the total equity funding raised to $1.15M, and much, much more…

Who were your investors and how much did you raise?

We took an unconventional approach to fundraising, securing a total of $16 million — $15M in debt financing with nearly $1M in primary financing. Instead of a traditional funding round, we worked with Level Equity and RF Partners for our structured debt financing. We were able to raise nearly $1M in primary through private investors who reached out after seeing a LinkedIn post I wrote about raising funds.

Tell us about the product or service that offers. builds Salesforce-native apps that make processing payments and managing events efficient for businesses of all shapes and sizes. With, customers can use the Salesforce platform to run their businesses their way. Our technology gives users complete control of business processes through automation, configuration, business, and customization. Our unique apps fill crucial gaps in collecting and activating data within the Salesforce ecosystem and let Salesforce users customize their org to their unique needs with simple, code-free, click-based processes. eliminates repetitive tasks, tall app stacks, and complicated data silos and empowers companies to harness the true power of the CRM they already have.

What inspired the start of

Originally, started as an unofficial thesis suggesting a solution for allowing the capabilities of Stripe within Salesforce via a payments app built on the Salesforce Appexchange. I thought this service would benefit many companies struggling with connecting their data from outside applications into their CRM. From August 2015 through 2018, existed as a services company building IP into products we owned.

Gradually, we saw a need to layer event applications on top of our payments app. By expanding into events, we saw an opportunity to bridge the gap of managing event registrations, payments, data collection, and more while also running funds for ticket or registration purchases, refunds, and other critical components of the event and payment processes.

How is different? is native to the Appexchange and provides an efficient and effective solution for those invested in the Salesforce platform — rather than having to sit in different app silos of platform data. makes it seamless, quick and safe for organizations to easily leverage their existing data and integrate external data in one location for teams like sales or marketing to use, such as leveraging contact information and preferences to reach out after an event with follow-up materials. Additionally, is one of the only solutions for Stripe billing users on Salesforce.

What market does target and how big is it? serves the needs of many diverse markets within the Salesforce platform with higher education and nonprofit industries.

What’s your business model? provides subscription-based, Salesforce-native apps for event management, payment processing, and text messaging.

What are your post-COVID office plans? is currently a fully-remote company with 90 full-time employees around the globe and plans to continue growing through the end of the year. This approach has worked for us thus far, and as we continue growing our team, we play to remain a remote-only company.

What was the funding process like?

I started seeking venues for structured debt and was attracted to Level Equity and RF Partners because of its unique deal structures. This deal resulted in minimal dilution versus having to put in a board and losing 15–25% in a traditional raise. Instead, we were able to work with Level Equity and RF Partners landing at $15M in debt financing and the ability to continue to hire to meet our engineering and growth goals.

What are the biggest challenges that you faced while raising capital?

In 2018, I pitched more than 100 investors in person for Every single one declined. At our lowest point, we had a $7K bank balance with an $80K monthly outflow. At this point, my friend, aunt, and the Launch accelerator pitched in $150K to fund the company and keep it functioning.

Fast forward to 2021. I had 52 investors reaching out to write us seven and eight-figure ‘growth’ checks. At the time, I had approximately 70% ownership in I figured I could sell some of my ownership while still maintaining a majority and not diluting the overall ownership pool. Thirteen investors were interested in this approach.

Then I faced a new ask: every investor requested one or two board seats — something I don’t want for my company. This challenge brought other issues: investors dropping their proposals or my losing a majority of ownership of Neither was an acceptable solution.

After much research, I sought avenues for structured debt. I found the solution with Level Equity and RF Partners, and its funding gave us a $15M runway enabling us to grow our team without the stipulation of implementing a board of directors.

I never want to repeat my late 2018 experience of running out of cash. The emotional stress was all-consuming and unhealthy. Finding other means of raising funds — finding a previously-hidden solution — made the most sense for us and supports our future of

What factors about your business led your investors to write the check?

Simply put, investors were attracted to’s contributions in the Salesforce ecosystem. Investors saw the demand for our services and supported my vision for the company.

