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Killexams : IBM WebSphere test - BingNews https://killexams.com/pass4sure/exam-detail/000-M228 Search results Killexams : IBM WebSphere test - BingNews https://killexams.com/pass4sure/exam-detail/000-M228 https://killexams.com/exam_list/IBM Killexams : IBM Unveils $1 Billion Platform-as-a-Service Investment No result found, try new keyword!The investments also bring IBM's middleware portfolio, such as WebSphere, to the instant global ... which offers users the capability to plan, develop, test, deploy and monitor applications ... Fri, 22 Jul 2022 12:00:00 -0500 en-us text/html https://www.thestreet.com/technology/ibm-unveils-1-billion-platform-as-a-service-investment-12438325 Killexams : Sears, Kmart tap IBM for mobile commerce platform

Retail giant Sears Holdings Corp.—which includes Sears and Kmart—is tapping IBM’s software to deliver a personalized and more interactive shopping experience for the exploding population of mobile users worldwide.

The latest version of the software is called IBM WebSphere Commerce 7 and incorporates new social-networking and analytics capabilities that enable retailers to automate and personalize promotions for online shoppers. The adoption of this software—currently powering Sears2Go and Kmart2Go—underscores IBM’s commitment to the mobile space and the continued evolution of the mobile-commerce ecosystem.

“Sears2go sits on our IBMWebSphere Commerce software stack, as do the APIs we use for native apps,” said Imran Jooma, senior vice president of ecommerce at Sears Holdings, Hoffman Estates, IL. “We leverage new technologies to deliver customers more choices as a part of our Shop Your Way offering.

“These innovative technologies make shopping more convenient for our customers,” he said. “We are continuing to lead in the mobile commerce space, with new applications and mobile sites coming alongside improvements in our current offerings.” 

Sears, officially named Sears, Roebuck and Co., is an American chain of mid-range department stores offering various products such as clothing, footwear, bedding, furniture, jewelry, beauty products, appliances, housewares, tools and electronics

Sears merged with Kmart in early 2005, creating the Sears Holdings Corp.

Sears understands that its customer base is increasingly mobile and the company is making major strides in mobile commerce with its Sears2Go service (see story).

Sears Holdings is still using the previous version of IBM WebSphere Commerce and has not yet announced when it plans to upgrade to version 7.

International Business Machines Corp., abbreviated IBM, is a multinational computer technology and information-technology consulting corporation headquartered in Armonk, Town of North Castle, NY.

IBM manufactures and sells computer hardware and software, and offers infrastructure services, hosting services and consulting services in areas ranging from mainframe computers to nanotechnology.

Automating the mobile buying experience
In June, IBM announced a five-year, $100-million research initiative aimed at improving mobile services and capabilities for businesses and consumers worldwide.

Advancements in mobile devices are reshaping the way customers interact with brands, expanding beyond mere information exchange to true mobile commerce.

According to Forrester Research, the purchase of goods and services from Web sites is projected to reach $211.7 billion by 2012 in the United States alone, up from $125.1 billion in 2007.

To meet this demand, IBM is introducing IBM WebSphere Commerce 7 software that is designed to deliver a new level of intelligence to consumer buying.

The new software aims to enhance the online shopping experience for mobile users by making it easier to both research products and complete transactions.

The new IBM Mobile Starter Store is designed to simplify the shopping experience, enabling customers to browse an online store, conduct side-by-side product comparisons, then view store locations, check inventory availability and complete the purchase.

Shoppers can place orders online and pick up their merchandise at the closest store, which is automatically mapped out for them on their mobile phone.

With the new IBM technology, retailers can also deliver timely, relevant and personalized brand information and promotions based on past purchases to the customer’s mobile device through text messages or email.

Emerging markets
According to IBM’s Institute for Higher Value, the number of mobile users will grow by 191 percent from 2006 to 2011 to reach approximately 1 billion users worldwide.

These numbers are being driven worldwide by people in both industrialized and developing nations. Because broadband access remains difficult in many places, handheld devices are often the only means of access to the Web.

Li-Ning, China’s largest athletics equipment and accessories manufacturer, has experienced steady growth in online sales since launching its ecommerce site in 2008, according to IBM. A growing number of these customers are accessing its site through mobile phones and other handheld devices.

With ecommerce largely untapped in China, Li Ning adopted IBM technology, which helps its customers view top-selling merchandise and detailed product information on a homepage they can customize.

Li-Ning intends to expand beyond these basic functions to take advantage of IBM’s new commerce software, which will allow the company to digitally deliver personalized sales promotions and other information.

Li-Ning also plans to pursue the latest trend in commerce, reaching customers through social networking sites.

Selling through social networking
IBM’s new software lets retailers leverage the growing influence of social networks, bringing brand and product discussions back to the retailer’s site and hopefully converting them into transactions.

For example, a product review or blog post with a link back to the retailers’ sites can automatically be sent with one click to Facebook or another social networking site.

Sellers can augment their brand experience with richer content that includes threaded discussions, along with phone- and video-sharing.

Sam Ash, a retailer of musical instruments and DJ equipment, is using WebSphere Commerce through IBM business partner SysIQ to enhance its online store with product ratings and reviews from customers. It is finding success combining this feature with performance simulations of products they sell.

For example, the company created a “virtual cymbal room” where shoppers can test the real sound of their cymbals.

