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Watch aerial footage from the scene of the incident near Boston.
Apple Inc. (NASDAQ: AAPL; formerly Apple Computer, Inc.) is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film-industry software products; Logic Studio, a suite of music production tools; the Safari web browser; and iOS, a mobile operating system. As of October 2010[update], the company operates 317 retail stores[3] in ten countries,[4] and an online store where hardware and software products are sold.[5] As of September 2011[update], Apple is the largest publicly traded company in the world by market capitalization and the largest technology company in the world by revenue and profit.[6]
Apple (AAPL) Q1 2023 Mac sales fell 28.7% from prior year
Mac, iPhone, as well as Wearables, Home, and Accessories are all down in sales compared to the Q1 2022 earnings report.
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Apple celebrates Black History Month by releasing special content and tailored launches that celebrate Black culture and community. Customers may express their support by purchasing this year’s Black Unity Collection, which includes a limited-edition Apple Watch Black Unity Sport Loop, as well as a new matching watch face and iPhone wallpaper.
Beginning in February, all-new activations will be accessible to explore, including a series of Apple Maps guides developed by the Smithsonian, TV and film collections curated by Dr. Jelani Cobb and more.
Apple Watch and iPhone
Members of Apple’s Black creative community and allies collaborated to create new expressions inspired by the creative process of mosaic, reflecting the vitality of Black communities and the power of unity.
The word “Unity” is woven abstractly into the band using red, green, and black yarns that pay respect to the Pan-African flag, while a unique layering of yarns gives the letters a feeling of three-dimensionality.
Additionally, the Unity Mosaic watch face combines geometric designs in green, black, red, and yellow. When the minutes change, each number morphs into different forms by using bits of other numbers. iPhone owners may also express their support by using the new Unity Lock Screen wallpaper.
The Store
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The App Store will highlight apps and games that are developing innovative solutions for Black communities in categories like music, banking and gaming. Among these applications and games include Dot’s Home, a 2022 App Store Award-winning game aimed to educate players about housing inequality in communities of minority, and financial wellness apps like Goalsetter, Altro, and CapWay, which provide financial tools to the community.
The App Store will also celebrate 50 years of hip-hop culture by highlighting a variety of apps that allow users to listen to, watch, and learn about the significance of this creative movement in the past and today. From streaming and discovery apps to interactive lessons, users will be able to explore the long and rich history of hip-hop music and culture.
Apple TV App
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Viewers may discover programs and films handpicked by Dr. Jelani Cobb, dean of the Columbia University School of Journalism and a staff writer at The New Yorker, via the Apple TV app.
This year’s collections are themed “The Matter of Black Lives,” with stories concentrating on three distinct pillars: “Freedom in Black,” “Love in Spite of,” and “The Mosaic.”
Podcasts and Maps
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Listeners open Apple Podcasts every day to hear from the world’s most inspiring and influential voices. Each year, Apple’s Black History Month collections let listeners discover producers who provide critical historical background as well as interesting insights on news and society.
Apple Podcasts will include episodes from producers Bridget Todd, Bob the Drag Queen, Monét X Change, and Apple Music’s Ebro Darden that exemplify the omnipresence of Blackness – the ways that Black music, culture, venues, and philosophy positively affect our view of the world and one another.
These podcasts are essential to developing our understanding of the experiences of Black people in the United States and around the world.
Listeners will also have access to a curated list of podcast suggestions compiled by Black disruptors — visionaries in their professions who challenge the status quo to promote beautiful art and innovation — such as environmental activist Leah Thomas.
The list will include thought-provoking, informative, and entertaining podcasts on Topics ranging from history to education, health, and the arts.
The Smithsonian published a series of Guides in Apple Maps to highlight major places in the century-long civil rights battle (1900-1957, 1960-1978, 1980-2020). Users can use the Guides to learn more about the historical events, people, and locations that have influenced the country.
Apple today held its first earnings call of 2023, which covers the fourth calendar quarter of 2022. During the call, Apple CEO Tim Cook and Apple CFO Luca Maestri shared several interesting tidbits about exact product sales, services results, and more, and we've highlighted the most interesting parts of the call below.