What are the milestones you plan to achieve in the next six months? plans to continue growing our team and hiring more engineers to help enhance our product offerings, support and accelerate our roadmap.

What advice can you offer companies in New York that do not have a fresh injection of capital in the bank?

The emotional stress of running out of cash in late 2018 was too much for me. If I were to start another company, I would aim to fund it with low burn before hiring. I recommend that early-stage founders focus on their bank accounts before expanding their company to avoid the specter of bankruptcy. It’s easier said than done, but I would’ve traded the low-cash stress for anything.

The emotional stress of running out of cash in late 2018 was too much for me. If I were to start another company, I would aim to fund it with low burn before hiring. I recommend that early-stage founders focus on their bank accounts before expanding their company to avoid the specter of bankruptcy. It’s easier said than done, but I would’ve traded the low-cash stress for anything.

If you supply up, it’ll fail. If you don’t supply up, it won’t mean it will succeed, but you’ll have no regrets, and it’ll be the best you could have done. Not giving up is also your only means of success. It gets hard, cash gets tight, employees and customers get upset at random things, and you’ll make more mistakes than you can fathom. Learn from them and move on.

Where do you see the company going now over the near term?

By the end of the year, we expect to grow our customer base by 40%, keep expanding our team and deliver innovative products and services within the Salesforce ecosystem. Additionally, Stuart Croft is transitioning into the new role of Chief Operating Officer, where he will lead initiatives to position the business for growth to $50M ARR.

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Tue, 26 Jul 2022 01:27:00 -0500 en-US text/html
Killexams : Revature and Salesforce expand partnership to build a talent pipeline trained and certified in Salesforce B2B Commerce Cloud

The MarketWatch News Department was not involved in the creation of this content.

RESTON, Va., Aug 04, 2022 (GLOBE NEWSWIRE via COMTEX) -- RESTON, Va., Aug. 04, 2022 (GLOBE NEWSWIRE) -- Revature, the largest employer of entry-level technology talent in the United States, and Salesforce, the global leader in Customer Relationship Management (CRM), today announced a program to train and certify emerging tech talent in Commerce Cloud, a cloud-first solution that allows brands to deliver exceptional digital buying experiences for B2B buyers and rapidly adapt to market dynamics and customer needs.

Revature and Salesforce first partnered in 2020 to build a talent pipeline of certified Salesforce Developers, Salesforce Administrators and Salesforce Consultants to power the Salesforce economy. Today's announcement expands upon this mission to meet the growing demand for tech talent trained and certified in Salesforce Commerce Cloud using Revature's industry-leading approach. The program will be rolled out in phases, with the first phase focusing on the B2B Commerce solution and later expanding to other in-demand areas such as Order Management and B2C Commerce.

"At Revature, we train entry-level talent on the most in-demand skills and certifications, with real-world applications on their resume before they ever set foot in a client's office," said Anurag Gupta, SVP, Head of Product Partnerships at Revature. "This is exactly what we've partnered with Salesforce to accomplish. Online retailing and ecommerce has taken the world by storm leading to a significant demand for technology talent and through this partnership, we are connecting talent with opportunity."

As a Salesforce Trailhead Authorized Training Partner and Salesforce Talent Alliance Workforce Development Partner, Revature will leverage its best-in-class hire-train-deploy model to recruit, train, certify and place new graduates from its network of 700+ university and college partners. Revature is now the first Salesforce B2B Commerce Cloud authorized Workforce Development and Training Partner.

"Ecommerce has revolutionized the way our world operates, and businesses are increasingly turning to Salesforce B2B Commerce Cloud to help them navigate inherent B2B ecommerce challenges, generate more revenue, and lower costs," said Don Lynch, SVP, Cloud Solution Alliances at Salesforce. "In expanding our partnership with Revature, we are giving our customers and partners access to proven Salesforce-ready talent to help them power these initiatives."

To learn more about Revature's training program for Salesforce B2B Commerce, click here.