WebSphere Commerce 7 also has enhancements that IBM claims better address the needs of businesses selling to other businesses online, through a new Web 2.0-based B2B store platform.

This features a product finder, mini-shopping cart, drag-and-drop shopping capability and the ability to manage multiple saved orders.

Traditional B2B sites are cumbersome to use and often require customer service calls to complete sales, according to IBM.

As mobile becomes an increasingly important sales channel for businesses, IBM claims that its B2B store delivers B2C-like features to business customers while supporting contracts, advanced procurement options and a more streamlined checkout process.

WebSphere Commerce comes with the IBM WebSphere Application Server and DB2, with the goal of helping retailers attain high transaction volumes, reliable and highly available operation and integration to back-end systems and applications using SOA interfaces.

WebSphere Commerce 7 includes integrations to IBM Lotus Connections, Bazaarvoice and Pluck SiteLife.

IBM WebSphere Commerce software includes capabilities for marketing, catalog management and merchandising to help companies Improve the customer shopping experiences across all sales channels from online and over the phone to mobile and in-store.

IBM WebSphere Commerce 7 is available starting at about $30,000 for 100 Processor Value Units (PVUs).

IBM speaks
Mobile Commerce Daily’s Dan Butcher interviewed Errol Denger, Denver, CO-based strategy program director of WebSphere Commerce at IBM. Here is what he had to say:

What is IBM’s strategy behind the launch of WebSphere Commerce 7?
As today’s savvy customers embrace new touch points and interaction models, the brand experience has become increasingly fragmented.  These empowered customers expect a consistent, contextual and relevant brand experience even as they jump across channels or interaction models, such as social and community.

WebSphere Commerce is designed with this in mind and our strategy is to be the market leading Customer Interaction Platform enabling companies to deliver a consistent, customer-centric experience across multiple channels and touch points.  

To succeed with mobile commerce, companies need to view this channel as an extension of their ecommerce platform. Version 7 provides integrated mobile commerce support so companies can run their mobile site as a seamless extension of the online brand experience.

The foundation of the WebSphere Commerce v7 is a powerful Precision Marketing engine that enables companies to support rich, customer-centric “dialogues” across channels and interaction models, including social commerce and widgets.

Built from the ground up, the Precision Marketing engine orchestrates Web, mobile, cross-channel, third-party applications and services such as ratings, reviews, communities, email and other interactions enabling marketers to centrally control the digital experience both today and into the future.

Thus, mobile is now a true extension of the multi-channel brand experience.

In addition to powerful marketing capabilities, the WebSphere Commerce Mobile Store Solution offers the following capabilities:
• Integrated mobile message support (SMS) for marketing messages, digital coupons and other key messages such as account or order notification status
• Mobile optimized store supporting optimized browsing capabilities, as well as mobile marketing and promotions, product information and availability, store  and stock locator, mobile shopping list (Wishlist), mobile cart, buy on mobile and pickup, order status and tracking
• Integrated into cross-channel precision marketing with support for mobile triggers and events as outlined above

With which handsets is it compatible?
This is designed to support mobile phones with 240*320 or higher resolution, including RIM’s BlackBerry, Apple’s iPhone, Nokia, Microsoft’s Windows Mobile and Google’s Android.

How is IBM getting the word out about this software (i.e. marketing tactics)?
We are using our standard awareness mechanisms including press, analysts, Webinars and briefings, demos, tradeshow presentations, etcetera.

What is the current state of mobile commerce, and what is its potential?
Mobile devices have become “Lifestyle Infrastructure Tools.” There is more technology in your mobile phone today than there was in the first ship launched to the moon, and 3.8 billion people worldwide have a mobile device in 2008. Mobile services are expected to grow 6.5 percent for 2009.

More importantly, mobile Internet penetration is reaching a critical mass, with over 22 percent (eMarketer) of the U.S. population and 17 percent (Forrester) of Western Europeans accessing the Internet on their mobile devices. This is the same penetration as the percentage of the  population that had Internet access in 1999.

This indicates that we have clearly crossed the adoption chasm and are entering early mainstream—and more importantly, critical mass. 

The implication is that customers now expect to effectively and contextually interact with brands on their mobile devices. Innovative retailers will capitalize on this to not only enhance the overall brand experience, but will also use this as an opportunity to increase cross-channel stickiness.

An IBM Institute for Business Value study indicates that almost 50 percent of shoppers switch retailers when they switch channel—by effectively using mobile to complete transactions or drive shoppers directly to stores, retailers will help address this defection.

Mobile will continue to evolve as both a stand-alone shopping channel and over the next 18 months will play a significant role in enhancing the in-store experience. Given this vision, IBM will continue to invest in mobile and innovate this channel to enhance the overall brand experience.

Sun, 12 Jul 2015 05:42:00 -0500 en-US text/html https://www.retaildive.com/ex/mobilecommercedaily/sears-kmart-tap-ibm-for-mobile-commerce-platform
Killexams : IBM and Siemens Partner around Enterprise PLM

In yet a further retreat away from long-time design tool partner Dassault Systemes, IBM announced a partnership with Siemens PLM Software for a new set of PLM applications and consulting offerings based on Siemens' Teamcenter PLM platform and IBM's middleware and service-oriented architecture (SOA) framework.