AI
On the syllabu of artificial intelligence, particularly in services, Cook said that in the future, it will impact everything that the company does.
It's a major focus of ours. It's incredible in terms of how it can enrich customer lives, and look no further than some of the things that we announced in the fall with Crash Detection and Fall Detection, or a ways back with ECG. These have literally saved lives. We see an enormous potential in this space to affect virtually everything that we do. It is a horizontal technology, not vertical, so it will affect every product and every service that we have.
Services Revenue
While Apple's quarterly revenue was down five percent year over year, Apple's Services business hit an all-time revenue record of $20.8 billion. Services includes Apple Music, Apple TV+, Apple Arcade, iCloud+, AppleCare+, and more.
Apple now has more than 935 million paid subscriptions, up 150 million during the last 12 months. Apple also set revenue records for iCloud, payments, and Apple Music.
iPhone Sales
Apple in November issued a rare warning about iPhone 14 Pro shipment constraints, letting the market know that shipments would be lower than anticipated due to COVID-19 restrictions. The iPhone 14 Pro models were backordered throughout the holiday period, and as a result, iPhone sales were down year over year.
iPhone revenue was at $65.8 billion, down from $71.6 billion in the year-ago quarter. Production has since improved, and iPhone shipping times are shorter.
There were questions around whether customers opted for more affordable iPhones or would upgrade in the March quarter due to the November/December shortages, and Cook said that it is difficult to predict customer behavior. "It's hard to estimate recapture because you have to know what would have happened, how many people would have bought down, and it takes awhile to get those reports in during the quarter," Cook said. He added that Apple has made its "best guess" at recapture in the insight that it gave for the March quarter.
Cook also said that iPhone revenue would have grown in Q1 2023 had it not been for the supply shortage.
Wearables Revenue
Wearables revenue came in at $13.8 billion, down eight percent year over year. Despite the drop, Cook said that Apple continues to be "excited about the long term opportunity" in the wearables category.
The wearables category includes the AirPods and the Apple Watch at this time, but in the future, it will also encompass the mixed reality headset that Apple is expected to launch this year.
Though revenue was down, Apple CFO Luca Maestri said that the Apple Watch install base saw a new all-time record, largely because there were a record number of new users who purchased an Apple Watch during the quarter.
Macs and iPads
iPad revenue was up 30 percent thanks to the launch of new M2 iPad models, but Mac revenue saw a notable drop because there were no new Macs released in the final months of 2022.
Mac revenue was $7.7 billion, down from $10.9 billion in the year-ago quarter. iPad revenue was $9.4 billion, up from $7.2 billion in the year-ago quarter. Cook said that overall, Apple has a "low share and a competitive advantage with Apple silicon," which means the company is "well positioned within the market" in the long term.
March Quarter
Apple did not provide guidance for the upcoming March quarter, but did offer some directional insights. Apple CFO Luca Maesteri said that year over year, revenue is expected to be similar to the December quarter. Services and iPhone revenue are expected to be up, while Mac and iPad revenue will decline by double digits year over year.
Maestri explained that revenue will drop in those categories because of macro headwinds and challenging comparisons to the year-ago quarter due to product release timelines.
U.S. Manufacturing
Cook was asked whether manufacturing components in the United States (such as at TSMC's upcoming Arizona plants) would be more expensive than where components are manufactured now, and he said he wouldn't necessarily expect manufacturing to be pricier, as the person asking the question implied.
"We don't know what the impact will be at this point, but we're all in in terms of being the largest customer for TSMC in Arizona," said Cook. "We're very proud to take part in that."
Higher Average Selling Price
Cook was asked whether the higher average selling price that Apple is counting on for next quarter is "sustainable" in a tough macro environment, and Cook said that people are willing to "stretch" to get the best they can afford.
I would say that the smartphone - for us the iPhone - has become so integral into people's lives, it contains their contacts, health information, banking information, smart home, and so many different parts of their lives. It's a payment vehicle for many people. I think people are willing to really stretch to get the best they can afford in that category.
Read More
A more complete picture of Apple's earnings on a per-category basis can be found in our official results article.