About Revature
Revature is the largest employer of emerging technology talent in the U.S. and the talent development partner of choice for Fortune 500 companies, government organizations and top systems integrators. Since its founding, Revature has trained over 10,000 software engineers in 55 technical disciplines, recruited talent from 700 universities, and deployed them to blue chip companies throughout the U.S.

Revature's mission is to create a pathway for qualified candidates from diverse experiences and educational backgrounds to reach their potential as technology professionals. Graduates of the Revature program work on innovative, challenging and rewarding software development projects across the United States. Revature has committed to training one million developers over the next decade.

Learn more at and follow @WeAreRevature on Twitter and LinkedIn.

About Salesforce
Salesforce, the global CRM leader, empowers companies of every size and industry to digitally transform and create a 360� view of their customers. For more information about Salesforce (NYSE: CRM), visit:

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit, or call 1-800-NO-SOFTWARE.

Emily Brown
REQ on behalf of Revature


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Thu, 04 Aug 2022 00:30:00 -0500 en-US text/html
Killexams : UK Government signs deal with software firm Salesforce No result found, try new keyword!A one-year memorandum of understanding (MoU) has been signed by The Crown Commercial Service (CCS) with technology firm Salesforce. Thu, 04 Aug 2022 04:01:00 -0500 en-US text/html Killexams : Crowley Partners with EcoVadis for a More Transparent, Sustainable Value Chain

Crowley partners with EcoVadis to asses ESG impacts throughout its value chain.

JACKSONVILLE, Fla. (PRWEB) August 08, 2022

Crowley has chosen international business sustainability ratings provider EcoVadis to assess its value chain for its suppliers' environmental, social and governance (ESG) impacts. A global provider of supply chain solutions, Crowley is the first U.S.-based company in maritime and logistics to partner with EcoVadis on its value chain solutions.

Leveraging EcoVadis' unparalleled technology capabilities, Crowley and its supplier-contractor base will be able to receive assessments of their current sustainability levels and strategic guidance how to set, Boost and reach ESG goals.

Crowley has committed to reach net-zero carbon emissions by 2050 through a science-based approach, and detailed the company's strategy and established a transparent reference point to measure progress toward its ESG goals in its inaugural sustainability report in June.

Crowley's priorities include: adopting low- to zero-carbon fuels and supporting new energy development; increasing talent diversity, growth and retention; and supporting people and communities. The partnership with EcoVadis follows Crowley's successful use of Salesforce's Net Zero Cloud technology, with PwC, to measure and analyze emissions across its full value chain.

As part of its sustainability commitment, Crowley has elevated its commitments to diversity and equity in business through targets for 2030 to ensure 37% of suppliers are diverse and 27% of purchases come from small businesses.

"EcoVadis is the leading authority for assessing and improving sustainability in the value chain, and Crowley is excited to start using the platform to achieve our shared ambition for a cleaner, more sustainable planet using Checked assessments," said Crowley's Jean Matthews, vice president, procurement. "By fostering more responsible business practices, together we can help our customers, contractors, vendors and our people in each of our communities have a better tomorrow."

With EcoVadis' capabilities, Crowley will be able to identify both high performing and early adopters of ESG and bring more visibility to the sustainability results of its suppliers to help guide procurement choices. EcoVadis uses indicators across 21 sustainable criteria based on four themes: environment, labor and human risks, ethics and sustainable procurement. EcoVadis follows international sustainability standards such as the UN Guiding Principles on Business and Human Rights.

"Crowley has taken an essential step by including the value chain in their sustainability commitments," said David McClintock, Marketing Director at EcoVadis. "We look forward to supporting the rollout and expansion of their sustainable procurement program to engage their supply base in realizing these goals."