Siemens' forthcoming Teamcenter 8.0 comes ready to use with IBM's Product Development Information Framework (PDIF), a set of extensions built on SOA for integrating multiple applications, and comes preconfigured with the WebSphere middleware software and DB2 database management system. Siemens and IBM officials claim it is the only PLM platform to be so tightly integrated with IBM's SOA and integration architecture and for the first time, doesn't force customers to choose between the two environments.

The pair, which have been actively working together for more than a year, say the relationship is all about strengthening PLM as an enterprise platform. "This is not just a reseller deal," says Mark Hanny, IBM's vice president ISV alliances. "This is about the transformation of PLM beyond the engineering workstation. The central theme is about how companies can connect with other companies and suppliers around the world."

Teamcenter has historically been configured with the Oracle database or with SQL Server. For over 20 years, IBM has partnered with Dassault on PLM and CAD tools, reselling its Enovia PLM platform and CATIA 3-D CAD tool. Despite the new Siemens agreement, IBM will continue to resell Dassault products, officials say.

As companies look to PLM to streamline their business processes around product development and innovation, integration of systems becomes a thornier problem â€“ one this latest alliance can help resolve, according to both IBM and Siemens officials. Specifically, by offering Teamcenter preconfigured with the IBM blue stack of technology, the companies aim to reduce the heavy-lifting typically required to get PLM systems to talk to other key enterprise platforms. Moreover, by creating such a tightly-coupled environment, companies will be able to focus more on business process transformation with PLM as opposed to the nuts and bolts of integration work, officials say. "Traditionally, the client buys the middleware and the application and they figure out how to make it work together with consulting help," says Rob Thomas, IBM's worldwide vice president of business development for information management. "(With this approach) the biggest benefit is to the client. Overnight, it changes the expectations around deployment and ongoing maintenance."

Those savings are indeed important, but only for those customers that buy into the IBM SOA. "If an end user buys into the IBM stack and Siemens software solution at the Teamcenter level, they're ultimately going to save some money that they'd have had to spend to do the integration themselves," says Ken Versprille, PLM research director for CPD Associates, a market research firm focusing on product development.

As part of their relationship, IBM and Siemens will also optimize Siemens PLM Software applications that can run IBM server and storage devices as well as collaborate on joint sales and consulting engagements.

Mon, 11 Jul 2022 12:01:00 -0500 en text/html https://www.designnews.com/automation-motion-control/ibm-and-siemens-partner-around-enterprise-plm
Killexams : Important tips for designing a cloud strategy

There are numerous things to think about when rolling out cloud to a company’s development teams, data volumes and culture. Every business has different needs, and no cloud strategy will (or should) look the same. To make sure cloud will actually take hold and unlock new potential around data and innovation, there are two questions that should be at the forefront of any adoption journey.

First, teams should ask themselves what they are specifically looking for with cloud. Is it speed, greater access to emerging technologies, increased reliability, or a combination? Identifying which of these are priority will drive the tactics of rolling out a new platform.  

Second, what digital transformation needs to happen? Do development teams desperately need a more agile and collaborative way to work, or is it imperative to deliver better experiences for customers?

Asking these questions helps to not only design the most effective way to adopt cloud, but also to capture the real value it offers – which is more than just increased compute, network and storage power. Cloud opens the door to build with AI, blockchain, data and the Internet of Things (IoT). Laying an intelligent foundation from the start allows business to begin tapping these tools to compete in new ways.

In the below Q&A, Lauren Nelson, principal analyst at Forrester, and Don Boulia, general manager of IBM Cloud Developer Services, take a look at how these two factors can help determine the most successful way to adopt cloud.

How do you choose a cloud strategy tailored to your business?

Nelson: Forrester believes in the pragmatic cloud approach, where a company tailors their strategy given the context of their own organization. This isn’t an excuse to be conservative or slow down developer-led cloud initiatives, but it is a reminder to take a step back and really gain a solid picture of how cloud fits into current operations, and what needs to happen to make sure it’s successfully implemented.

Some tips for success include starting small. Build out a pilot and go from there. Your team needs to learn the tools, the economics and start uncovering early challenges. Once you have successful use cases under your belt, you’ll know what to expect and what obstacles may come up when it’s time for a larger scale roll-out.

A second tip is to dedicate a leader to the initiative. Lots of strategies start to waver when there’s no final decision making power. Find a cloud champion, and make it their mission to be successful. Then, support that leader with an executive sponsor, who can help overcome both financial and cultural hurdles.

Finally, define the ‘whys’ and test your logic. Ask about purpose, who will be affected, and prioritize the list of benefits that cloud will help achieve. Clearly define how those will come to pass, and check with several stakeholders whether those are the best benefits to prioritize.

Boulia: When I talk to clients about moving to cloud, I often make the analogy, “owning golf clubs doesn’t make you a golfer.” No matter how much they spend to build a new cloud foundation, it’s useless unless they know what to do with it.

As Lauren mentioned, it’s important to identify reasonably small cloud projects that you can verify success with across teams – from the business side to developers to customer engagement. This is often overlooked, and unfortunately results in a lack of knowledge of how to not use tools as well. There is no one-size-fits-all for cloud.

Also, always remember that cloud is more than infrastructure. We’re beyond the initial days of cloud when the only goal was more data storage and the ability to quickly scale computing resources. Of course, these are still important, but cloud can offer so much more, such as tools to develop AI and blockchain innovation. Choosing the right cloud opens up this potential in a secure and scalable way.

Nelson: Businesses don’t always expect to hear that from a vendor — “don’t buy your way into your problem, and don’t pick the tools before you’re aware of your problem.” Many IT teams are instructed to get out in front of cloud by buying a tool to control the problem. But this can lead to overspending and the wrong tools altogether. Test cases help inform those decisions.

Best practices: What is the one thing that should always be included when it comes to cloud?

Boulia: With the right methodology in mind, create an approach to convey how teams can get started with cloud, one step at a time. Start small, but make sure your strategy and choice for cloud can mature with you.

When it comes to choosing a cloud, ask what it can do for you. Does it open up doors for developers to build with emerging technologies like machine learning and AI? It should also offer a wide breadth and scope of options to deliver cloud, because there is no magic underlying technology to run all workloads. For reasons ranging from performance to privacy, you may want some data to run in the public cloud, other datasets to live in private cloud environments, and perhaps some to remain on-premise. Whatever your foundation looks like, it must have flexibility to grow for the uses of today and the future.

Nelson: One thing? That’s challenging. I agree on taking an “app by app” approach and starting small. I’ll add in “marketing for internal IT” to drive cultural transformation. IT teams aren’t used to marketing, or needing to spread awareness of the changes they are making and the benefits they offer.

Developers can sometimes have a tendency to go over the heads of the IT team when it comes to using (or not using) new technologies, which can lead to an uncoordinated mish mash of tools at best, and data and security risks at worst. IT teams must make new cloud tools and strategies understandable and accessible. Rather than emails and mandates, there should be easy access, pizza-fueled training, and continuous support during and after any new cloud adoption journey.

Moving to the cloud can often be overwhelming on many levels – operationally, culturally and financially. However, it becomes much more manageable when you take the time to ask the right questions, and choose and build a strategy that meets you where you are in your cloud journey, no matter how big or small that might be.

Don Boulia is the General Manager of Cloud Developer Services for the IBM Watson and Cloud Platform. He is responsible for offering management, delivery, and operations of developer offerings on the IBM Cloud. Don was most recently Vice President of Cloud Strategy and Portfolio Management where he set the strategic direction for the IBM Cloud portfolio. He has more than 20 years of experience developing and delivering software and has held executive roles in product management, strategy and development within the WebSphere organization, leading emerging WebSphere foundation product deliveries, cloud strategy, portfolio management, open source and open standards initiatives.

Lauren E. Nelson, Forrester’s private infrastructure-as-a-service (IaaS) cloud lead, is an analyst based in Cambridge, Mass., serving Infrastructure & Operations Professionals. Her coverage area spans the IaaS space with extensive knowledge of solutions (including internal private, hosted private, and public IaaS), enterprise adoption trends, the current state of cloud standardization, and cloud metrics creation. Her coverage also includes strategic rightsourcing of applications, cloud strategy development, customer use cases, cloud adoption trends, cloud economics, and the green implications of cloud computing. Lauren has advised hundreds of enterprises on these courses through speeches, workshops, webinars, inquiries, advisory, and reports.

Sun, 19 Jun 2022 12:00:00 -0500 en-US text/html https://sdtimes.com/cloud/important-tips-for-designing-a-cloud-strategy/
Killexams : Sima Solutions Launches SimaCLOUD Integrated IBM Cloud Hosting

OAKBROOK TERRACE, IL – Sima Solutions LLC (SIMA), a real-time software solutions company and leading Business Process Management (BPM) provider, announced today the strategic deployment of SimaCLOUD, an integrated IBM Cloud Hosting WebSphere Commerce platform. SimaCLOUD Solutions provides clients managed transformation services to migrate legacy WebSphere Commerce application environments into the Cloud. Our new managed services and solutions for WebSphere Commerce hosting is designed to enable companies to bridge on-premises environments into private or public clouds and accelerate app development. The SimaCLOUD solutions for Cloud Hosting IBM’s WebSphere Commerce includes the open source Kubernetes-based container architecture and supports Docker containers. This facilitates integration and portability of workloads as they evolve to any cloud environment, including the public IBM Cloud, AWS, Azure, and others.

“Regardless of what version of WebSphere Commerce you are starting with, SimaCLOUD Solutions for Cloud Hosting IBM’s WebSphere Commerce has the roadmap to accelerate transformation of your WebSphere Commerce application to cloud hosting,” states Jim Pollitt, President of Sima Solutions LLC. He continues: “The new Sima Managed Services and Solutions for Cloud Hosting IBM’s WebSphere Commerce provides Flexible Platforms with Support for Enterprise Developers to simplify management of WebSphere Commerce and accelerate app development.

  • Dev / Test Cloud Environments to add more application and agile development capacity fast and efficiently
  • IBM Private Cloud migration to move existing application workloads into the latest version of WebSphere Commerce
  • Advanced Cloud Management Automation: Streamlined management across cloud environments to help launch, monitor and manage services and help ensure consistent security protocols.
  • Security & Data Encryption: Security Vulnerability Advisor to scan containers across the cloud to surface potentially serious issues and weaknesses; Ability to encrypt all data in flight and provide for strict access control by users within a cluster.
  • Core Cloud Platform: Includes a container engine, Kubernetes orchestration, and essential management tools surrounding developer runtimes, which are fully integrated and automated.
  • Infrastructure Choice: Compatible with systems from leading manufacturers including Cisco, Dell EMC, Intel, Lenovo and NetApp, as well as IBM Systems, including IBM Power Systems, IBM Z, and IBM Data and Application Support & DevOps Tools
  • Infrastructure Choice – Compatible with systems from leading manufacturers including Cisco, Dell EMC, Intel, Lenovo and NetApp, as well as IBM Systems, including IBM Power Systems, IBM Z and IBM Data
  • Application Support, Optimized management & DevOps Tools: Containerized versions of software and development frameworks, including IBM WebSphere Liberty, Open Liberty, MQ and Microservice Builder, as part of software bundles; and APM, Netcool and UrbanCode, which can be added for a separate fee.