About Crowley
Crowley is a privately held, U.S.-owned and -operated maritime, energy and logistics solutions company serving commercial and government sectors with more than $2.9 billion in annual revenues, over 170 vessels mostly in the Jones Act fleet and approximately 7,000 employees around the world – employing more U.S. mariners than any other company. The Crowley enterprise has invested more than $3 billion in maritime transport, which is the backbone of global trade and the global economy. As a global ship owner-operator and services provider with more than 130 years of innovation and a commitment to sustainability, the company serves customers in 36 nations and island territories through four business units: Crowley Logistics, Crowley Shipping, Crowley Solutions and Crowley Fuels. Additional information about Crowley, its business units and subsidiaries can be found at

About EcoVadis
EcoVadis is a purpose-led company whose mission is to provide the world's most trusted business sustainability ratings. Businesses of all sizes rely on EcoVadis' expert intelligence and evidence-based ratings to monitor and Boost the sustainability performance of their business and trading partners. Its actionable scorecards, benchmarks, carbon action tools, and insights guide an improvement journey for environmental, social and ethical practices across 200 industry categories and 175 countries. Industry leaders such as Johnson & Johnson, L'Oréal, Unilever, LVMH, Bridgestone, BASF and JPMorgan are among the 95,000 businesses that collaborate with EcoVadis to drive resilience, sustainable growth and positive impact worldwide.

For the original version on PRWeb visit:

© 2022 Benzinga does not provide investment advice. All rights reserved.

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Mon, 08 Aug 2022 03:45:00 -0500 text/html
Killexams : SAP wants to offer a best of suite platform with S/4HANA, but still lacks adoption

SAP has been beating the drum for some time now with its “RISE with SAP”. We were particularly curious to see whether that message is getting through to customers and what SAP now exactly means with RISE. The goal of RISE is that you can grow your organization by using SAP solutions, where S/4HANA is the best of suite platform. But can the company deliver on that promise?

We spent a week at SAP Sapphire in Orlando, where we immersed ourselves in the world of SAP, doing multiple interviews with SAP executives, talking to customers, talking to partners and doing the research to find out where SAP is moving with RISE with SAP.

SAP has a broad product portfolio, from cloud ERP (S/4HANA), HCM and CRM to supply chain management and procurement. However, the fact is that ERP is still the most important SAP product, which also holds the most potential. To strengthen S/4HANA, SAP has built or purchased various solutions around it. The RISE with SAP story focuses entirely on S/4HANA supplemented with additional tools.

Everything is RISE with SAP: is that useful?

During Sapphire, we couldn’t ignore that SAP is moving towards a platform strategy, creating a “best of suite” offering around S/4HANA. In doing so, SAP is moving in the same direction as Microsoft, Salesforce and ServiceNow. It doesn’t seem to want to communicate this yet, or it simply doesn’t dare. Instead, they keep shouting “RISE with SAP”. That doesn’t help customers get a clear picture. memorizing between the lines, it is clear that people at SAP also have trouble with this slogan. We heard comments from various corners that say that SAP should call it by its name: “Cloud ERP as a service”, or if you want to position it more broadly, “Cloud ERP platform as a service”. “RISE with SAP” comes across to us as a somewhat bloated meaningless slogan, which SAP should not continue to use for too long. It doesn’t add anything and ultimately creates more confusion than clarity.

Best of Suite approach

If we zoom in deeper on that “best of suite” approach. Then we see that SAP is putting the S/4HANA ERP solution at the center. To strengthen the suite offering, SAP has purchased two solutions that add value. These are a Business Process Intelligence solution and a solution for no-code development.

The Process Intelligence solution is provided by SAP Signavio, a company that SAP acquired in early 2021. With Signavio, you can do process mining, among other things, to get visibility and make your business processes transparent, but also to automate them and make them more efficient. For companies that have a lot of business processes, this can be very useful. Process mining can save a lot of money, but it also helps to meet governance and compliance requirements better because you have better insight into your processes, making everything more transparent.

We mentioned it earlier, a form of no-code development; this falls under the SAP Business Technology Platform at SAP. For this purpose, SAP has acquired the company AppGyver. AppGyver allows the creation of simple applications via a drag-and-drop interface. For example, forms for quickly modifying or adding data. Or to display data from an ERP system in a slightly different way. SAP has already presented the first integrations of AppGyver in S/4HANA.

For companies that want to go a step further, SAP also has a low-code solution, this is the SAP Business Application Studio. The Business Application Studio allows you to build SAP applications and extensions that use the SAP Cloud Application Programming Model. In other words, you can use it to build extensions on top of existing SAP applications.