About Sima Solutions LLC
Sima Solutions’ SimaCLOUD for Cloud Hosting IBM’s WebSphere Commerce enables organizations to create, deploy, and manage WebSphere Commerce apps in the cloud environment of their choice. A GSA Schedule 70 contract holder (GS-35F-037AA) with over 20 years’ experience in the IT-consulting industry, Sima Solutions is a leading provider of software and services for IBM’s products based on WebSphere, e-Commerce and service-oriented architecture (SOA). Led by experienced, top-tier lead architects, their consultants provide project-based or staff-augmentation services to design, build and deploy enterprise-class solutions for small to midsize organizations to global enterprises. For more information, visit www.simacloud.com.

Mon, 18 Dec 2017 01:26:00 -0600 by MyHostNews Senior Editor en-US text/html https://myhostnews.com/2017/12/sima-solutions-launches-simacloud-integrated-ibm-cloud-hosting/
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    Killexams : IBM closes acquisition of Unica - News briefs

    IBM closes acquisition of Unica Corp.
    IBM has closed its acquisition of Unica Corp., advancing its ability to help organizations analyze and predict customer preferences and develop highly targeted marketing campaigns.  

    Customer relationships are a top-of-mind issue for CEOs, according to a recent IBM study which found that 95 percent of CEOs leading top performing organizations believe that getting closer to the customer will be the key to delivering on their business goals over the next five years. 

    Unica?s recent performance underscores market interest in creating a consistent and relevant customer experience. 

    In the past year, Unica added nearly 450 customers, including Air France, Autodesk, Hilton Hotels, O2, Qualcomm and United Airlines. 

    IBM expects to continue that momentum through a broad software portfolio for marketing organizations, including WebSphere Commerce and recently acquired technologies from Sterling Commerce, Coremetrics, and now, Unica.

    With the closing of this acquisition, approximately 500 Unica employees join IBM?s Software Solutions Group. 

    EToro launches social trading App for Android
    EToro?s financial trading platform has gone mobile with the launch of an Android application.

    With OpenBook for Android, traders have the freedom and flexibility to trade on the go and participate in social trading on the move using an operating system that, according to Gartner and IDC, will become the second most widely used  in the world.

    EToro?s OpenBook provides financial  traders with real time feeds of other traders? positions, profits and strategies.

    The platform enables users to view, share and even copy their chosen trader?s moves in real-time.
    By enabling traders to follow and interact with each other, OpenBook breaks barriers between traders, accelerates knowledge sharing and shortens the learning curve for users that want to bring their trading experience to the next level.  

    ADITIC publishes mobile metrics from its ad network
    Sofialys, a leading French mobile advertising specialist launched a performance-based (CPC) ad network, ADITIC, just over a year ago.

    Since then, the company has been focusing on bringing audience to its global network by directly signing publishers and building partnerships with key mobile ad networks. 

    Since its launch, the ADITIC marketplace has gone from strength to strength and currently makes over 2 billion ad requests available each month across its 20 countries of more than 500 registered mobile publishers and 150 advertisers.

    According to the latest figures, more than 60 percent of ADITIC?s traffic comes from applications rather than the mobile Web.

    An overwhelming proportion of this traffic is generated by iPhones, while Android traffic has also experienced a sharp increase in recent months.

    The company also points out that interestingly, in global terms, Nokia handsets represent the highest percentage of overall traffic on the network (29 percent), followed by the iPhone (21 percent), Samsung (13 percent), LG (6 percent) and SE (5 percent).

    India set for mobile social networking boom
    The number of mobile social network users in India is expected to reach around 72 million by 2014, driven by the reduced cost of smartphones and the launch of 3G services, which will enhance the consumer experience, according to the latest research from global telecoms, media and technology adviser, Analysys Mason.

    The number of online social network users in India has grown by 43 percent to approximately 33 million unique users as of July 2010, with India emerging as the seventh largest market globally.

    According to the report, the increased number of social network users is driving the number of mobile social network users (around 10 million in 2009), representing around 2.2 percent of the total number of mobile subscribers. 

    Operators and handset manufacturers have started taking several initiatives to address this emerging opportunity. However, both need to expand their addressable base of consumers and focus on service innovation to increase the penetration of social networking in India.

    Young people and young professionals are driving the adoption of mobile social networking in India, accounting for 70 percent of the total number of users in 2009.

    In terms of gender, males account for 56 percent of the total number of mobile social network users in India.

    DeviceAnywhere introduces automated smartphone testing for enterprises
    DeviceAnywhere will introduce Test Automation for Smartphones at CTIA.

    The enterprise product helps companies solve the challenges they face in reliably developing and supporting mobile applications for their employees and customers.

    Accurate automated testing is essential for enterprises supporting mobile applications, as software failures put enterprises at risk and affect their credibility to their customers and stakeholders. 

    With Test Automation for Smartphones, users can easily create simple or complex test scripts to test any mobile application, Web site or content.

    They can flexibly create manual, partially automated, and fully automated tests, which can be run at the tester?s convenience.

    Results are automatically saved to a Web-based reporting interface, accessible by colleagues in remote locations.

    Opera and NetSweeper bring security and content filtering to the mobile Web
    Opera Software and Netsweeper Inc. have announced today a partnership that will provide added security and Internet content filtering to operators who ship and distribute the Opera Mini browser. 

    With Netsweeper?s technology, Opera will be able to offer mobile operators increased ability to block phishing, fraud, viruses, trojans, malware, access to adult content or other sites, services that are deemed inappropriate, and also add in an extra level of security, especially for enterprise networks.

    This new solution leverages the latest caching technologies and is capable of processing interactive, user-generated Web 2.0 content that will further strengthen online user protection.

    Wed, 06 Oct 2010 19:05:00 -0500 en-US text/html https://www.marketingdive.com/ex/mobilemarketer/cms/resources/news-briefs/7651.html
    Killexams : application server

    (1) In a non-Web environment, an application server performs the business logic (the data processing), although some business logic may be handled by the user's machine. See file server.

    APPSERV.GIF image

    Three-Tier Client/Server

    An application server in a three-tier client/server environment provides middle tier processing between the user's machine and the database management system (DBMS).

    (2) In a private or public Web environment (intranet or Internet), an application server hosts a variety of language systems used to query databases. These scripts and services, such as Active Server Pages (ASPs), Java server pages (JSPs) and Java servlets, typically access a database to retrieve up-to-date data presented to users via their browsers or client applications.

    The application server may reside in the same computer as the Web server (HTTP server) or be in a separate computer. In large sites, multiple application servers and multiple Web servers (HTTP servers) are used. Examples of Web application servers include BEA Weblogic Server and IBM's WebSphere Application Server. See Web server.

    APPSVWEB.GIF image

    Application Servers & Web Servers

    There is overlap between an application server and a Web server, as both can perform similar tasks. The Web server (HTTP server) can invoke a variety of scripts and services to query databases and perform business processing, and application servers often come with their own HTTP server which delivers Web pages to the browser.

    J2EE.GIF image

    Java EE Application Server

    Application servers have become the middleware for the enterprise as they provide more hooks into many legacy applications. This is a Java EE-compliant application server running only Java and using Enterprise JavaBeans (EJBs) for the business logic. See EJB.
    Mon, 19 Feb 2018 21:06:00 -0600 en text/html https://www.pcmag.com/encyclopedia/term/application-server
    Killexams : Kony announces new enterprise mobility innovations with latest upgrade to Kony MobileFabric

    Kony, Inc., a leading enterprise mobility company, today released new innovations for its Kony MobileFabric 6.5 update that gives developers the freedom to use any open mobile developer framework and tool of choice without sacrificing the security and quality required by the business. With this latest release of Kony MobileFabric, developers can take advantage of new API Management, Mobile App Management (MAM), analytics and Application Performance Management (APM) services that have been added into this latest backend mobile infrastructure release.

    Today’s enterprises are under tremendous pressure to deliver world-class mobile experiences to their customers and employees, but their app developers are often held back by the cost and complexity of creating breakthrough mobile apps. Typically this requires building and maintaining a lot of custom-built integration code; studies show that over 40 percent of development projects have custom build backend mobile infrastructure. Kony MobileFabric unshackles enterprises from these boundaries, providing the freedom to build innovative mobile apps to meet customer and employee demands. With Kony MobileFabric, enterprises can lower the costs of building their mobile infrastructure, while also optimizing the customer experience by having better insight into their mobile usage, user journey and events, engagement and crash analytics. Having this insight enables them to take action and prevent any disruption to their mobile experience, which is critical to ensuring higher mobile app adoption and satisfaction.

    “IT and app developers alike are often trapped by technological limitations that prevent them from building innovative mobile apps,” said Burley Kawasaki, senior vice president of Products and Strategy, Kony, Inc. “Kony MobileFabric provides organizations with the best of both worlds – giving the organization the opportunity to innovate at a faster pace with pre-built, enterprise grade backend services without conceding on control needed to keep the business from risk. Developers are free to use any toolset they choose and IT can provide flexibility and security simultaneously.”

    The key benefits of the new version of Kony MobileFabric includes the following:

    • Openness – Enables developers to use their choice of open and web development standards and technologies, including:
      • Front-end tools and frameworks, including native iOS, Android, Windows, HTML5/JavaScript, and PhoneGap.
      • Support for major public cloud platforms (including Amazon Web Services, Microsoft Azure, and VMware VCloudAir).
      • Support for all major server/OS platforms on the backend (Red Hat Linux, Windows, Oracle WebLogic, IBM WebSphere).
    • Agility – Mobile developers can adopt new API Management capabilities to rapidly build, test, deploy, reuse, and secure APIs for their mobile backend services using visual design tools. Developers and IT can now:
      • Easily discover metadata about line-of-business systems and services.
      • Get access to more than 90 out-of-box adapters to the most common line-of-business and technology systems.
      • Leverage the speed of cloud deployments to rapidly provision new environments.
    • Control – New control features allow IT to:
      • Implement standard governance and control hub across all mobile apps throughout the enterprise environment regardless of how it was built (native, web, hybrid).
      • Expand integration with existing identity systems and cloud-based identity services, and adds an entirely new Mobile App Management (MAM) service to apply uniform app policy to enforce highest levels of application security.
      • Have a single point of control to manage access to backend data and business process, which will prevent potential business risk.
    • Insight – Optimize the customer experience by having better insight into mobile usage, user journey and events, engagement and crash analytics:
      • Automatically understand the real-time behavior of customers’ mobile experiences, including usage, engagement and crash analytics captured through auto-instrumentation of the user journey.
      • Have access to a custom report designer to allow the business to gain insight into business metrics, and to optimize the customer experience end-to-end to ensure high adoption rates and satisfaction.
      • Access real-time analytics and application performance management (APM) to achieve agility and responsiveness to change.