Of course, based on available documentation, you can also build integrations with SAP in any programming language of your choice. The fact is, however, that low-code and no-code increase the speed of application development and firmly lower the threshold for building something. In that respect, investing in no-code and low-code is a good strategy.

SAP Store broadens best of suite offering

To make this best of suite even more attractive, SAP is now paying more attention to its ISV partners (independent software vendors). They develop applications on top of S/4HANA, for example. They add valuable functionality, which can be in the form of features, but also complete solutions that use the reliable HANA database and back-end. Examples are the integration with Icertis for contract management, which delivers a complete contract management solution. Or what about PriceFX, they provide a feature to price your product more accurately.

However, this focus on ISVs has been developed in the last three years. In the meantime, SAP has signed up some 1,800 partners for the SAP Store, but at the same time, there is still a long way to go. SAP wants 8 out of 10 applications to come from partners rather than SAP itself. To make the SAP Store more attractive, it has decided to adjust the revenue distribution. Previously SAP wanted 50 percent of the revenue generated in the SAP Store, now SAP takes 15 percent for the Integration Tier and 25 percent for the Platform Tier. In theory, anyone can become an ISV partner of SAP, but the company still applies an extensive approval process.

To Boost the offering, SAP has now divided some 80 people into industry teams, whose task is to enhance the offering in the SAP Store for their specific industry. SAP has a lot of specific industry knowledge in-house because it has been in business for many years. The company should therefore be able to make the overall package more attractive for specific industries quickly. Whether it will succeed in doing so remains to be seen.

SAP should take a broader view

If you look at what is happening in enterprise IT, you see that one trend is precisely to do a lot of collaborating. Your worst enemy can become your best friend. All solutions must be able to work well together. At SAP, however, we still see some traditional thinking that gets in the way of this. The company has invested heavily in the SAP Store offering to enable better collaboration with, for example, Microsoft Teams and other Microsoft products. An integration with Slack, on the other hand, is out of the question, as Salesforce currently owns it. During an interview at Sapphire, we noted the following quote: “Slack is not an option, due to Salesforce acquisition”.

From this perspective, SAP will not encourage integrations with Salesforce or Tableau in the SAP Store. Salesforce is seen as a major competitor. That’s a traditional mindset that SAP needs to eradicate because it doesn’t benefit the customer. Suppose a customer has decided to choose Slack as an internal communication and collaboration tool. In that case, it should be able to work together with SAP just as well as Microsoft Teams can.

We also see this mindset when looking at opportunities to roll out SAP S/4HANA. You can roll out SAP S/4HANA cloud to your own data centre, AWS, Azure, Google Cloud or Alibaba. However, if your organization has chosen Oracle Cloud or IBM Cloud, SAP will block your deployment. This is absolutely not allowed and will never be an option, so we were told. We understand that the Oracle Cloud is at the bottom of the list if you’re SAP, but as long as you support S/4HANA on-premise, you better tell customers that any location is possible, including the Oracle Cloud.

SAP gets most S/4HANA business from SAP ECC customers

SAP currently has over 19,000 S/4HANA customers, of which over 1,600 have been added through the RISE with SAP program since the beginning of 2021. Those customers also have access to Signavio, Appgyver and other tools. SAP already manages around 56,000 workloads in the cloud with an uptime of 99.98%. SAP has established a good track record as an “as a service” provider.

It also became clear that SAP is signing up most S/4HANA customers through ECC migrations. These customers are running an old version of SAP ECC and have to migrate before 2027. Official support for SAP ECC expires in 2027, although customers can extend it for years for an additional fee. At least until 2030, possibly even 2035.

SAP ECC is SAP’s legacy on-premises ERP product. With SAP ECC, the trend was to build modifications in the source code to make the ERP system better fit the customer’s needs. A huge disadvantage of this practice is that you cannot upgrade to newer versions easily because you will lose those customizations. The market has solved this with the so-called fit-to-standard principle. Companies must let their business processes run via standard procedures that the ERP system supports. Additional customization also remains possible through extensions and modular software that can be built on top of the ERP system and that hooks up to the APIs of an ERP system. S/4HANA has been developed according to this principle. You have the S/4HANA ERP system, and you have separate applications that interact with it or modular blocks that become accessible within the ERP package. This is possible by using the available APIs and SDKs.