    “Mobile architectures are increasingly being designed so that the backend works with any number of front-end apps and a mobile app works with any number of backend services. This is the new world of APIs that creates a tidier boundary of access and granularizes backend systems into composable API-based services,” according to Al Hilwa, research program director, IDC.1

    Kony recently announced the release of the new versions of Kony MobileFabric listed in AWS Marketplace, including a free Developer Edition (AWS usage fees apply). The new versions are part of a comprehensive lineup of Kony MobileFabric offerings powered by AWS, giving developers the freedom to use open mobile developer frameworks and tools of choice, as well as take advantage of Amazon Web Services (AWS) to rapidly provision and scale their backend mobile infrastructure. By making these new offerings available in AWS Marketplace, the cost and complexity of mobile app development is significantly reduced. These new editions are immediately available today on www.kony.com/aws/.

    Kony MobileFabric is part of Kony’s industry-leading mobile application development platform (MADP) portfolio. In addition to enabling developers to use any open mobile developer framework and tool, Kony MobileFabric can also integrate with Kony’s front-end development tool.

    For two years in a row (2013 and 2014), industry analyst firm Gartner placed Kony in the “Leaders” quadrant of the Magic Quadrant for Mobile Application Development Platforms. Kony also received the highest scores in 3 out of 4 use cases in Gartner’s Critical Capabilities for Mobile Application Development Platforms report. In addition, Kony was recognized as “One of the Best Platform Solutions for the Enterprise” amongst Mobile Application Development Platform providers: Ovum Decision Matrix: Selecting a Mobile App Development Platform Solution, 2015-16.

    Thu, 21 Jul 2022 12:00:00 -0500 en-US text/html https://sdtimes.com/kony-announces-new-enterprise-mobility-innovations-with-latest-upgrade-to-kony-mobilefabric/
    Killexams : IBM Report: Consumers Pay the Price as Data Breach Costs Reach All-Time High

    60% of breached businesses raised product prices post-breach; vast majority of critical infrastructure lagging in zero trust adoption; $550,000 in extra costs for insufficiently staffed businesses

    CAMBRIDGE, Mass., July 27, 2022 /CNW/ -- IBM IBM Security today released the annual Cost of a Data Breach Report,1 revealing costlier and higher-impact data breaches than ever before, with the global average cost of a data breach reaching an all-time high of $4.35 million for studied organizations. With breach costs increasing nearly 13% over the last two years of the report, the findings suggest these incidents may also be contributing to rising costs of goods and services. In fact, 60% of studied organizations raised their product or services prices due to the breach, when the cost of goods is already soaring worldwide amid inflation and supply chain issues.

    The perpetuality of cyberattacks is also shedding light on the "haunting effect" data breaches are having on businesses, with the IBM report finding 83% of studied organizations have experienced more than one data breach in their lifetime. Another factor rising over time is the after-effects of breaches on these organizations, which linger long after they occur, as nearly 50% of breach costs are incurred more than a year after the breach.

    The 2022 Cost of a Data Breach Report is based on in-depth analysis of real-world data breaches experienced by 550 organizations globally between March 2021 and March 2022. The research, which was sponsored and analyzed by IBM Security, was conducted by the Ponemon Institute.

    Some of the key findings in the 2022 IBM report include:

    • Critical Infrastructure Lags in Zero Trust – Almost 80% of critical infrastructure organizations studied don't adopt zero trust strategies, seeing average breach costs rise to $5.4 million – a $1.17 million increase compared to those that do. All while 28% of breaches amongst these organizations were ransomware or destructive attacks.
    • It Doesn't Pay to Pay – Ransomware victims in the study that opted to pay threat actors' ransom demands saw only $610,000 less in average breach costs compared to those that chose not to pay – not including the cost of the ransom. Factoring in the high cost of ransom payments, the financial toll may rise even higher, suggesting that simply paying the ransom may not be an effective strategy.
    • Security Immaturity in Clouds – Forty-three percent of studied organizations are in the early stages or have not started applying security practices across their cloud environments, observing over $660,000 on average in higher breach costs than studied organizations with mature security across their cloud environments.
    • Security AI and Automation Leads as Multi-Million Dollar Cost Saver – Participating organizations fully deploying security AI and automation incurred $3.05 million less on average in breach costs compared to studied organizations that have not deployed the technology – the biggest cost saver observed in the study.

    "Businesses need to put their security defenses on the offense and beat attackers to the punch. It's time to stop the adversary from achieving their objectives and start to minimize the impact of attacks. The more businesses try to perfect their perimeter instead of investing in detection and response, the more breaches can fuel cost of living increases." said Charles Henderson, Global Head of IBM Security X-Force. "This report shows that the right strategies coupled with the right technologies can help make all the difference when businesses are attacked."