Integrating with SAP

So the key to success for SAP’s strategy with this best of suite platform approach lies in its ability to extend, link and integrate S/4HANA with other applications and solutions. To do this well, you need APIs, an application programming interface, which is a way for applications to communicate with each other in the background. With APIs, third-party applications can communicate with the SAP platform and exchange data. Of course, after permission and authentication have taken place first.

At the time of writing, S/4HANA has 585 APIs, and the SAP Business platform has over 450. So there are plenty of opportunities to link with SAP software. SAP customers have told us many times that it is complex to integrate with SAP because the data model and the APIs are pretty complicated. This was a big hurdle for potential ISVs. Our discussions with SAP made it clear that they also received this signal and developed the SAP BTP, the SAP Business Technology Platform. This includes the low-code and no-code solutions but also an iPaaS solution, SAP BTP Integration Suite. This has made it much easier to integrate your own software with SAP.

In addition, SAP has introduced a so-called One Domain Model. The One Domain Model allows you to use APIs to communicate with SAP uniformly, where data can be exchanged with different SAP applications using the same model. You no longer need to have a separate API set for each application. The integration between SAP applications is also a lot easier.

For companies that especially want a lot of access to data in SAP, but do not need to modify it so much, there is now the possibility to use the SAP Data Warehouse Cloud. In the SAP Data Warehouse Cloud you can bring together data from SAP solutions and data from third parties. So that you can then make it available for data science models, think machine learning and AI or analytics solutions to create better insights.

Will SAP S/4HANA be a good best-of-suite platform?

SAP’s strategy is clear if you can read between the lines or just got to this article. If you’ve been walking around on SAP Sapphire, then, unfortunately, it’s a lot less clear. As far as we are concerned, SAP should clearly outline which direction it is moving in and stop using slogans that cause confusion.

SAP is more or less reinventing itself. For years it has been pushing S/4HANA, now more as-a-service with all kinds of additional services, so it is starting to become a large platform with all kinds of applications around it and on top of it. As a result, it’s beginning to look more and more like a best-of-suite approach. However, some things could be better or are still challenging for SAP.

SAP Store

To start with, the offer in the SAP Store. That still leaves something to be desired, the adoption of the applications falls short. We hope that the 80 people who are now working on adding industry-specific applications or persuading partners to add them will be very successful. This is where SAP really lags behind the competition.

Furthermore, SAP would do well to invest heavily in low-code and no-code capabilities so that customers will make a greater contribution to building modular extensions. For this, SAP will also need to rig up more training courses and events to educate customers in no-code and low-code development.

Finally, SAP must abandon traditional competitive thinking and embrace anything and everything. If you want to play a central role as a platform, you cannot ignore top-rated solutions because a competitor owns them.

Integrate more SAP solutions

If SAP wants to offer the largest and most complete best-of-suite platform, it will need to add more SAP solutions. Also, SAP Ariba, SAP Concur, SAP SuccessFactors, and SAP CRM should all become part of that suite. With a complete best-of-suite platform, customers can do a broad SAP platform integration.

You also see this at Salesforce and Microsoft; many products are included by default within the subscription. Of course, there are still options to further scale up specific solutions at extra cost, but the primary offering should be broader and more solid.

Clear product range

The trend today in IT is also simplicity. A product can be very advanced, but the interface the user is presented with must be simple. As far as we are concerned, this also applies to the product portfolio. It must be clear, and customers must be able to quickly see what they are getting. As far as we are concerned, SAP could still be a bit clearer about the SAP Business Technology Platform and the SAP Business Process Intelligence package. What does it includes, and what can customers do with it?

If SAP can do all that, then Europe’s largest tech company can compete even more effectively with its mostly American competitors.

Fri, 05 Aug 2022 03:01:00 -0500 en text/html
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