    Over-trusting Critical Infrastructure Organizations
    Concerns over critical infrastructure targeting appear to be increasing globally over the past year, with many governments' cybersecurity agencies urging vigilance against disruptive attacks. In fact, IBM's report reveals that ransomware and destructive attacks represented 28% of breaches amongst critical infrastructure organizations studied, highlighting how threat actors are seeking to fracture the global supply chains that rely on these organizations. This includes financial services, industrial, transportation and healthcare companies amongst others.

    Despite the call for caution, and a year after the Biden Administration issued a cybersecurity executive order that centers around the importance of adopting a zero trust approach to strengthen the nation's cybersecurity, only 21% of critical infrastructure organizations studied adopt a zero trust security model, according to the report. Add to that, 17% of breaches at critical infrastructure organizations were caused due to a business partner being initially compromised, highlighting the security risks that over-trusting environments pose.

    Businesses that Pay the Ransom Aren't Getting a "Bargain"
    According to the 2022 IBM report, businesses that paid threat actors' ransom demands saw $610,000 less in average breach costs compared to those that chose not to pay – not including the ransom amount paid. However, when accounting for the average ransom payment, which according to Sophos reached $812,000 in 2021, businesses that opt to pay the ransom could net higher total costs - all while inadvertently funding future ransomware attacks with capital that could be allocated to remediation and recovery efforts and looking at potential federal offenses.

    The persistence of ransomware, despite significant global efforts to impede it, is fueled by the industrialization of cybercrime. IBM Security X-Force discovered the duration of studied enterprise ransomware attacks shows a drop of 94% over the past three years – from over two months to just under four days. These exponentially shorter attack lifecycles can prompt higher impact attacks, as cybersecurity incident responders are left with very short windows of opportunity to detect and contain attacks. With "time to ransom" dropping to a matter of hours, it's essential that businesses prioritize rigorous testing of incident response (IR) playbooks ahead of time. But the report states that as many as 37% of organizations studied that have incident response plans don't test them regularly.

    Hybrid Cloud Advantage
    The report also showcased hybrid cloud environments as the most prevalent (45%) infrastructure amongst organizations studied. Averaging $3.8 million in breach costs, businesses that adopted a hybrid cloud model observed lower breach costs compared to businesses with a solely public or private cloud model, which experienced $5.02 million and $4.24 million on average respectively. In fact, hybrid cloud adopters studied were able to identify and contain data breaches 15 days faster on average than the global average of 277 days for participants.

    The report highlights that 45% of studied breaches occurred in the cloud, emphasizing the importance of cloud security. However, a significant 43% of reporting organizations stated they are just in the early stages or have not started implementing security practices to protect their cloud environments, observing higher breach costs2. Businesses studied that did not implement security practices across their cloud environments required an average 108 more days to identify and contain a data breach than those consistently applying security practices across all their domains.

    Additional findings in the 2022 IBM report include:

    • Phishing Becomes Costliest Breach Cause – While compromised credentials continued to reign as the most common cause of a breach (19%), phishing was the second (16%) and the costliest cause, leading to $4.91 million in average breach costs for responding organizations.
    • Healthcare Breach Costs Hit Double Digits for First Time Ever– For the 12th year in a row, healthcare participants saw the costliest breaches amongst industries with average breach costs in healthcare increasing by nearly $1 million to reach a record high of $10.1 million.
    • Insufficient Security Staffing – Sixty-two percent of studied organizations stated they are not sufficiently staffed to meet their security needs, averaging $550,000 more in breach costs than those that state they are sufficiently staffed.

    Additional Sources

    • To obtain a copy of the 2022 Cost of a Data Breach Report, please visit: https://www.ibm.com/security/data-breach.
    • Read more about the report's top findings in this IBM Security Intelligence blog.
    • Sign up for the 2022 IBM Security Cost of a Data Breach webinar on Wednesday, August 3, 2022, at 11:00 a.m. ET here.
    • Connect with the IBM Security X-Force team for a personalized review of the findings: https://ibm.biz/book-a-consult.

    About IBM Security
    IBM Security offers one of the most advanced and integrated portfolios of enterprise security products and services. The portfolio, supported by world-renowned IBM Security X-Force® research, enables organizations to effectively manage risk and defend against emerging threats. IBM operates one of the world's broadest security research, development, and delivery organizations, monitors 150 billion+ security events per day in more than 130 countries, and has been granted more than 10,000 security patents worldwide. For more information, please check www.ibm.com/security, follow @IBMSecurity on Twitter or visit the IBM Security Intelligence blog.

    Press Contact:

    IBM Security Communications
    Georgia Prassinos
    gprassinos@ibm.com

    1 Cost of a Data Breach Report 2022, conducted by Ponemon Institute, sponsored, and analyzed by IBM
    2 Average cost of $4.53M, compared to average cost $3.87 million at participating organizations with mature-stage cloud security practices

    View original content to obtain multimedia:https://www.prnewswire.com/news-releases/ibm-report-consumers-pay-the-price-as-data-breach-costs-reach-all-time-high-301592749.html

    SOURCE IBM

    View original content to obtain multimedia: http://www.newswire.ca/en/releases/archive/July2022/27/c2517.html

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